Cynopsis: Sports

01/27/22: Monumental Sports & Entertainment revealed plans for District E

Team Liquid's DC digs

Thursday January 27, 2022 Good morning! It’s Thursday and this is your early morning Esports brief. DC is on the clock. Monumental Sports & Entertainment revealed plans for “District E Powered by Ticketmaster,” described as a “premier, nearly 14,000-square-foot live-event theater offering a 365-day-a-year, series of immersive experiences in esports, music, event programming, and community […]

01/26/22: PFL locked in another deal to be carried on ESPN

PFL goes another round with ESPN

Wednesday January 26, 2022 The Professional Fighters League is tapping ESPN with a new, multi-year media rights agreement that will see expanded coverage on ESPN linear networks and ESPN+. The deal sees the entire 2022 PFL Playoffs and majority of Regular Season events set to be carried on ESPN, with additional event coverage broadcast on […]

01/20/22: Microsoft’s acquisition of Activision Blizzard makes a content powerhouse

Measuring the new Microsoft pact

Thursday January 20, 2022 Good morning! It’s Thursday and this is your early morning Esports brief. The competitive esports scene continued to react to Tuesday’s announcement that Microsoft would acquire Activision Blizzard, the publisher behind franchises as Call of Duty, Overwatch, League of Legends, along with mobile titles such as Candy Crush, and more. Potentially […]

01/19/22: Microsoft announced that it would buy Activision Blizzard

Microsoft forges Activision Blizzard deal

Wednesday January 19, 2022 The games industry saw another mega-deal with the news that Microsoft would acquire Activision Blizzard, the publisher behind franchises as Call of Duty, Overwatch, League of Legends, along with mobile titles such as Candy Crush, and more. Although the company is currently being sued by California’s Department of Fair Employment and […]

01/12/22: FOX Sports tied up a World Cup deal with Twitter

Wednesday January 12, 2022 FOX Sports is expanding its relationship with Twitter for this year’s FIFA Men’s World Cup Qatar 2022 and next year’s FIFA Women’s World Cup Australia & New Zealand 2023..The deal will look to offer “dynamic new opportunities to bring soccer fans robust coverage of one of the world’s biggest sporting events […]

01/10/22: ESPN revealed partnership plans for tonight’s College Football Championship

ESPN's Championship 11

    Monday January 10, 2022 With the College Football Playoff National Championship Game kicking off tonight, ESPN reports that Disney Advertising Sales locked in 11 sponsors to be part of the festivities, which will include “on-site activations, unique feature integrations and ESPN talent appearances.” AT&T returns as the presenting sponsor of the College Football […]

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