 Friday, May 9, 2008
ELSEWHERE AT CYNOPSIS ... CYNOPSIS DIGITAL - TODAY'S TOP STORY: Who says you don't get second chances in life? After Bill Gates and Steve Ballmer promised the company had moved on past its pursuit of Yahoo, Microsoft's Chief Strategy Officer Craig Mundie extended an olive leaf, telling Reuters "we might reconsider" at $33 a share. On the other hand, Microsoft released the nominees on Thursday of its rival slate who were to stand for election in the event of a proxy fight. This seems to indicate that if Microsoft is willing to reconsider, there will be no party crashing. It will have to be invited back to the ball. Full edition: CYN DIGITAL. (Or to listen to the Cynopsis Digital Podcast click here or subscribe to it at iTunes here.) CYNOPSIS KIDS - TODAY'S TOP STORY: The Federal Trade Commission (FTC) takes tweens/teens 13-16 on its latest undercover shopping spree to see if the underagers (all unaccompanied by adults) were able to purchase Mature rated games, R-rated movie tickets and DVDs and the like. The answer overall is good news, with the undercover kids being turned down more often than ever, in most categories, since the FTC conducted its first such survey in 2000. This time around tween/teens were successful just 20% of the times they tried to buy Mature-rated video games (or turned down 80% of the time), which is a big improvement from 2006 when they were able to buy such titles 42% of the time (or turned down 58% of the time), and in 2000 when they were able to buy M-rated games about 85% of the time. As for DVD/home video retailers in the survey this year, the young shoppers had success buying R-rated titles 47% and unrated DVD titles 51% of the time, down a good deal from 71% in both categories in 2006. The results were not quite as good for movie theaters where the undercover kids were able to purchase tickets to R-rated movies 35% of the time, which though an improvement over 2000 is just about the same as in 2003. Full edition: CYN KIDS. CYNOPSIS INTERNATIONAL - TODAY'S TOP STORY: An Italian version of Al Gore and Joel Hyatt's Current TV went live in Italy yesterday on Sky Italia. In addition to the localized, Italian-language channel, the endeavor will also have an online component with Tommaso Tessarolo managing the new channel while Davide Scalenghe heads up production. Full edition: CYN INTERNATIONAL.
Later - Cyn
Cynopsis Quick Notes ...
CABLEU
CW NETWORK and MY NETWORK TV Affiliate List This excel spreadsheet download is a full list of the local station affiliates of the CW Network and My Network TV .WHO AND/OR WHAT IS CYNOPSIS? Cynopsis is a free daily trade publication for the television industry that launched on April 2, 1997, as a simple internal memo. It is published by 530am ET each weekday morning. Today, we have four daily early morning editions - Cynopsis, Cynopsis: Kids, Cynopsis: International and Cynopsis: Digital sent via email to a combined total subscriber base of more than 100,000 in over 25 countries. The links on this home page can take to you all of the different editions of Cynopsis as well as their supporting ad sales media kits. You'll also find its easy to subscribe, unsubscribe or change your subscription by hovering the mouse over the Subscribe tab above. The daily Video Podcast is here and ready for you each morning by approx 7am, as are all the audio feeds. As always, holler if you need anything, and feel free to email your comments to us directly at . Later -
Cyn |
Most Recent Edition
Good morning. It's Friday, May 9, 2008, and this is your first early morning briefing. While The CW has not announced anything, Variety reports the network is close to signing a deal with an unnamed media buying outfit, to sublet Sunday... (Click here to read the full newsletter.)
DAILY AUDIO FEED
Listen to daily podcast: here
Download daily podcast: here
Programmer's Showcase :
Now Playing ...
CableU - The website for
Producers and Programmers
Enrollment Now Open
Calendar of Events:
LA Screenings
May 13, 2008 (8:00 am)
(Conferences and Conventions) Intercontinental Hotel (formerly Park Hyatt), Century Plaza Hotel and Hollywood Studios
KidScreen West
May 14, 2008 (8:00 am)
(Conferences and Conventions) California
Festival de Cannes – Cannes Film Festival
May 14, 2008 (8:00 am)
(Important Dates) Cannes, France
NCTA - The Cable Show '08
May 18, 2008 (8:00 am)
(Conferences and Conventions) New Orleans, LA
IQPC's 15th Annual KID POWER conference
May 19, 2008 (8:00 am)
(Conferences and Conventions) Attendees at this event include 200 marketing executives and brand managers of companies like Disney, Mattel, Sesame Workshop, Nickelodeon and many more.
View Full Calendar
Good morning. It's Friday, May 9, 2008, and this is your first early morning briefing. While The CW has not announced anything, Variety reports the network is close to signing a deal with an unnamed media buying outfit, to sublet Sunday... (Click here to read the full newsletter.)
DAILY AUDIO FEED
Listen to daily podcast: here
Download daily podcast: here
Programmer's Showcase :
Now Playing ...
CableU - The website for
Producers and Programmers
Enrollment Now Open
Calendar of Events:
LA Screenings
May 13, 2008 (8:00 am)
(Conferences and Conventions) Intercontinental Hotel (formerly Park Hyatt), Century Plaza Hotel and Hollywood Studios
KidScreen West
May 14, 2008 (8:00 am)
(Conferences and Conventions) California
Festival de Cannes – Cannes Film Festival
May 14, 2008 (8:00 am)
(Important Dates) Cannes, France
NCTA - The Cable Show '08
May 18, 2008 (8:00 am)
(Conferences and Conventions) New Orleans, LA
IQPC's 15th Annual KID POWER conference
May 19, 2008 (8:00 am)
(Conferences and Conventions) Attendees at this event include 200 marketing executives and brand managers of companies like Disney, Mattel, Sesame Workshop, Nickelodeon and many more.
View Full Calendar