A CYNOPSIS MESSAGE FROM LITTLE AIRPLANE LITTLE AIRPLANE ACADEMY 3-DAY SEMINAR:“HOW TO MAKE A GREAT PRESCHOOL SERIES” February 13 through February 15 Little Airplane Productions is offering limited enrollment in a unique workshop led by accomplished preschool TV veterans on creating a hit preschool series. Classes include Pitching, Writing, Research, Design, Music, Directing, Legal, Licensing, […]
Editions
Monday, January 18th, 2010
Cynopsis: DIGITAL 01/18/10 Good morning, it’s Monday, January 18, 2010, and this is your first early morning digital briefing. The earthquake in Haiti has proved to be another galvanizing event for the use of online, social and mobile media as users around the world turn to their computers and phones to both learn about […]
Monday, January 18th, 2010
A CYNOPSIS MESSAGE FROM INVESTIGATION DISCOVERY INVESTIGATION DISCOVERY Breaks Records! Season premiere of DISAPPEARED garnered the network’s highest delivery among W18-49* Beat LIFE, BRAVO, We, CNN, MSNBC, HLN, CNBC, Oxygen and LMN in P25-54 delivery** DISAPPEARED tonight 10pm America’s Leading Investigation Network http://adsales.discovery.com/networks/ *Source: The Nielsen Company, NHI Calendar, Live + SD […]
Monday, January 18th, 2010
Cynopsis: Kids! 01/18/10 Good morning. It’s Monday, January 18, 2010, and this is your first early morning Kids briefing. For kids looking for ways to help in the ongoing Haiti earthquake relief efforts and express themselves about the disaster, Nickelodeon has launched a new website at www.nick.com/helphaiti/ . The network also plans […]
Sunday, January 17th, 2010
Cynopsis: DIGITAL 01/17/11 Good morning, it’s Monday, January 17, 2011, and this is your first early morning digital briefing. If you would like to read this or any other Cynopsis edition online, click here. The launch of the much-anticipated digital newspaper designed by News Corp. to be distributed via Apple‘s iPad has […]
Friday, January 15th, 2010
A CYNOPSIS MESSAGE FROM ABC FAMILY ABC FAMILY PREMIERE WEEK SETS NEW RECORDS ONLINE! 3.4 million full episode video streams 20% growth in unique visitors The Secret Life of the American Teenager#4 most visited show site for both broadcast & cable! Over 2 million video streams!Make It or Break ItReturns to record growth with nearly […]
Friday, January 15th, 2010
Cynopsis: Kids! 01/15/10 Good morning. It’s Friday, January 15, 2010, and this is your first early morning Kids briefing. And the name of the new Discovery Communications–Hasbro joint kid/family-aimed venture is … The Hub. Margaret Loesch, President and CEO, The Hub, unveiled the new name and network logo at TCA. Loesch also reconfirmed The […]
Friday, January 15th, 2010
A CYNOPSIS MESSAGE FROM TLC Over 2.5 million* viewers watched TLC’s Brace for Impact last Sunday. “Another smooth landing for a hero”” – New York Times“TLC relives the triumph” – NY Daily News“A gripping perspective” – Charlotte Observer Now celebrate Capt. Sully’s miracle on the Hudson one year later.Catch a Special Encore Presentation This Saturday […]
Thursday, January 14th, 2010
Cynopsis: DIGITAL 01/14/10 Good morning, it’s Thursday, January 14, 2010, and this is your first early morning digital briefing. Nintendo announced that it will finally integrate with Netflix‘s Watch Instantly service on the Wii, meaning that owners of the wildly popular gaming platform will be able to stream movies and TV shows through […]
Thursday, January 14th, 2010
<!– /* Font Definitions */ @font-face {font-family:”Cambria Math”; panose-1:2 4 5 3 5 4 6 3 2 4; mso-font-alt:”Calisto MT”; mso-font-charset:0; mso-generic-font-family:roman; mso-font-pitch:variable; mso-font-signature:-1610611985 1107304683 0 0 159 0;} @font-face {font-family:Calibri; panose-1:2 15 5 2 2 2 4 3 2 4; mso-font-alt:”Century Gothic”; mso-font-charset:0; mso-generic-font-family:swiss; mso-font-pitch:variable; mso-font-signature:-1610611985 1073750139 0 0 159 0;} @font-face {font-family:Tahoma; panose-1:2 […]
CynCity
Cynsiders
The Premium Illusion: Navigating the CTV Quality Crisis
By Ayse Pamuk, Director of Platform Operations at Basis Connected TV is unquestionably having a...Vizio Helps Walmart Cut A Bigger Slice Of The CTV Ad Pie
By Alyssa Boyle This piece was originally published on Chief Marketer Network brand AdExchanger. During...Women’s Sports: From Cultural Play to Marketing Powerhouse
Women’s sports are no longer just a cultural signal for brands — they’re becoming a...