Ad Tech

01/24/22: Cynopsis Media Tech Update

Tech

Monday January 24, 2022 Comcast Technology Solutions has launched a new service, Video Artificial Intelligence. The software-as-a-service is aimed at helping companies understand and analyze video, audio, and closed captions to create actionable metadata around content assets, generate and manage new content, improve advertising efficiency, and streamline operations. The service can be used to identify […]

01/19/22: Cynopsis Media Tech Update

ratings Tech

A CYNOPSIS MESSAGE FROM PREMION PREMION LEADING THE EVOLUTION IN LOCAL OTT & CTV ADVERTISING 3X WINNER: 2021 CYNOPSIS MODEL D AWARDS Best Audience-Based Buying Platform Outstanding Brand Safety Strategy Best Direct to Consumer Campaign TAG CERTIFIED AGAINST AD FRAUD 125+ Leading TV & Media Brands, Audience Targeting, Closed-Loop Attribution LEARN MORE […]

01/10/22: Cynopsis Media Tech Update

nfl tech

    Monday January 10, 2022 Samsung’s Freestyle HD projector was a hit at CES. The launch video for the portable, versatile projector, with built-in support for Samsung’s Smart TV streaming apps and priced at just $900, went viral. The 1.8-pound Freestyle can project up to a 100-inch on most any surface, and be powered […]

01/03/22: Cynopsis Media Tech Update

Tech

    Monday January 3, 2022 Covid-19 is taking a toll on CES. Originally scheduled to take place in-person in Las Vegas January 5-8, the trade show has been trimmed by one day amid the surge in Covid cases. “We are shortening the show to three days and have put in place comprehensive health measures […]

12/20/21: Cynopsis Media Tech Update

ratings Tech

    Monday December 20, 2021 TikTok is updating its For You feed with technology to interrupt “repetitive patterns” on the app, and allow users to pick which topics they want to avoid. “As we continue to develop new strategies to interrupt repetitive patterns, we’re looking at how our system can better vary the kinds […]

12/13/21: Cynopsis Media Tech Update

apple Tech

  A CYNOPSIS MESSAGE FROM SPECTRUM REACH   SPECTRUM REACH The 1st and only local media sales organization to achieve TAG PLATINUM-LEVEL STATUS Spectrum Reach has now earned all 4 of the Trustworthy Accountability Group (TAG) seals: Certified against Fraud, Piracy, Malware, and Brand Safety Certified Becoming a TAG Platinum Member means that Spectrum Reach […]

12/06/21: Cynopsis Media Tech Update

internet tech

  A CYNOPSIS MESSAGE FROM HEARST   HEARST ANYSCREEN A Higher Standard in OTT   Reach your audience, anytime, anywhere, on any screen. Hearst Anyscreen offers a targeted OTT platform that provides a single, centralized access point to the streaming TV marketplace. With a unique focus on quality, Hearst Anyscreen delivers premium […]

11/29/21: Cynopsis Media Tech Update

Apple

  A CYNOPSIS MESSAGE FROM PREMION   PREMION LEADING THE EVOLUTION IN LOCAL OTT & CTV ADVERTISING   3X WINNER: 2021 CYNOPSIS MODEL D AWARDS Best Audience-Based Buying Platform Outstanding Brand Safety Strategy Best Direct to Consumer Campaign TAG CERTIFIED AGAINST AD FRAUD 125+ Leading TV & Media Brands, Audience Targeting, Closed-Loop Attribution

11/22/21: Cynopsis Media Tech Update

ratings Tech

  A CYNOPSIS MESSAGE FROM GAMUT GAMUT TOTAL THE LEADER IN LOCAL OTT WINNER: Digiday Video & TV Award WINNER: Broadcasting+Cable Advanced Advertising Innovation Award   Only Gamut TOTAL delivers everything the evolving local OTT advertising landscape demands: content, audience, data, reach, transparency—and total expertise. Now is the time to move beyond impressions, to impact—at […]

11/15/21: Cynopsis Media Tech Update

Tech

  A CYNOPSIS MESSAGE FROM PREMION   PREMION LEADING THE EVOLUTION IN LOCAL OTT & CTV ADVERTISING   3X WINNER: 2021 CYNOPSIS MODEL D AWARDS Best Audience-Based Buying Platform Outstanding Brand Safety Strategy Best Direct to Consumer Campaign TAG CERTIFIED AGAINST AD FRAUD 125+ Leading TV & Media Brands, Audience Targeting, Closed-Loop Attribution Next »

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