08/17/15: Apple pushing back its Internet TV service, Comcast going up against YouTube, and Dish avoids a Sinclair blackout



CYNOPSISDIGITAL
08.17.15

Good morning. It’s Monday August 17, 2015, and this is your first early morning digital briefing.

Watcheroo Premieres and Tune-in Alerts for August 17-21:
People Now at People.com, Monday-Friday at 8:30a ET and 11:30a ET: Guests include Today’s Al Roker, actor Tyrese Gibson, Frankie Grande (WORST.POST.EVER: With Frankie Grace), country singer Jake Owen, Duck Dynasty star Sadie Robertson, Snooki, comedian Tig Notaro and singer-songwriter Kip Moore.
Hulu: the complete first season of You’re The worst is available.
 
 

TODAY’S TOP NEWS

 
Apple
is reportedly waiting until 2016 to launch an Internet TV service. The word on the street had been a new service would be introduced in September, but it appears that goal won’t be met, thanks in part to a dearth of content deals.
 
Comcast
is preparing to launch a major new video platform to rival YouTube and Facebook’s online video. Currently called Watchable, its partners will include BuzzFeed, AwesomenessTV, The Onion, Vice, NBC Sports, and Comcast-backed Vox. Content will initially be available to Xfinity X1 box owners, and eventually on iOS and Android devices.
 
Refinery29 launched a new talent collective for social influencers called Here and Now. The group includes YouTube stars and content creators like Lauren Curtis (3.1 million subscribers on YouTube), Casey Holmes (nearly 1 million subscribers on YouTube), Danielle Bernstein of We Wore What (over 1 million followers on Instagram) and Justina Blakeney of The Jungalow (1.3 million followers on Pinterest), among others. Influencers will create new custom content and distribution opportunities for R29’s brand partners, with Smashbox the first to join in a new partnership. “The power of influencers, particularly in beauty and fashion, is undeniable. They have real, authentic relationships with their subscribers and fans, and their reach is immense,” said Beth DiNardo, Global General Manager at Smashbox.

 
 
NEW PROGRAMMING + DEALS
 

Firetalk, an “always-on” live-streaming platform, landed a new partnership with The Young Turks Network, the mega online news network with more than 90 million views per month across multiple channels. Through the deal, the hosts and producers will take questions and respond to comments from viewers live on-air, and the audience will participate in real-time using Firetalk’s platform. The Firetalk-enhanced live broadcasts of The Young Turks will stream Tuesdays and Fridays from 3-5p PT starting last Friday. Firetalk recently announced a similar agreement with What’s Trending.
 
Gannett
, via the Des Moines Register, will be the first media company to offer live 360-degree video coverage of the Presidential Soapbox during the 2015 Iowa State Fair. Speeches run through Saturday, August 22 and will also be available on-demand daily online.
 
Reuters launched the Reuters Partner Marketplace, a place for subscribers to access video content from exclusive partners. Providers include Next Media Animation, Hollywood.TV and Rumble and the content spans from animated news content and celebrity entertainment news to science, technology and viral videos.
 
Connor Hines, who created the YouTube series “Local Attraction,” has signed on to create a comedy pilot for ABC. Called For Now, it revolves around a group of twentysomethings living in New York City. Hines will write, executive produce, and star in the show.
 
The ambitious web series “Women on Sex,” which chronicles how South African women perceive sex and status, has been released on YouTube.
 


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CONTENT MEDIA
 

The launch of Windows 10 for Microsoft has been a relative success but some users have reported issues with watching online video on the new operating system. Complaints range from audio not syncing and the video not working at all to a green screen appearing instead of the video. Sony has asked users of its Halo system to not make the upgrade before driver updates have been released.
 
Yahoo released its Livetext app, which allows users to share video images and text without sound in real time.
 
Dominant Korean chat app Kakao has developed a feature that allows users to watch streaming videos simultaneously on different devices while conversing with each other.
 
 

SVOD + OTT
 

Netflix Inc. plans to shut down the last of its data centers by the end of the summer. This will make it one of the first companies to have all of its information technology being run remotely from the public cloud. Netflix has been moving its data to the cloud since 2009. In other Netflix news, Hawaii News Now discovered that the state workforce spent between 100 and 300 hours of a recent workweek watching content from Netflix. It was the video-streaming service most used by Hawaii state employees. Result? The state cut off employees’ access to Netflix and Hulu.
 
Turner Broadcasting System, Inc. has taken a majority stake in iStreamPlanet, the video-streaming company, in order to help deliver its OTT programming, shift its core technology infrastructure to the cloud and develop new products and services for existing and new businesses. The pair has worked together in the past during the PGA Championships. iStream will remain a standalone entity so it can continue working with other brands.
 
The TiVo Bolt DVR, which will replace the Roamio, will have three different models, according to FCC filings. It appears that two will be CableCARD models and the third will be an over-the-air edition. All will be much smaller than current TiVo hardware.
 
Sesame Street’s move to HBO, HBO Go and HBO Now means that Sesame Workshop will also retire its own subscription-based Internet streaming service, Sesame Go, a year-old app that charges viewers $3.99 each month or $29.99 annually to check out Sesame Street content. The app won’t totally be killed but will provide far less content for free or be a portal to the Sesame Street website.
 
 

AD PLATFORMS
 

Lotame, a data management platform (DMP), debuted a new Semantic Classification Tool built into its core DMP. “Lotame’s proprietary technology takes audience discovery to the next level by moving beyond page level attributes and focusing instead on the context of specific articles,” said Rishit Shah, Lotame’s Vice President of Product Management. “Through the technology, Lotame clients can build deeper first-party insights and can leverage those insights to underpin highly targeted ad delivery.”
 
Are your campaigns viewable? Get viewability solutions at our Cynopsis Digital Webinar on Wednesday, August 19 and learn how to get seen + lift digital revenue. Experts from L’Oreal, Unruly, Viant and Boingo Wireless join the conversation. Learn more and register here.

 
 
ADVERTISING
 

Shock advertising apparently doesn’t work so well anymore. A new paper, “Shock Advertising: Not So Shocking Anymore­an investigation among Generation Y,” published in the Mediterranean Journal of Social Sciences, shows that the majority of respondents for each type of shock either did not remember anything about the brand or the product being advertised, just the imagery itself.

 
 
 
RESEARCH

 
A new report from SNL Kagan confirms the “cord-cutting crisis” isn’t abating. The study estimates that the pay-TV industry lost a collective 625,000 subscribers in the quarter ending June 30, with the direct broadcast satellite sector getting hit with nearly half of those losses. It is estimated that Dish Network lost 151,000 subscribers for the quarter and DirecTV lost 133,000 subscribers.
 


A CYNOPSIS MESSAGE


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DIGITAL SPOTLIGHT OF THE DAY

 
It is the 56th anniversary of studio album Kind of Blue, by jazz great Miles Davis, was released. Possibly the best-selling jazz album ever, it has been ranked by Rolling Stone as one of the greatest of all time. Check out what makes it so special here.

See you tomorrow,
Mark Miller
08.17.15

Roberta Caploe: Associate Publisher @robertacaploe
Diane K Schwartz: Senior Vice President, Media Communications Group

Cynopsis Ad Sales: Mike Farina | VP, Sales | 203-218-6480
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CYNOPSISJOBSFor More jobs, visit the Cynopsis.com


JOB OPENING: UNIT PUBLICIST (Nat’l Synd Talk Show)/Summerdale Productions/Culver City CA: Resp for daily consumer publicity efforts & dvlpng/implementing episodic PR strategies to drive tune-in.
5 yrs exp TV PR req’d. Excl writing/verbal/interpersonal skills. Resume HERE (8/22)

JOB OPENING: GRAPHIC DESIGNER/PAC-12 CONFERENCE/SFO: Create/design/execute mkting campaigns using Adobe Creative Suite. 2+ yrs design studio/agency exp. For full posting/apply HERE (8/22)

JOB OPENING: ASSOCIATE PROD, BRANDED CONTENT/Litton Ent/NYC: Work w/showrunners, prod teams & mngmnt & post-prod to ensure that all req’s are met & sponsor is in receipt of all info/deliverables. 8-10 yrs ad agency, comm prod or branded TV exp req’d. Resume HERE (8/22)

JOB OPENING: EXECUTIVE DIR, PROGRAMMING/TENNIS CHANNEL: Execute long term prgrmng strategies for the linear & digital programming services. 10+ yrs exp Program Plan’g/Sched’g & Acquisitions is req’d. Prev exp mngng team with Mgr and above titles. Resume HERE (8/22)

JOB OPENING: DIGITAL ACCOUNT EXECUTIVE/NBCU/LA: Work with CSNBA/CA National Sales Manager on maximizing digital opportunities with our National sellers, sell portfolio of digital products (display advertising, mobile, etc) Full info/apply HERE (8/21)

JOB OPENING: RESEARCH ANALYST/Discovery/MD: Passionate researcher to track and analyze Nielsen ratings data across 5 Discovery nets and competitors. Create rich analyses of consumer data as it relates to audience behavior and market profiles. Full info/apply HERE (8/20)

JOB OPENING: MGR COMMERCIAL OPS/BBC World News/NY: BA, 5yrs exp in traffic or broadcast ops in cable. Manage US copy accts, facilitate media delivery to UK and ensure log accuracy for US ads. Strategic thinker, excellent comm & computer skills with database mmgt (Gabriel, Broadway, WideOrbit) Apply HERE (8/20)

JOB OPENING: DIGITAL ANALYTICS ANLST/MGR/OUTDOOR CHANNEL/CO: Collect, report and present digital/social audience usage, mkt, econ & sales data for Outdoor Sportsman Group. 2 yrs exp Analyst/4 yrs exp MGR. Apply HERE (8/19) 

JOB OPENING: SR RESEARCH DIR/OUTDOOR CHANNEL/CO: Supervise, design, collect, analyze and present audience viewing, usage, mkt, econ & sales data for Outdoor Sportsman Group. 5+ yrs media research exp. Apply HERE (8/19) 

JOB OPENING: RESEARCH ANALYST/Discovery/MD: Passionate researcher to track and analyze Nielsen ratings data across 5 Discovery nets and competitors. Create rich analyses of consumer data as it relates to audience behavior and market profiles. Full info/apply HERE (8/19)

JOB OPENING: DIR. OF PUBLICITY/Jim Henson Company/LA: Seeks Director for initiating and implementing publicity programs to support Companys productions & serve corp PR needs. College degree and min. of 5 years exp in PR, mktg, comm., or related field. Resume: HERE (8/19)

JOB OPENING: PROMO PRODUCER-EDITOR/NBC/East Coast: The role purpose of a Producer-Editor is to oversee production and execution of marketing and promotional campaigns and sales presentations for selected sports properties. Full info/apply HERE (8/19)

JOB OPENING: RESEARCH ANALYST/FOX/LA: Support sales along with marketing, programming and publicity to competitively position 20th TV programs by performing industry-wide research for linear and digital platforms. Full info/apply HERE (8/19)

JOB OPENING: SR CREATIVE/MTV/NYC: Dvlp creative concepts across mult mediums, write compelling copy & pitch brand-specific creative ideas. 5+ yrs creative positions at ad agency, media agency or TV ent ntwk creative dept. Prior work exp Sr Creative. Full info/apply HERE (8/19) 

JOB OPENING: DIRECTOR- BUSINESS & LEGAL AFFAIRS/Discovery/LA: Resp. for handling deal negotiations and drafting/ review of agreements for devel/prod of prgmming and lead/supporting talent across ntwrks w/ focus on TLC. Exp working in-house at entertainment company Full info/apply HERE (8/19) 

JOB OPENING: SR DIR, INFOGRAPHIC DESIGN/DATA VISUALIZATION/Viacom/NY: Dvlp innovative info design that positions our co & brands in the most eff. way poss. 5-7 yrs data visualization/infographic exp at a top-tier agency or studio. Deg prefd. Full info/apply HERE (8/19)

JOB OPENING: DIRECTOR AD SALES RESEARCH/UP TV/NYC: Excellent researcher & seasoned storyteller whos looking to join a team thats on its way UP. Res: [email protected] (8/19)

JOB OPENING: ASSOC PRODUCER, WRITER & EDITOR/TeenNick/NYC: 2+ yrs experience writing & producing on-air promos. Editing skills a must. Experience with social media a plus. Resume HERE (8/19)

JOB OPENING: DIGITAL EDITOR/Cynopsis Digital/NYC: Exc written skills to write/edit news stories, manuscripts. for e-daily covering news/events re digital TV ind. Contrib daily flow SM outlets. 4 yr deg. Profic copy editing. Able to work independently. Resume HERE (8/19) 

JOB OPENING: FACILITIES COORDINATOR/FOX STUDIO/LA: Studio Operations and Office Services maintaining daily operations of Fox Studio Lot. 2 to 4 yrs min exp supporting large campus, multiple tenant facilities or production studio operations. Full info/apply HERE (8/19)

JOB OPENING: MANAGER, FINANCE/FOX/LA: Proactive and self-motivated individual to oversee accounting team who manage A/R accounts for Pay TV, SVOD, Hotel and AVOD customers. BA Deg/Accounting or Finance. 7 yrs related exp. Full info/apply HERE (8/19)

CASTING CALL: Companies can showcase their casting notices/casting calls here. For information on rates and specs for posting a casting notice, please email Trish at [email protected]

EXPERT SERVICES ADS: These ads are for companies or people who offer an expertise in the field of media by way of production, voice over artistry, writing, set development, etc. For information on rates and specs for posting an Expertise Service ad email Trish at [email protected]

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

FALL INTERNSHIP CREDITS ONLY: PRODUCTION INTERN/CSI Sports/NYC/NY/NJ: Post-Production Intern needed for Late-summer and Fall semesters (Aug-Dec). Earn credit while you learn in one of the most exciting industries in the world! Cvr/Res to Rose: [email protected] (8/22)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at [email protected]

E-mail [email protected] or call Trish Pihonak at 203-899-8459 for rates and specs for Job Openings.

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