Cynsiders

• Viewership Changes Fuel the Next Chapter in US-Europe TV Saga

  Luca Bernabei, Producer and CEO of Rome-headquartered Lux Vide, heads the first Italian production company...



• Telemundo Looks to the Future

  Ronald Day, President of Entertainment and Content Strategy, NBCUniversal Telemundo, outlines the company’s new omnichannel...



• 10 Things Political Advertisers Should Know

  By Amobee’s Alex Johnson, Senior Account Executive, Political & Strategic Partnerships, and Harman Sodhi, VP,...



• Evolving to Reach the Spanish-language Audience

  Reaching the growing Spanish-language audience means much more than telenovelas these days.  Luis Silberwasser, President...



• Why Sports Streaming Is a Good Bet

    Poker industry veteran Mori Eskandi was appointed of President of PokerGo in February, and while...



• Attribution Proves You Were Right to Buy TV

  Businesses have been investing in TV as the backbone of their marketing budgets for 70...



• The Importance of Diversity in Streaming

  By Isabel Rafferty, CEO and founder of Canela Media   Cord-cutting has become a universal...



• The “New Normal” of Online Shopping

  Verizon Media’s first-ever head of global commerce, Andrea Wasserman, offers insights on the state of...



• How Deep Learning Can Help Brands Reach CTV Users

  By Jeremy Fain, CEO and Co-Founder of Cognitiv      As new streaming services proliferate and...



• How Wild Alaskan Seafood Surfed the Pandemic Wave

  Wild Alaskan Company, a direct-to-consumer service that delivers sustainable seafood to more than 145,000 members...