Jenny Wall is a veteran of the TV and CTV industry but tends to specialize in what she calls “disruptive” companies.
Streamlined 9/22/2026: Mid-Funnel CTV Ads and Paramount Settlements
Editions
Cynopsis 9/18/2026: Paramount Doubles Down On Threats To Leave California
Should I stay or should I go? Paramount CEO David Ellison is dialing up his threats to relocate the company outside Hollywood in an attempt to close its Warner Bros. Discovery acquisition.
Streamlined 9/17/2026: What Stands Between Brands And Program-Level Data On Streaming TV
CTV buyers want more transparency into where their ads actually run. According to a new IAB report, 43% of CTV buyers said they have little or no confidence in the inventory they’re buying.
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Cynopsis 9/11/2026: FCC Mad At You? Post To YouTube Instead
On Thursday night, “Jimmy Kimmel Live” chose to post an interview with Texas State Senate candidate James Talarico (D) on YouTube rather than air it on television.
Streamlined 9/10/2026: Does Free Ad-Supported TV Need More Transparency?
At a recent industry event, an executive described a meeting with a major distribution platform. The platform had agreed to share audience data. When the meeting finally happened, they arrived with a printout. They wouldn’t let anyone keep it.
Cynopsis 9/9/2026: MS NOW Enters The Streaming Market
It’s finally here. Versant-owned news cable network MS NOW launched its dedicated streaming service on Wednesday. Memberships cost $7.99 per month or $79.99 annually.
Streamlined 9/3/2026: For Telemundo’s World Cup Coverage, Marketing Isn’t A “One-Way Street” Anymore
According to Telemundo, one out of every two people who watched the 2026 FIFA World Cup this year tuned into the network’s Spanish-language broadcasts rather than the English-language version on Fox.
Streamlined 9/1/2026: What Connected TV Has That Google Doesn’t
Connected television is projected to grow 14% in 2026, faster than the overall advertising market, according to IAB. But continued growth depends on proving that CTV delivers business results, not merely audiences and impressions.
Streamlined 8/25/2026: How NBCUniversal Approaches Its Streaming Strategy
At this point in the streaming industry’s evolution, everything old is new again.
Cynopsis 8/21/2026: ‘Widow’s Bay’ Wins Awards
Horror comedy series “Widow’s Bay” cleaned up at the Television Critics Association Awards on Monday night, taking home three awards for best comedy, best new series and individual achievement in comedy for actor Kate O’Flynn.
CynCity
Cynsiders
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