Editions

Monday, January 30th, 2012

Cynopsis: Kids!01/30/12 Good morning. It’s Monday, January 30, 2012, and this your first early morning briefing. Answering a few of our questions today is Martin Baynton, a creator/writer/narrator/executive producer as well as co-founder, with Richard Taylor of Weta Workshop (www.wetanz.com), of Pukeko Pictures, an intellectual property development company. Baynton, who has written and […]

Monday, January 30th, 2012

A CYNOPSIS MESSAGE FROM TURNER SPORTS   NCAA March Madness176 Million Engaged Viewers More Minutes on More Screens4 TV Networks – TBS, CBS, TNT, TruTV 3 Websites, Mobile, Out of Home & Social Marketing and Promotional Opportunities The Road to the Final Four Starts HERESource: 2011 Nielsen Custom Research Study; […]

Monday, January 30th, 2012

Cynopsis: DIGITAL01/30/12 Good morning. It’s Monday, January 30, 2012, and this is your first early morning digital briefing. If you would like to read this or any other Cynopsis editions online, click here. Facebook could file paperwork for its upcoming initial public offering this week, reports The Wall Street Journal. As has […]

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Monday, January 30th, 2012

A CYNOPSIS MESSAGE FROM OXYGEN   Oxygen Top 20 Network for Women 18-34 What’s more, our high-spending, fast-changing Women in Transitionhood audience says they look to advertising to help them make their brand choices Connect with this receptive audience. Contact your Oxygen rep today! Check out GenerationO.tv Source: Click here . […]

Friday, January 27th, 2012

Cynopsis: DIGITAL01/27/12 Good morning. It’s Friday, January 27, 2012, and this is your first early morning digital briefing. If you would like to read this or any other Cynopsis editions online, click here. Nielsen has published its December 2011 rankings of the top online video destinations in the U.S. According to the data, […]

Friday, January 27th, 2012

Cynopsis: Kids!01/27/12 Good morning. It’s Friday, January 27, 2012, and this your first early morning briefing. TV5MONDE and Dish Network have partnered to launch the first US kid-targeted French-language TV channel, Tivi5MONDE, nationwide this week. Tivi5MONDE is being offered to Dish subscribers as part of its French language package ($19.99) that already includes TV5MONDE […]

Friday, January 27th, 2012

Cynopsis01.27.12 Good morning. It’s Friday, January 27, 2012, and this is your first early morning briefing. Tonight’s Premieres:Discovery Channel: Bering Sea Gold at 10pSTARZ: Spartacus: Vengeance at 10p Tonight’s Finales:NBC: Chuck (series finale) at 8pSundance Channel: Girls Who Like Boys Who Like Boys at 9pInvestigation Discovery: Deadly Women at 10p Saturday’s Premieres:Univision: Q’VIVA! THE CHOSEN […]

Friday, January 27th, 2012

Cynopsis: Sports01/27/12 Good morning. It’s Friday, January 27, 2012, and this is your first early morning Sports briefing. NASCAR, MillerCoors and Penske Racing unveiled new multi-year partnership extensions between the brewer’s two biggest brands and the racing organizations. Under the deal, Coors Light will remain the Official Beer of NASCAR, and will continue to […]

Thursday, January 26th, 2012

Cynopsis: Sports01/26/12 Good morning. It’s Thursday, January 26, 2012, and this is your first early morning Sports briefing. NBC Universal is going all in for its upcoming Super Bowl coverage, maximizing its brands with Spanish-language programs, kids news services, theme parks and in-flight programming to cover and promote the game. Properties that will have […]

Thursday, January 26th, 2012

Cynopsis: Kids!01/26/12 Good morning. It’s Thursday, January 26, 2012, and this your first early morning briefing. Random House Children’s Books and Sesame Workshop are partnering to launch a new Sesame Street digital publishing program. The focus of the new Sesame Street digital program from Random House Children’s Books will be Early Step into Reading […]

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