Cynopsis: Sports

01/13/21: NBC Sports renewed its deal with the Atlantic 10.

NBC makes another Atlantic run

    Wednesday January 13, 2021 The Atlantic 10 Conference and NBC Sports extended their agreement for men’s and women’s basketball via a multi-year renewal of their media rights agreement. The deal sees NBC Sports continue to provide live linear and streaming coverage of more than 35 A-10 men’s and women’s basketball games, including more […]

01/11/21: The Pac-12 breaks down its plans as rights expire

Pac-12 looks forward

    Monday January 11, 2021 As the world awaits a champion tonight when Ohio State and Alabama square off in the College Football Playoff National Championship Presented by AT&T, Pac-12 officials are looking down the road as the conference’s media rights deals prepare to expire. A rapidly changing media landscape, a sports world in […]

01/07/21: ELEAGUE cemented plans for FIFA Cup events

ELEAGUE slates FIFA Cup card

    Thursday January 7, 2021 Good morning! This is your weekly Esports Brief. ELEAGUE and Electronic Arts unveiled five EA SPORTS FIFA 21 Global Series events that will kick off on Saturday in the ELEAGUE FIFA 21 North America Regional Online Cup. Competition will run on Twitch and YouTube with four subsequent FIFA 21 […]

01/06/21: The NHL sold division names in a branding move

NHL brands divisions

    Wednesday January 6, 2021 The National Hockey League announced plans to partner with Discover, Honda, MassMutual and Scotiabank with the brands set to serve as the official division names for the 2020-21 season: Scotia NHL North Division, Honda NHL West Division, Discover NHL Central Division and the MassMutual NHL East Division. Each team […]

01/04/21: The NBA saw gains for its opening week

NBA toasts Tip Off scores

    Monday January 4, 2021 Let’s get caught up on the big stories. Sure, the dates might be different, but Kia NBA Tip-Off 2020, spanning Dec. 22-25, ranked as the most-watched opening week since 2012, with combined viewership across TNT, ESPN and ABC up 67% vs. last year’s Opening Week from Oct. 22-25, notching […]

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