Cynopsis: DIGITAL04/01/10 Good morning, it’s April 1, 2010, and this is your first early morning digital briefing. Days before the release of the iPad, Amazon struck new electronic book pricing deals with CBS Corp.’s Simon & Schuster and News Corp.’s HarperCollins Publishers to allow both companies to set their own prices for best seller […]
Editions
Thursday, April 1st, 2010
A CYNOPSIS MESSAGE FROM WE tv WE tv had its most successful 1Q ever! +20% W18-49 +16% W25-54 Women turn to WE tv for genuine stories that feature real people in real-life situations. From getting married to having children to raising a family, WE tv understands what’s important to women and delivers the shows they […]
Thursday, April 1st, 2010
A CYNOPSIS MESSAGE FROM THE HUB oooooooooooo The Hub ooooooooooooThe new network where kids and families come together! Offering a brand new slate of live-action, animation and game shows for the whole family. Launching October 2010 in 60 Million US HH! To arrange your sneak peek, contact Brooke Goldstein / SVP Ad Sales (212) 548-5860 […]
Advertisement
Wednesday, March 31st, 2010
A CYNOPSIS MESSAGE FROM THE HUB oooooooooooo The Hub ooooooooooooThe new network where kids and families come together! Offering a brand new slate of live-action, animation and game shows for the whole family. Launching October 2010 in 60 Million US HH! To arrange your sneak peek, contact Brooke Goldstein / SVP Ad Sales (212) 548-5860 […]
Wednesday, March 31st, 2010
Cynopsis: DIGITAL 03/31/10 Good morning, it’s Wednesday, March 31, 2010, and this is your first early morning digital briefing. AT&T‘s relationship with Apple may be fine at present but that doesn’t mean they won’t soon see other people. Apple is planning to release a new iPhone model that will run on CDMA wireless […]
Wednesday, March 31st, 2010
A CYNOPSIS MESSAGE FROM USA NETWORK TONIGHT Exit your Old Life. Enter Witness Protection. IN PLAIN SIGHT RETURNS!NEW SEASON. NEW NIGHT. Premieres Tonight at 10/9c – PREVIEWStarring Mary McCormack and Frederick Weller Only On USA Network usanetwork.com Cynopsis03.31.10 Good morning. It’s Wednesday, March 31, 2010, and this is your first early morning […]
Tuesday, March 30th, 2010
Cynopsis: Kids! 03/30/10 Good morning. It’s Tuesday, March 30, 2010, and this is your first early morning Kids briefing. DQ Entertainment (DQE) enters into a co-production deal with UK-based The Hive Enterprises to produce the new 3D CGI animated series The Hive (78×7). The preschool series revolves around the Bee family, a colorful […]
Tuesday, March 30th, 2010
A CYNOPSIS MESSAGE FROM PLANET GREEN PLANET GREEN PRESENTS THE WORLD PREMIERE OF FUTURE FOOD Tonight at 10PM.Watch chefs Omar and Ben take on culinary challenges that put the impossible on the verge of possible. Can they create a complete seafood menu without using fish? WATCH TONIGHT ON VERGE – PLANET GREEN’S NEW PRIME TIME […]
Tuesday, March 30th, 2010
A CYNOPSIS MESSAGE FROM DISNEY ONLINE Introducing GetHatched.com Created with Teri Hatcher Reach Women Today!From the #1 Family and Parenting Site, Disney Online To give women a real guide to relationships, lifestyle, jobs, beauty, health and more Brad Davis, SVP Disney Online Ad Sales (818) 295-3612 disney.com/momportfolio Source: comScore January ’10 Cynopsis: […]
Tuesday, March 30th, 2010
Cynopsis: Classified Advantage 03.30.10 Good morning – it’s Tuesday, March 30, 2010, and this is your weekly issue of Cyn opsis: Classified Advantage! This edition includes the top job listings in the Television, Media and Ad Agency markets, professional development advice from national experts, your Q & A’s with our experts, and a summary […]
CynCity
Cynsiders
The Premium Illusion: Navigating the CTV Quality Crisis
By Ayse Pamuk, Director of Platform Operations at Basis Connected TV is unquestionably having a...Vizio Helps Walmart Cut A Bigger Slice Of The CTV Ad Pie
By Alyssa Boyle This piece was originally published on Chief Marketer Network brand AdExchanger. During...Women’s Sports: From Cultural Play to Marketing Powerhouse
Women’s sports are no longer just a cultural signal for brands — they’re becoming a...
