CYNOPSISDIGITAL 08.24.15 Good morning. It’s Monday August 24, 2015, and this is your first early morning digital briefing. Watcheroo Premieres and Tune-in Alerts for August 24-30: – People Now at People.com, Monday-Friday at 8:30a ET and 11:30a ET: Guests include Snowboarder Amy Purdy, Actress Soleil Moon Frye, Charlotte McKinney (Joe Dirt), YouTube celeb Frankie […]
CYNOPSISDIGITAL 08.21.15 Good morning. It’s Friday August 21, 2015, and this is your first early morning digital briefing. TODAY’S TOP NEWS Twitter has made its mobile ad network available to a wider group of marketers and is introducing new ad formats including video, the Wall Street Journal reports. A select group were granted […]
CYNOPSISDIGITAL 08.20.15 Good morning. It’s Thursday August 20, 2015, and this is your first early morning digital briefing. TODAY’S TOP NEWS Google is opening a YouTube Space to help creators in Mumbai produce higher-quality videos, showing just how important India is to the technology giant. This is the seventh such space – the […]
CYNOPSISDIGITAL 08.19.15 Good morning. It’s Wednesday August 19, 2015, and this is your first early morning digital briefing. TODAY’S TOP NEWS Comcast’s NBCU is putting $200 million into BuzzFeed as the pair explore strategic partnerships across both organizations in the coming months. “Buzzfeed has built an exceptional global company that harmonizes technology, data and […]
CYNOPSISDIGITAL 08.18.15 Good morning. It’s Tuesday August 18, 2015, and this is your first early morning digital briefing. TODAY’S TOP NEWS Major League Baseball is working on a deal with Fox, which holds the local media rights to 15 MLB teams, to allow authenticated local streaming of live games, reports Sports Business Journal. Streaming […]
CYNOPSISDIGITAL 08.17.15 Good morning. It’s Monday August 17, 2015, and this is your first early morning digital briefing. Watcheroo Premieres and Tune-in Alerts for August 17-21: – People Now at People.com, Monday-Friday at 8:30a ET and 11:30a ET: Guests include Today’s Al Roker, actor Tyrese Gibson, Frankie Grande (WORST.POST.EVER: With Frankie Grace), country singer […]
CYNOPSISDIGITAL 08.14.15 Good morning. It’s Friday August 14, 2015, and this is your first early morning digital briefing. TODAY’S TOP NEWS NBCUniversal is making a $200 million equity investment in Vox Media. The digital media company has “a great portfolio of premium digital brands that deeply engage broad audiences,” said NBCU CEO Steve Burke, […]
CYNOPSISDIGITAL 08.13.15 Good morning. It’s Thursday August 13, 2015, and this is your first early morning digital briefing. TODAY’S TOP NEWS Twitter’s Periscope has surpassed 10 million users just four months after launch, according to a blog from co-founders Kayvon Beykpour and Joe Bernstein, who say they’re seeing over 40 years’ worth of […]
CYNOPSISDIGITAL 08.12.15 Good morning. It’s Wednesday August 12, 2015, and this is your first early morning digital briefing. TODAY’S TOP NEWS Topher Grace (American Ultra) joined Brad Pitt’s Netflix original War Machine, for which the streaming service dished out a cool $60 million in June. Animal Kingdom’s David Michod wrote the screenplay and will […]
CYNOPSISDIGITAL 08.11.15 Good morning. It’s Tuesday August 11, 2015, and this is your first early morning digital briefing. TODAYS TOP NEWS In a late night first, The Late Late Show with James Corden will film an entire episode inside YouTube Space LA. During the Aug. 21 show, Corden will interview YouTube stars including Jenna […]
While we're taking the week off for July 4th, this is a great time to catch up on all our still timely editions of @CynopsisMedia daily newsletters and Special Reports -- from Sports to Executive Profiles! May your holiday be meaningful. https://t.co/kz2fOB36GR
In today's #MediaTech update: @Roku + @AmazonAds launched an integration to reach 80%+ of US HHs - the largest authenticated #CTV footprint ever. Early results? 40% more unique viewers w/ same budget + 30% less ad frequency. Game changer for advertisers. https://t.co/z2V7f4F2M5