Editions

Tuesday, May 24th, 2011

Cynopsis: Sports05/24/11 Good morning. It’s Tuesday, May 24, 2011, and this is your first early morning Sports briefing. After nearly locking in a long-term deal with ESPN in recent weeks, officials at the Big East Conference now say that the conference will wait until later in the year before entering broadcast negotiations for rights […]

Monday, May 23rd, 2011

CYNOPSIS MESSAGE FROM AMC HIT SERIES: MAD MEN, BREAKING BAD, THE WALKING DEAD, THE KILLING NEW ORIGINALS:  HELL ON WHEELS, INSIDE THE DHS, THE PITCH EXCLUSIVE NETWORK EVENTS: WAR HEROES, MOB WEEK AND FEARFEST EXCLUSIVE BASIC CABLE HOME OF: APOCALYPSE NOW, THE GODFATHER The Most Original Programming on TelevisionAMCGet a sneak peek at AMC’s upcoming […]

Monday, May 23rd, 2011

Cynopsis: Sports05/23/11 Good morning. It’s Monday, May 23, 2011, and this is your first early morning Sports briefing. With the start of the 2011 French Open this week, Tennis Channel will enter the tournament bolstered by consistent ratings growth, a 3D telecast, a new tagline and campaign as well as the recent hire of […]

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Monday, May 23rd, 2011

A CYNOPSIS MESSAGE FROM USA NETWORK USA Network PresentsCovert Affairs, White Collar and Fairly Legal FOR EMMY® CONSIDERATION Outstanding Lead Actress in a Drama Series: Piper PeraboOutstanding Lead Actor in a Drama Series: Matt Bomer & Tim DeKayOutstanding Lead Actress in a Drama Series: Sarah Shahi To view full episodes of Covert Affairs, White Collar […]

Monday, May 23rd, 2011

Cynopsis: Kids!05/23/11 Good morning. It’s Monday, May 23, 2011, and this is your first early morning Kids briefing.  Disney India and UTV Motion Pictures enter into a creative deal to co-produce Disney-branded, family-targeted movies.  The new deal will see Disney and UTV work together on the creative for the movies, with UTV managing production, […]

Monday, May 23rd, 2011

Cynopsis: DIGITAL05/23/11 Good morning, it’s Monday, May 23, 2011, and this is your first early morning digital briefing.  If you would like to read this or any other Cynopsis edition online, click hereThe cable cowboy has got his sites set on an eReader platform. Shares of bookseller Barnes & Noble jumped by […]

Friday, May 20th, 2011

CYNOPSIS MESSAGE FROM TURNER ENTERTAINMENT NETWORKS   REACH RELEVANCE RECEPTIVITY Three things you need to maximize your media impact.One place to get them all. TURNER ENTERTAINMENT NETWORKSTNT   truTV   TBS Cynopsis05.20.11 Good morning. It’s Friday, May 20, 2011, and this is your first early morning briefing. As always, if you prefer to watch this morning’s news […]

Friday, May 20th, 2011

Cynopsis: Kids!05/20/11 Good morning. It’s Friday, May 20, 2011, and this is your first early morning Kids briefing.  Todobebe and Walmart team for a year-round marketing and media initiative targeted to Hispanic moms and families with kids under five across Todobebe, Viva La Familia and Blogs de Mamas properties in the US.  Under the […]

Friday, May 20th, 2011

Cynopsis: Sports05/20/11 Good morning. It’s Friday, May 20, 2011, and this is your first early morning Sports briefing. Dick Ebersol, Chairman of NBC Sports Group, resigned from the company after a career that spanned more than four decades in the industry, with the last 22 as the top dog at NBC Sports. NBC Sports […]

Friday, May 20th, 2011

Cynopsis: DIGITAL05/20/11 Good morning, it’s Friday, May 20, 2011, and this is your first early morning digital briefing.  If you would like to read this or any other Cynopsis edition online, click hereThe IPO of LinkedIn, the first big social network to go public, didn’t disappoint on Wall Street. Shares more than […]

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