08/19/15: NBCU going after youth; Huffington Post hooks up with YouNow; Scripps and Disney go traveling


Good morning. It’s Wednesday August 19, 2015, and this is your first early morning digital briefing.


Comcast’s NBCU is putting $200 million into BuzzFeed as the pair explore strategic partnerships across both organizations in the coming months. “Buzzfeed has built an exceptional global company that harmonizes technology, data and superior editorial abilities to create and share content in innovative ways,” said NBCU CEO Steve Burke. NBCU has been spreading its money around lately, having invested $200 million in BuzzFeed competitor Vox Media just last week. Both investments are efforts by NBCU to draw a younger audience. “More than half of BuzzFeed’s 82.4 million unique visitors in July were between the ages of 18 and 34,” reports the Wall Street Journal. Vox, meanwhile, had a combined 54.4 million unique visitors to its eight web sites in July, with more than 40% between 18 and 34 years of age.
Scripps NetworksULive and Disney have teamed for a new web series. The Me Ra Koh Travel Show follows a traveling family as they go from Seattle to New Zealand, Israel, and Thailand.
While the launch of an Apple streaming service appears postponed until next year, the word from 9to5Mac is that the company will likely debut its next Apple TV set-top box in September. With the code name J34, the new box will come with a slimmer design, Siri support, an App Store, a new remote control, a faster processor, and more storage, among other upgrades.


Turner Broadcasting, Intel, and Mark Burnett are collaborating on a content partnership with the goal of finding the next best connected consumer device. The trio’s work will be showcased next year in an original series on TBS that currently has the working title America’s Greatest Makers. Digital and socially driven long- and short-form content on Turner’s multiple different outlets, including TNT, Adult Swim, truTV, HLN, CNN and Bleacher Report will kick off the early stages of the challenge to creators, leading up up to the show’s launch.
A new live, weekly video series is coming from the Huffington Post through a partnership with streaming service YouNow. HuffPost Now will be aimed at millennials, encouraging their input as the show progresses. The Wall Street Journal reports that 90% of YouNow’s consumptions occurs on mobile devices and 70% of its users haven’t yet reached the age of 24.
Independent station group Tegna Media, which reaches approximately one-third of all television households nationwide and represents the No. 1 NBC affiliate group, No. 1 CBS affiliate group and No. 4 ABC affiliate group (excluding owner-operators), has made a deal with Videolicious to help create and edit video content for its stations.
Comedy Central has picked up the web series Delco Proper after running its debut episode in July. The network has signed on to run more episodes on its site.
San Antonio is hoping to change the image of its South Side with the release of a new web series, SoSA.  The weekly show includes interviews with influential community members and information about local events.
George Takei, who starred as Mr. Sulu on the original Star Trek, is coming to Broadway in November in a musical, Allegiances,”based on his childhood experiences. It will also star Lea Salonga and Telly Leung. To help market the show, Takei appears in a new web series, Trek to Broadway, which chronicles the path of “llegiances on its path to the Great White Way.



If you haven’t done so already,



Jordan Maron has spent five years amassing 8.75 million subscribers on YouTube as CaptainSparklez. Now he’s created a new company, XREAL, and he’s using crowdfunding to get it started. His company’s first mobile app, Fortress Fury, has already been downloaded more than 2 million times.
Online music videos produced in the UK are getting age ratings. Before placing a video on YouTube or Vevo, Sony Music, Universal Music, and Warner Music will all send videos to the British Board of Film Classification for age ratings. One video of the 132 submitted was ruled an 18, Dizzee Rascal’s Couple Of Stack. Those listed as 18 won’t automatically load in browser windows, the BBC reports. Independent labels will also take part, starting with a six-month trial.
A new report, “Global Digital Media Adaptor Market 2015-2019,” has it that the global digital media adaptor market will grow at a compound annual growth rate of 5.47% over the period 2014-2019.


DirecTV VOD will debut Ryan Reynolds‘ upcoming movie, Mississippi Grind, six weeks before it receives its theatrical release on Sept. 25.
Disney|ABC Television Group’s WATCH Disney Channel, WATCH Disney XD and WATCH Disney Junior apps are now live on Xbox 360, their gaming console debut. Xbox 360 viewers can access full episodes of Disney shows for free, and viewers who sign in with a participating pay-TV provider can watch a live 24-hour feed of the respective networks and access exclusive programming events like the recent world premieres of Disney hits Descendants and Teen Beach 2 on WATCH Disney Channel, as well as new Marvel’s Guardians of the Galaxy shorts and full episodes of Gamer’s Guide to Pretty Much Everything and Star Wars Rebels on WATCH Disney XD.


PwC has released its second quarter 2015 Deal Insights report on the Entertainment, Media and Communications industries. How will mobile advertising impact linear revenue next year? “We are bullish on 2016 advertising spend across all mediums primarily due to campaign spend in an election year,” Bart Spiegel, Entertainment, Media & Communications, Deals Partner, PwC US, told Cynopsis. “As a result, PwC believes linear revenues will experience robust year-over-year growth in 2016 despite the continued shift in some ad dollars to mobile platforms. The real question will be around the 2017 landscape when electoral funds fade away and digital consumption patterns have had additional time to proliferate. According to PwC’s Global Entertainment & Media Outlook:  2015 – 2019, US TV advertising spend is projected to decline at a -1.6% compounded annual growth rate for 2015- 2019 while digital advertising over the 5-year period is projected to grow at 11.5%. At this rate, Internet based advertising would  surpass TV advertising by 2018, led by Mobile and Paid Search.”
Vdopia is reporting a 172% increase in ad spending from the first quarter of 2015 to the second on its programmatic mobile video platform, Chocolate. The overall mobile video ad market grew 79% from 2014 to 2014, Vdopia notes. Chocolate also had more than 12 billion mobile video ad auctions, monthly, in the quarter, up 110% from the previous quarter. Meanwhile, ad spend went up 127% on mobile web while also rising 417% in-app.


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Time Inc. and Rampante have announced a six-part program chronicling life in New Orleans ten years after Hurricane Katrina, “New Orleans, Here and Now.” It will debut Thursday, August 27 across multiple platforms, including Time.com, Sundance Doc Club, and Hulu, and be available to purchase on iTunes, Google Play, and Amazon. Check it out here.

See you tomorrow,
Mark Miller

Roberta Caploe: Associate Publisher @robertacaploe
Diane K Schwartz: Senior Vice President, Media Communications Group

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JOB OPENING: PROD MGR,CREATIVE SVCS/EPIX/NYC:Work w/ internal clients & creative team to manage prod of off-air assets (TV spots, digital banners, etc). Create & track deliverables lists, prod skeds, budgets. 3-5 yrs exp prod mngmt. Full info/apply HERE (8/26)

JOB OPENING: TREASURY ANALYST/Fox/LA: Work within the Fox Entertainment Group Treasury Team assisting with liquidity risk mngmnt, cash mngmnt, & foreign exchange exposure mngmnt. 2 to 4 yrs related treasury, finance or accounting. Experience. Full info/apply HERE (8/26)

JOB OPENING: MGR, CONNECTED CONTENT PRGRMNG/MTV/NYC: Help oversee strategy/mngmnt of brand’s YouTube channels. Prioritize content from our series, editorial/dig/orig/events teams on key pages. 2 yrs exp content strategy. BA req’d mktg/pref’d. Full info/apply HERE (8/26)

JOB OPENING: COORD, SCHEDULING/Al Jazeera America/SFO: Create daily broadcast playlists, promo scheduling, generating live show digests, media tracking. Experienced with Broadview software or equiv. BA preferred, experience in Broad Ops, Scheduling, Traffic required. Full info/apply HERE (8/26)

JOB OPENING: SR MGR AD SALES MKTG/TLC/LA: Client focused, relationship builder to develop/execute intgrtd ad sales partnerships for TLC. Resp for Upfront, CY Renewals, responding to RFPs. 5-7 yrs ad sales mktg exp req’d, movie studio and digital exp pref. Full info/apply HERE (8/26) 

JOB OPENING: SR MGR PUBLICITY/History/NYC: HISTORY is looking for a self-starter to join the NY communications team, reporting to the VP Publicity. 4-7 yrs exp in television program publicity. Must have background in television – network or cable news a must. Full info/apply HERE (8/26)

JOB OPENING: MGR, SALES ADMIN/TV ONE/NY: Sprvs team/coordinators to review allocations & flighting; ensure that inventory load is sufficient for effective placement. BA deg &/or 3 yrs exp operations, traffic or ad sales. Exp w/brdway traffic sys pref’d. Full info/apply HERE (8/26)

JOB OPENING: ASSOCIATE PROD, BRANDED CONTENT/Litton Ent/LA: Work w/showrunners, prod teams & mngmnt & post-prod to ensure that all req’s are met & sponsor is in receipt of all info/deliverables. 8-10 yrs ad agency, comm prod or branded TV exp req’d. Resume HERE (8/26)

JOB OPENING: MOTION/BROADCAST DESIGNER/Comedy Central/NYC: Oversees prod for many of our toolkit-based promotions. 3-5 yrs motion graphic design exp req’d. Previous exp at TV ntwk is strongly pref’d. Exp w/Flash and Cinema 4D a + Full info/apply HERE (8/25)

JOB OPENING: RSCH ANALYST/WME/IMG/NY: Support media rsch activities, sports mrkt. Dom. & Int’l focus. Min 2 yr media rsrch exp. Strong quant req’d. Exp w/rsch sys (ie Nielsen, Simmons, Scarborough). Resume: [email protected] (8/25)

JOB OPENING: RSCH COORDINATOR/WME/IMG/NY: Support media rsch activities, sports mrkt. Dom. & Int’l focus. Entry level, any exp. in research a plus. High paced environment. Resume: [email protected] (8/25)

JOB OPENING: UNIT PUBLICIST (Nat’l Synd Talk Show)/Summerdale Productions/Culver City CA: Resp for daily consumer publicity efforts & dvlpng/implementing episodic PR strategies to drive tune-in. 5 yrs exp TV PR req’d. Excl writing/verbal/interpersonal skills. Resume HERE (8/22)

JOB OPENING: GRAPHIC DESIGNER/PAC-12 CONFERENCE/SFO: Create/design/execute mkting campaigns using Adobe Creative Suite. 2+ yrs design studio/agency exp. For full posting/apply HERE (8/22)

JOB OPENING: EXECUTIVE DIR, PROGRAMMING/TENNIS CHANNEL: Execute long term prgrmng strategies for the linear & digital programming services. 10+ yrs exp Program Plan’g/Sched’g & Acquisitions is req’d. Prev exp mngng team with Mgr and above titles. Resume HERE (8/22)

JOB OPENING: DIGITAL ACCOUNT EXECUTIVE/NBCU/LA: Work with CSNBA/CA National Sales Manager on maximizing digital opportunities with our National sellers, sell portfolio of digital products (display advertising, mobile, etc) Full info/apply HERE (8/22)

JOB OPENING: RESEARCH ANALYST/Discovery/MD: Passionate researcher to track and analyze Nielsen ratings data across 5 Discovery nets and competitors. Create rich analyses of consumer data as it relates to audience behavior and market profiles. Full info/apply HERE (8/22)

JOB OPENING: MGR COMMERCIAL OPS/BBC World News/NY: BA, 5yrs exp in traffic or broadcast ops in cable. Manage US copy accts, facilitate media delivery to UK and ensure log accuracy for US ads. Strategic thinker, excellent comm & computer skills with database mmgt (Gabriel, Broadway, WideOrbit) Apply HERE (8/22)

JOB OPENING: DIGITAL ANALYTICS ANLST/MGR/OUTDOOR CHANNEL/CO: Collect, report and present digital/social audience usage, mkt, econ & sales data for Outdoor Sportsman Group. 2 yrs exp Analyst/4 yrs exp MGR. Apply HERE (8/22) 

JOB OPENING: SR RESEARCH DIR/OUTDOOR CHANNEL/CO: Supervise, design, collect, analyze and present audience viewing, usage, mkt, econ & sales data for Outdoor Sportsman Group. 5+ yrs media research exp. Apply HERE (8/22) 

JOB OPENING: RESEARCH ANALYST/Discovery/MD: Passionate researcher to track and analyze Nielsen ratings data across 5 Discovery nets and competitors. Create rich analyses of consumer data as it relates to audience behavior and market profiles. Full info/apply HERE (8/22)

JOB OPENING: DIR. OF PUBLICITY/Jim Henson Company/LA: Seeks Director for initiating and implementing publicity programs to support Companys productions & serve corp PR needs. College degree and min. of 5 years exp in PR, mktg, comm., or related field. Resume: HERE (8/22)

JOB OPENING: PROMO PRODUCER-EDITOR/NBC/East Coast: The role purpose of a Producer-Editor is to oversee production and execution of marketing and promotional campaigns and sales presentations for selected sports properties. Full info/apply HERE (8/22)

CASTING CALL: Companies can showcase their casting notices/casting calls here. For information on rates and specs for posting a casting notice, please email Trish at [email protected]

EXPERT SERVICES ADS: These ads are for companies or people who offer an expertise in the field of media by way of production, voice over artistry, writing, set development, etc. For information on rates and specs for posting an Expertise Service ad email Trish at [email protected]

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: DIGITAL SALES & BUS DEV PRO – ISO consulting/FT/LA based: NY/Detroit contacts too. Hit the ground running: Rep Video, Analytics, Ad:tech to Big Brands/Agencies. (Many Automotive & Entertainment contacts.) e [email protected]. ph. 323.962.9885 (8/25)

E-mail [email protected] or call Trish Pihonak at 203-899-8459 for rates and specs for Job Openings.

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