Cynopsis: DIGITAL11/04/10 Good morning, it’s Thursday, November 4, 2010, and this is your first early morning digital briefing. If you would like to read this or any other Cynopsis edition online, click here. Time Warner CEO Jeff Bewkes denied seeing any signs of Netflix-induced cord-cutting yesterday in a quarterly conference call with analysts, […]
Editions
Wednesday, November 3rd, 2010
Cynopsis: DIGITAL11/03/10 Good morning, it’s Wednesday, November 3, 2010, and this is your first early morning digital briefing. If you would like to read this or any other Cynopsis edition online, click here. The U.S. Supreme Court heard arguments on Tuesday in a landmark case challenging California’s 2005 law banning the sale of […]
Wednesday, November 3rd, 2010
Cynopsis: Kids!11/03/10 Good morning. It’s Wednesday, November 3, 2010, and this is your first early morning Kids briefing. Mattel and MGA Entertainment will head back to court in their un-ending battle over the Bratz dolls, following a new ruling by a federal judge granting MGA’s appeal for a new trial on “all issues.” Based […]
Advertisement
Wednesday, November 3rd, 2010
A CYNOPSIS MESSAGE FROM AMC AMC’s THE WALKING DEADThe BIGGEST scripted series debut on cable television… 3.5 Million A18-49 11.6 Million P2+ 6.5 Million Viewers A18-49 6.3 Million Viewers A25-54 AMC IS PREMIUM TELEVISION ON BASIC CABLE.THE WALKING DEAD Sundays at 10/9c Source: NMR. LSD. The Walking Dead Premiere 10P (10/31/10) 2003-YTD. 2. NPower (Reach), […]
Tuesday, November 2nd, 2010
Cynopsis: DIGITAL11/02/10 Good morning, it’s Tuesday, November 2, 2010, and this is your first early morning digital briefing. If you would like to read this or any other Cynopsis edition online, click here. Taking a preemptive action toward spammers and the like, Facebook announced a new “zero tolerance” policy for data brokers […]
Tuesday, November 2nd, 2010
Cynopsis: Classified Advantage11.02.10 Good morning – it’s Tuesday, November 2, 2010, and this is your weekly issue of Cyn opsis: Classified Advantage! This edition includes the top job listings in the Television, Media and Ad Agency markets, professional development advice from national experts, your Q & A’s with our experts, and a summary of executive […]
Tuesday, November 2nd, 2010
A CYNOPSIS MESSAGE FROM truTV truTV – TOP 10 SEASON FINISHwith Strong Growth in Key Demos! A 18-49 +8% M 18-49 +12% A 25-54 +10% M 25-54 +9% truTV puts the REAL back into Real Life and provides sponsors Real Value for their investment.truTV. Not Reality. Actuality. TM Source: Nielsen Media Research, Full Season […]
Tuesday, November 2nd, 2010
Cynopsis: Kids!11/02/10 Good morning. It’s Tuesday, November 2, 2010, and this is your first early morning Kids briefing. Soul Surfer will be the first feature film under a new deal between FilmDistrict and Sony Pictures, and will be released via TriStar Pictures on April 15, 2011. The movie is based on the true story […]
Monday, November 1st, 2010
Cynopsis: Kids!11/01/10 Good morning. It’s Monday, November 1, 2010, and this is your first early morning Kids briefing. Matt Tolmach has resigned his post as Co-President of Columbia Pictures to set up his own production shingle with a three-year deal with the studio. First up he will serve as a producer on the next […]
Monday, November 1st, 2010
Cynopsis: DIGITAL11/01/10 Good morning, it’s Monday, November 1, 2010, and this is your first early morning digital briefing. If you would like to read this or any other Cynopsis edition online, click here. Google announced that two of its top digital media executives – AdMob founder Omar Hamoui and YouTube co founder Chad […]
CynCity
Cynsiders
Meeting Audiences in Motion: On-the-Go Video’s Role in a Fragmented Media Landscape
As streaming fragments audience attention and competition for eyeballs intensifies, entertainment marketers are rethinking where...Reinventing the Ritual
The television Upfront has survived streaming, cord-cutting, and the rise of programmatic — but 2026...Outcomes Over Inventory: Disney Advertising’s 2026 Upfront View
The Upfront is changing — and few people have a better view of that shift...
