Cynopsis: Sports

05/14/21: ESPN lined up a long-term deal with MLB

ESPN cements MLB future

    Friday May 14, 2021 The Walt Disney Company, ESPN and Major League Baseball struck a long-term, wide-ranging rights extension with the seven-year agreement starting in 2022 and running through the 2028 season. The agreement sees ESPN exclusively televise 30 regular-season games annually, including 25 editions of Sunday Night Baseball, the national MLB game […]

05/07/21: NBC Sports is partnering with Twitch for Olympic content

NBC brings Olympics to Twitch

    Friday May 7, 2021 NBC Olympics is tapping Twitch to produce and deliver live content that will live on a new NBC Olympics Twitch channel for the Tokyo Olympics in 2021, delivering “unique programming tailored to the Twitch community,” including highlight studio shows, game-ified pre-Olympic activations, Olympic athlete interviews and Olympic-themed gaming competitions. […]

05/06/21: Riot Games unleashed a bevy of esports news

Riot's big bonanza

    Thursday May 6, 2021 Good morning! This is your weekly Esports Brief. Riot Games flooded the ecosystem with a bevy of news on Wednesday, announcing plans and sponsors for its entire lineup of esports titles, spanning Wild rift to TFT to Valorant to League of Legends. Highlights from the media events include: · […]

05/05/21: FOX Sports landed rights to CONMEBOL


Wednesday May 5, 2021 FOX Sports landed a long-term agreement with South American Football Federation CONMEBOL, the continental governing body of all South American football associations. The new deal begins with the South American tournament CONMEBOL Copa América 2021, and included FIFA World Cup and Olympic qualifiers. FOX Sports will offer more than 1,500 hours […]

04/30/21: Marshawn Lynch became an owner of the PFL

    Friday April 30, 2021 Marshawn Lynch is becoming an owner of the Professional Fighters League with the Super Bowl champion and former All-Pro running back Marshawn Lynch investing in the league. The league will announce the “BeastMode MMA Fighter of the Night, while an anticipated apparel collection between the former Pro Bowler and […]