Cynopsis: Digital

03/20/17: Google vows to give advertisers more control as U.K government suspends ads

YouTube TV

CYNOPSISDIGITAL 03.20.17 Good morning. It’s Monday March 20, 2017 and this is your first early morning digital briefing. Watcheroo is Cynopsis Digital’s tune-in guide for upcoming digital media programming. Below, see the Watcheroo Premieres and Tune-in Alerts for today, March 20, through Sunday, March 26. – People Now at People.com, Monday-Friday at […]

03/17/17: Google launches initiative to flag – and ultimately downgrade – offensive search results

Google logo

CYNOPSISDIGITAL 03.17.17 Good morning. It’s Friday March 17, 2017 and this is your first early morning digital briefing. TODAY’S CODEBREAKER   Fold: On a webpage, the fold is the line below which a user has to scroll to see content not immediately visible when the page first loads in the browser. Not surprisingly, below-the-fold ads […]

03/16/17: Under carriage agreement, Verizon will feature live-streamed CBS content

Verizon

CYNOPSISDIGITAL 03.16.17 Good morning. It’s Thursday March 16, 2017 and this is your first early morning digital briefing. TODAY’S CODEBREAKER   Cloaking: Cloaking is a prohibited search engine optimization (SEO) technique in which a search engine is tricked into indexing different content than a user actually sees. In other words, one version of a page […]

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03/15/17: Vice partners with Snapchat on original content

Vice logo

CYNOPSISDIGITAL 03.15.17 Good morning. It’s Wednesday March 15, 2017 and this is your first early morning digital briefing. TODAY’S CODEBREAKER   Community Manager: A community manager is a social media professional who helps build, grow, and manage a company or brand’s online communities. Community managers generally use analytics tools to monitor social media outlets, online […]

03/14/17: Upcoming Yahoo spinoff company gets CEO; Marissa Mayer gets rosy exit options

Yahoo

A CYNOPSIS MESSAGE FROM PHUNWARE Breathe Life into an Underperforming App [eBook] If your mobile app just isn’t performing like you hoped, you don’t have to scrap it and start over from scratch. Adding location-based technology to deliver more personalized and valuable user experiences can improve app engagement, customer loyalty and revenue. Download our free […]

03/10/17: Conde Nast comes to Vox/NBCU online ad network

Conde Nast

CYNOPSISDIGITAL 03.10.17 Good morning. It’s Friday March 10, 2017 and this is your first early morning digital briefing. TODAY’S CODEBREAKER   Brand Awareness: Brand awareness is the extent or level to which a potential customer can identify and recall a particular service or product. Increasing brand awareness is generally one of the major goals of […]

03/09/17: Forbes.com takes a page from Snapchat Stories

people on mobile

CYNOPSISDIGITAL 03.09.17 Good morning. It’s Thursday March 9, 2017 and this is your first early morning digital briefing. TODAY’S CODEBREAKER   Ryzen chips: While Intel is still a very big dog in the high-end computing space, this week’s release of AMD’s Ryzen CPU’s promise to shake up the market. According to PC World, the top-of-the-line […]

03/08/17: Turner and Warner Bros. partner on new SVOD service

TURNER

CYNOPSISDIGITAL 03.08.17 Good morning. It’s Wednesday March 8, 2017 and this is your first early morning digital briefing. TODAY’S CODEBREAKER   Niobium: IBM says the next wave of computing technology will be quantum computers. At the heart of such atom-focused machines will be Niobium, a chemical element with the symbol Nb. In order to function, […]

03/07/17: Report: Live-streamed violence disrupting Facebook’s grand video plans

Facebook iphone

A CYNOPSIS MESSAGE FROM PHUNWARE Breathe Life into an Underperforming App [eBook] If your mobile app just isn’t performing like you hoped, you don’t have to scrap it and start over from scratch. Adding location-based technology to deliver more personalized and valuable user experiences can improve app engagement, customer loyalty and revenue. Download our free […]

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