Cynopsis: DIGITAL 03/29/10 Good morning, it’s Monday, March 29, 2010, and this is your first early morning digital briefing. As Hulu ponders whether or not to increase its ad load or establish a pay wall, in a CBS Corp./Time Warner joint venture The CW has decided to double the amount of non-avoidable commercials […]
Editions
Monday, March 29th, 2010
A CYNOPSIS MESSAGE FROM INVESTIGATION DISCOVERY Investigation Discovery’s Hit Series ON THE CASE WITH PAULA ZAHN Returns Sunday April 18th Award winning journalist, Paula Zahn uncovers the truth on Investigation Discovery America’s Leading Investigation Network. ON THE CASE was the highest-rated original series debut* for ID in 2009. LOOK CLOSER at the fastest growing network […]
Monday, March 29th, 2010
A CYNOPSIS MESSAGE FROM THE HUB oooooooooooo The Hub ooooooooooooThe new network where kids and families come together! Offering a brand new slate of live-action, animation and game shows for the whole family. Launching October 2010 in 60 Million US HH! To arrange your sneak peek, contact Brooke Goldstein / SVP Ad Sales (212) 548-5860 […]
Friday, March 26th, 2010
A CYNOPSIS MESSAGE FROM THE HUB oooooooooooo The Hub ooooooooooooThe new network where kids and families come together! Offering a brand new slate of live-action, animation and game shows for the whole family. Launching October 2010 in 60 Million US HH! To arrange your sneak peek, contact Brooke Goldstein / SVP Ad Sales (212) 548-5860 […]
Friday, March 26th, 2010
A CYNOPSIS MESSAGE FROM USA NETWORK LAW & ORDER: CI & IN PLAIN SIGHTNEW SEASONS. NEW NIGHTS. Law & Order: CI – Premieres Tuesday, March 30 at 10/9c – PREVIEWStarring Vincent D’Onofrio, Katherine Erbe, Jeff Goldblum and Saffron Burrows In Plain Sight – Premieres Wednesday, March 31 at 10/9c – PREVIEWStarring […]
Friday, March 26th, 2010
Cynopsis: DIGITAL 03/26/10 Good morning, it’s Friday, March 26, 2010, and this is your first early morning digital briefing. The jury is still out on whether or not users will be willing to pay to subscribe to e-magazines and newspapers in high volume, but advertisers are already placing bets on Apple‘s iPad. Major brand […]
Thursday, March 25th, 2010
v A CYNOPSIS MESSAGE FROM THE HUB oooooooooooo The Hub ooooooooooooThe new network where kids and families come together! Offering a brand new slate of live-action, animation and game shows for the whole family. Launching October 2010 in 60 Million US HH! To arrange your sneak peek, contact Brooke Goldstein / SVP Ad Sales (212) […]
Thursday, March 25th, 2010
A CYNOPSIS MESSAGE FROM SCRIPPS NETWORKS How Do You Reach 150 Million Consumers Every Month? With the Leader in Every Major Lifestyle Category. HOME: HGTV • DIY Network FOOD: Food Network • Cooking Channel TRAVEL: Travel Channel • Great American Country Scripps Networks. Brands for Life.Our Brands, for the Life of Your Brands. Source: […]
Thursday, March 25th, 2010
Cynopsis: DIGITAL 03/25/10 Good morning, it’s Thursday, March 25, 2010, and this is your first early morning digital briefing. Google is calling on the U.S. government to follow suit and begin cracking down on governments that censor content on the internet. Alan Davidson, Director of U.S. Public Policy for Google, addressed […]
Wednesday, March 24th, 2010
A CYNOPSIS MESSAGE FROM DISNEY XD Disney XD is All AmplitudeKids said “bring it” and we brought it with double digit audience growth. We’re putting more pedal to the metal to build upon our successful multi-platform brand with new live action and animation, movies and series, music and sports. Watch it. Click it. Live it.We’re […]
CynCity
Cynsiders
The Premium Illusion: Navigating the CTV Quality Crisis
By Ayse Pamuk, Director of Platform Operations at Basis Connected TV is unquestionably having a...Vizio Helps Walmart Cut A Bigger Slice Of The CTV Ad Pie
By Alyssa Boyle This piece was originally published on Chief Marketer Network brand AdExchanger. During...Women’s Sports: From Cultural Play to Marketing Powerhouse
Women’s sports are no longer just a cultural signal for brands — they’re becoming a...