CynopsisSports Good morning. It’s Monday April 29, 2019 and this is your first early morning Sports briefing. The 2019 NFL Draft scored new records in media consumption, with the three days of selections and analysis generating a combined 3.95 HH rating and average of 6.1 million viewers overall, according to the league, […]
CynopsisSports Good morning. It’s Friday April 26, 2019 and this is your first early morning Sports briefing. A big round of applause for everyone who participated in the Cynopsis Sports Awards on Thursday, from the winners/nominees and presenters to our judges and audience members, with a special shoutout to our luminaries: NFL […]
CynopsisSports Good morning. It’s Thursday April 25, 2019 and this is your first early morning Sports briefing. Sometimes age in the NFL has its benefits. The NFLPA released their Top 50 Player Sales list Wednesday, and Patriots QB Tom Brady finished No. 1, the 15th consecutive year he has finished no […]
CynopsisSports Good morning. It’s Wednesday April 24, 2019 and this is your first early morning Sports briefing. Christopher “Mad Dog” Russo signed on for a new four-year contract to keep his brand on SiriusXM Radio. Russo will continue to host Mad Dog Unleashed every weekday on his channel Mad Dog Sports Radio. […]
CynopsisSports Good morning. It’s Tuesday April 23, 2019 and this is your first early morning Sports briefing. The WNBA scored a big media deal that will see CBS Sports televise live WNBA games beginning with the upcoming 2019 season in a multi-year agreement. CBS Sports Network will now feature national coverage of […]
CynopsisSports Good morning. It’s Monday April 22, 2019 and this is your first early morning Sports briefing. Saturday night saw ESPN’s first PPV event under the Top Rank on ESPN umbrella, as Terence “Bud” Crawford scored a sixth-round knockout of Amir Khan at Madison Square Garden. Before the event, Top Rank on […]
CynopsisSports Good morning. It’s Friday April 19, 2019 and this is your first early morning Sports briefing. Sportradar is partnering up with SportsGrid to launch the a free, 24-hour network dedicated to the sports betting audience. The partnership, according to the release, blends Sportradar’s ad tech, OTT technology and data with SportsGrid’s original programming […]
CynopsisSports Good morning. It’s Thursday April 18, 2019 and this is your first early morning Sports briefing. NBCUniversal and LA 2028 established a partnership that will include media, sponsorship, and activation opportunities in the US for the Olympic and Paralympic Games from 2021-2028. The deal, which marks the first of its kind […]
CynopsisSports Good morning. It’s Wednesday April 17, 2019 and this is your first early morning Sports briefing. The IOC revealed event plans for the Olympic Games Tokyo 2020, running from July 24-Aug. 9 in 2020, with a slate of key events slated to run in primetime in the US. Rowing and archery […]
CynopsisSports Good morning. It’s Tuesday April 16, 2019 and this is your first early morning Sports briefing. The numbers are in, and Tiger Woods wasn’t the only winner at The Masters. CBS Sports’ final-round coverage, which aired live Sunday morning due to weather-adjusted tee times (9:00 AM-3:00 PM, ET) and its encore […]
While we're taking the week off for July 4th, this is a great time to catch up on all our still timely editions of @CynopsisMedia daily newsletters and Special Reports -- from Sports to Executive Profiles! May your holiday be meaningful. https://t.co/kz2fOB36GR
In today's #MediaTech update: @Roku + @AmazonAds launched an integration to reach 80%+ of US HHs - the largest authenticated #CTV footprint ever. Early results? 40% more unique viewers w/ same budget + 30% less ad frequency. Game changer for advertisers. https://t.co/z2V7f4F2M5