Cynopsis: Sports01.15.13 Good morning. It’s Tuesday, January 15, 2012, and this is your first early morning Sports briefing. One of sports’ worst kept secrets was finally made official yesterday as Rory McIlroy formally announced that he is now representing team Nike. The multi-year deal is reportedly valued around $20 million a year and pumps […]
Editions
Tuesday, January 15th, 2013
A CYNOPSIS MESSAGE FROM DISCOVERY COMMUNICATIONS Women Just Can’t Get Enough Investigation Discovery!#1 for P25-54 & W25-54 in prime and total day length of tune#3 for W25-54 in daytime ratings#4 for W25-54 in total day ratings ID is All New All January with 9 Series PremieresREDRUM Tonight 10pm e/p Click here for source Cynopsis01.15.13 […]
Tuesday, January 15th, 2013
JOB OF THE WEEK RSRCH MGR AMAZON STUDIOS LA Act as a strategic bus. partner to internal teams, leveraging rsrch to provide recommendations/analyses on film & series projects in dvlpmnt. 5+ yrs mkt rsch ind exp. Isabela@amazon.com. Cynopsis: Classified Advantage01/15/13 Good morning. It’s Tuesday, January 15, 2013, and this is your weekly issue […]
Monday, January 14th, 2013
Cynopsis: Sports01.14.13 Good morning. It’s Monday, January 14, 2012, and this is your first early morning Sports briefing. Last week’s acquisition of Catalyst Public Relations by IMG Worldwide marked a notable move in the company’s approach toward marketing communications. As communications evolve for the social and digital age, client-oriented outfits are looking for ways […]
Monday, January 14th, 2013
A CYNOPSIS MESSAGE FROM STYLE MEDIA Style Media reached new heights in 2012Delivering BEST YEAR EVER in…*W18-49 Audience Delivery *Youngest Median Age (37) *Most Affluent AudienceStyle is a Must-Have for every season. Work It. Buy It. Style It. (Source) . Cynopsis01.14.13 Good morning. It’s Monday, January 14, 2013, and this is your first early […]
Monday, January 14th, 2013
Cynopsis: DIGITAL01.14.13 Good morning. It’s Monday, January 14, 2013, and this is your first early morning digital briefing. According to a new forecast from The Diffusion Group (TDG), the number of US households that subscribe to traditional pay-TV has peaked in the last two years, and will decline from nearly 101 million in 2012 […]
Friday, January 11th, 2013
A CYNOPSIS MESSAGE FROM NATIONAL GEOGRAPHIC CHANNEL GET HOOKED AGAIN!THE NEW SEASON OFWICKED TUNAON NATIONAL GEOGRAPHIC CHANNEL SUNDAY at 9:00P Stakes are higher than ever as the “reel” fishermen of Gloucester, MA, face off against new competition on the high seas. Visit natgeotv.com/wickedtuna for more Cynopsis01.11.13 Good morning. It’s Friday, January 11, 2013, and […]
Friday, January 11th, 2013
Cynopsis: DIGITAL01.11.13 Good morning. It’s Friday, January 11, 2013, and this is your first early morning digital briefing. Worldwide PC shipments hit 89.8 million units in Q4 2012, falling 6.4% year-over-year and worse than the initial forecast of a 4.4% drop, according to new numbers from the IDC. The research firm acknowledges that the […]
Friday, January 11th, 2013
Cynopsis: Sports01.11.13 Good morning. It’s Friday, January 11, 2012, and this is your first early morning Sports briefing. NBC Sports Group opened the books to its plans for Super Bowl programming across NBC, NBC Sports Network and NBC Sports Radio. The company’s production headquarters in New Orleans are set to offer The Dan Patrick […]
Thursday, January 10th, 2013
A CYNOPSIS MESSAGE FROM WE tv This SaturdayCYNDI LAUPER IS COMING TO WE tv Rock icon, Author, Broadway Composer, Advocate GIRL WHO JUST WANTS TO HAVE FUN Cyndi Lauper: Still So Unusual Premieres Saturday 9pm | 8c Click here for a sneak peek sales.wetv.com. Cynopsis01.10.13 Good morning. It’s Thursday, January 10, 2013, and […]
CynCity
Cynsiders
AI, Authenticity, and Creative Firepower Redefine Sports Branding
The age of quality over quantity for sports brands is over, according to marketing agency...AI and Accessibility Fuel a New Wave of Growth in CTV Advertising
By Dan Larkman, CEO and Founder of Keynes Digital Why are so many of today’s...Curation Fills In Gaps Left by Deal IDs on CTV
By Michael Shaughnessy, COO at Kargo Deal IDs have been around for over a decade,...