Cynopsis: Sports

02/05/20: MLB & Sportradar are teaming up for tee up virtual baseball gambling offering

    Wednesday February 5, 2020 Sportradar is broadening its run with MLB, launching a brand-new virtual baseball in-play offering for licensed gaming operators in the US and across the world. The virtual baseball in-play game is the first Sportradar virtual gaming solution developed in association with a major US sports league. Featuring official MLB […]

02/04/20: Super Bowl viewership climbs for Chiefs win

    Tuesday, February 4, 2020 The Chiefs’ comeback win over the 49ers in the Super Bowl tipped FOX’s presentation upwards, as the game topped 102 million across FOX, FOX Deportes and streaming platforms, that is up slightly over the cumulative number of last year’s game to rank as the tenth most-watched Super Bowl of […]

02/03/20: Measuring the impact of the Super Bowl ads

    Monday, February 3, 2020 While the Chiefs laid claim to a Super Bowl win, the brand bowl of Super Bowl spots drew the public’s attention with a roster this year that saw 137 celebrity appearances in 58 of 94 spots, comprised of 64 actors, 29 athletes, 20 musicians, five comedians, eight TV personalities, […]

01/29/20: The Pac-12 locked in a major deal with Redbox

    Wednesday, January 29, 2020 The Pac-12 locked in a multi-year partnership with Redbox as a major new official partner of the Conference and its member universities. With the partnership, Redbox will serve as an official partner for all Pac-12 Championship events beginning this year and including the upcoming 2020 Pac-12 Men’s and Women’s […]