Tuesday, February 14th, 2012

Cynopsis: Classified Advantage
02.14.12

Good morning. It’s Tuesday, February 14, 2012, and this is your weekly issue of Cynopsis: Classified Advantage!

Enthusiasm Sells!

Who was your favorite teacher in High School, besides the handsome Phys. Ed. Teacher?  The one who knew most about their subject?  Probably not because how would you know?  The easiest? Perhaps while you were there, easy teachers are great at the time, but as we mature, we see them for what they really were, lazy.  My bet is that most people’s favorite teacher was the one that was most enthusiastic, not only about their subject but also by the process of teaching it.

Want to become a better salesperson?  Do what your favorite teacher did.  Sell something you love and love selling it.

I used to sell Apple products.  I wanted a job there because with very few exceptions, I believe that Apple consistently puts out the best products.  When I had my interview, that’s exactly what I told them.  I wanted to sell the best, and why, through my own experiences, I thought they were the best.

I was hired on the spot.  Once on the floor, my enthusiasm for the products helped me sell more merchandise in seven months in that particular store, than anyone had ever sold in a year.

While some of my co-workers saw selling for Apple as just another job, others were unable to convey their faith in the product in a tangible way, and others went for the quick, hard sell.  All of them sold merchandise, but not in the same way I did. 

I knew if I allowed my belief in the product to become evident without being a zealot, that if I told the truth about some of the shortcomings, (what is the deal with the Apple mouse?) but it was still the best product out there, they would believe me, even more, they would trust me.  My goal wasn’t to fill the cash register, it was to give the consumer enough information about the product, that it became their decision to purchase it, not my pressure.

You can’t do that without enthusiasm, and I believe you cannot portray that kind of enthusiasm without the belief in the product.

So what ever product you’re selling, find the reason why you’re selling it, other than a paycheck.  Believe in it, and be enthused by it.  If you do, you might not be the best salesperson on staff, but you will certainly be a better one.

Next Issue: Finding jobs Before They are Posted

We are always on the look out for more Experts to advise our readers – if you’re a headhunter, job coach, career advisor, etc., and may be interested in contributing to this edition from time to time, please contact me at [email protected].

~ ACTIONABLE EXPERT ADVICE ~
Play to Your Talent for Career Success
by Diane Allen and Mary Kay Wedel

Research indicates for the best personal and professional development it’s important to focus on building your strengths. Strengths are a combination of talents, skills and knowledge.  While this combination is very powerful, the first part of the equation, talent, must be present.  Everyone has talents. Many people haven’t evaluated their true talents. Once a talent is identified, the acquisition of knowledge and skills enables a strength to be born!

Three Step Formula to Identify Your Talents:

First, identify those things that are natural and easy for you to do. These would indicate that you are using a talent.

Second, recall the things you do where time just seems to fly by.  In other words, when are you “in the flow” of doing something?  This is a good indication that you are using your natural talents when you perform these activities.

Third, make a list of the activities that make you feel happy or joyful.  These would be things you do because you not only feel good about them, but that you feel accomplished and satisfied.

•       Once you identified your talents, categorize them into each of the following categories:
•        People (interpersonal communication and interacting with others)
•        Ideas (creativity/problem solving)
•        Things (aesthetic, artistic, pysical activities)
•        Traits (characteristics that make us unique and valuable to ourselves and others)
•        Knowledge (using data and information about ourselves, others, the world)
•        Analysis (evaluating, debating, examining)

To truly make your talents a strength, determine how you can acquire additional knowledge or find opportunities to hone your skills? 

It is important to know how often you get the chance to use your talents in your current profession. If you don’t think you use them enough, it can be a strong indication to consider a career change.  We are happiest at work when we have the opportunity to use our talents and cultivate them to become real strengths. In fact, when we use our talents, we likely don’t even call it work.
 
Mary Kay Wedel and Diane Allen (www.choiceleaders.com) specialize in building and strengthening the strategic thinking and communications skills of business leaders and executives.  They also offer the Coach-On -Site Service that expands employee engagement and productivity through coaching sessions for all levels of employees in affordable one day programs. 
 

~ ASK THE EXPERTS ~
Questions from our Readers
Answered by
Diane Allen and Mary Kay Wedel

How well do I have to know someone and what is the best way to ask a superior within the company to be a mentor without putting them on the spot?

Having a mentor in your career is a true asset.  A mentor provides career coaching and advice  they can help you understand the culture and politics of an organization and provide the one-on-one guidance to help you advance in your career.  Many companies and industry organizations offer mentoring programs. Programs generally will match the mentor and mentee to provide the greatest success for the mentee. 

If your company does not offer a mentoring program (suggest it to the HR department as a new employee benefit) ask for assistance to implement a less formal mentoring program with the superior you have chosen in the company.  A mentoring program is based on communication and it is important that both the mentor and mentee know their responsibilities in the relationship for it to be successful. 

If the company is not going to offer a program, then it would be appropriate to identify someone you respect and ask for one meeting to discuss something that you believe would be of interest. From there you can then determine how interested the person might be in having a mentoring relationship with you. Many people are very flattered and willing to help you, provided they don’t suspect you are using the time or their position to have them advance your career.

How do you deal with a co-worker who has constantly been a back stabber and trying to undermine everything I do?

People that act like this in the workplace have a lot of negative energy and the mentality is generally that they must always win and you must lose. It is important for you to stand-up for yourself and not remain a victim to problems or conflicts at work. 

The first step is communication, use open-ended questions to try to determine your co-workers version of the situation and listen to their response. Next make them aware of your feeling and emotions, consider starting the conversation by saying, “I am feeling uncomfortable with …”.  

It’s important for you to offer ideas of how to resolve the situation but be sure to ask your co-worker for their ideas say, “How can we make this a better situation for both of us?”  By working together for a solution you will have greater success because your co-worker probably wasn’t even aware there was a problem.

Mary Kay Wedel and Diane Allen, Choice Leaders Consulting Group LLC, are certified coaches and management consultants providing leadership and career guidance through their weekly tip: One Piece of Advice

Have a question for our experts? Send it to [email protected]


A CYNOPSIS MESSAGE


SAVE THE DATE: Cynopsis Sports Business Summit
Tuesday, April 24, 2012 | Grand Hyatt NY

It will examine how the industry is using content, context and digital connectivity to build audiences, engage fans and integrate sponsors locally, nationally and on a global stage.

For sponsor information, please contact Mike Farina at (203) 218-6480.

More information to follow…



JOB OF THE WEEK…

TALENT DVLPMT SPECIALIST

Nat Geo TV

Exp’d talent dev person to oversee casting, targeted talent & dev search. Success in finding talent, hosts & char for non-fic TV series.

Apply www.nationalgeographic.com ID 4866 EOE

OTHER INDUSTRY JOBS OF INTEREST …

responsible for all aspects of segment from initial pitch to air
Segment Producer
Current
NYC NY
http://current.com/jobs.htm

take the lead in finding, organizing and managing competitive information
Vice President, TV Research
Current
NYC NY
http://current.com/jobs.htm

responsible for increasing revenue and creating greater visibility in the digital marketplace for Current.com
Director, Digital Ad Sales
Current
NYC NY
http://current.com/jobs.htm

facilitating and managing all operational functions for Account Executives, Sales Planners and Sales Assistants
Director – Inventory & Planning   105
BET Networks
NYC NY
http://tbe.taleo.net/NA2/ats/careers/requisition.jsp?org=BET&cws=1&rid=105

responsible for overall operations of the departmental processes
Director, OnTV Operations Digital   84
BET Networks
NYC NY
http://tbe.taleo.net/NA2/ats/careers/requisition.jsp?org=BET&cws=1&rid=84

development and implementation of strategic plans to grow and promote CENTRIC properties, new show launches, and key initiatives across the entire organization
Director-Consumer Marketing   125
BET Networks
NYC NY
http://tbe.taleo.net/NA2/ats/careers/requisition.jsp?org=BET&cws=1&rid=125

creation and management of product vision and roadmap with a focus on delivering next generation products
Product Manager – Digital Media   106
BET Networks
NYC NY
http://tbe.taleo.net/NA2/ats/careers/requisition.jsp?org=BET&cws=1&rid=106

drive direct response advertising sales to meet and exceed all sales goals
Account Executive, Direct Response
Hulu
NYC NY
http://www.hulu.com/jobs

project manage advertiser campaign research on Hulu, from study design and inception through completion
Advertising Research Manager
Hulu
NYC NY
http://www.hulu.com/jobs

thought leader in consumer marketing and brand strategy
Executive Director, Strategy
Organic
NYC NY
http://tbe.taleo.net/NA6/ats/careers/Organic
NYC NYrequisition.jsp?org=ORGANIC&cws=1&rid=5154

responsible for the successful delivery of large-scale client engagements and/or multiple smaller engagements for a single client
Manager, Engagement Management
Organic
NYC NY
http://tbe.taleo.net/NA6/ats/careers/requisition.jsp?org=ORGANIC&cws=1&rid=5165

responsible for executing solid designs that speak to the creative and art direction provided
Senior Designer
Organic
NYC NY
http://tbe.taleo.net/NA6/ats/careers/requisition.jsp?org=ORGANIC&cws=1&rid=5214

enhance and oversee the Go-To-Market process for our pipeline of new products
Commercialization Manager
AppNexus
NYC NY
http://www.appnexus.com/open-positions

work with client segment leaders (Product Manager and Sales) and head of Sales Operations to develop quarterly and annual revenue and profit forecasts
Manager, Business Operations
AppNexus
NYC NY
http://www.appnexus.com/open-positions

lead and build the end-to-end continuous integration infrastructure of our revolutionary advertising platform
Continuous Integration Engineer
AppNexus
NYC NY
http://www.appnexus.com/open-positions

work with product and engineering teams to translate business requirements and product vision into elegant technical design
Research & Development Architect
AppNexus
NYC NY
http://www.appnexus.com/open-positions

responsible for building and managing the team of technical staff who service our strategic partnerships
Director/Manager of Services, Platform Group
AppNexus
NYC NY
http://www.appnexus.com/open-positions

responsible for servicing clients and partners that develop on top of the AppNexus platform, including AppNexus Apps developers, ad networks, trading desks, and technology vendors
Platform Builder Consultant
AppNexus
NYC NY
http://www.appnexus.com/open-positions

review, draft and negotiate a variety of commercial agreements
Legal Counsel
AppNexus
NYC NY
http://www.appnexus.com/open-positions

responsible for partnering with the Product Management, Engineering, Client Services and Sales organizations
Manager of Product Marketing
AppNexus
NYC NY
http://www.appnexus.com/open-positions

oversee our rapidly growing Performance Sales Team
Director of Performance Sales, Global
AppNexus
NYC NY
http://www.appnexus.com/open-positions

proactively engage in new business conversations with online media and technology companies and qualify their ability to be a successful AppNexus client
Senior Sales Executive
AppNexus
NYC NY
http://www.appnexus.com/open-positions

responsible for managing all National Spot sales, reporting into the EVP of Sales
Vice President of National Sales, Regional Sports Networks   4555BR
NBCUniversal
NYC NY
http://www.nbcunicareers.com/

develop strategies that energize and strongly differentiate the DailyCandy brand in the marketplace including defining/redefining the brand positioning and developing new messaging strategies
Vice President Marketing – DailyCandy.com   4525BR
NBCUniversal
NYC NY
http://www.nbcunicareers.com/

responsible for all revenue opportunities outside of the traditional Television Ad Sales model
VP, Alternative Revenue  Partnerships & Digital   4531BR
NBCUniversal
NYC NY
http://www.nbcunicareers.com/

support new and existing digital business development activities with emerging and platform
partners, working with multiple MTVN channel groups
Manager, Business Development Digital Media
MTV Networks
NYC NY
http://www.mtvnetworkscareers.com/jobs-at-mtv-networks/

conduct media outreach, maintain ongoing relationships with reporters, and satisfy informational, interview, fact-checking, and other press requests
Manager, Corporate Communications
Viacom
NYC NY
http://www.mtvnetworkscareers.com/jobs-at-mtv-networks/

legal work for marketing-related productions with strong focus on providing support and advice in connection with sweepstakes, contests, games, promotions and advertising sponsorship deals
Director, Contract Management
MTV Networks
NYC NY
http://www.mtvnetworkscareers.com/jobs-at-mtv-networks/

key role in the production, quality assurance and distribution of all of Nickelodeon’s digital book files
Digital Production Manager, Publishing
MTV Networks
NYC NY
http://www.mtvnetworkscareers.com/jobs-at-mtv-networks/

serve as creative lead in interpreting Ad Sales partner goals and objectives, often in combination with Nickelodeon’s brand and franchise attributes
Executive Director, Digital Advertising Creative
MTV Networks
NYC NY
http://www.mtvnetworkscareers.com/jobs-at-mtv-networks/

work with research management on updating ongoing reports on how properties are pacing
Digital Research Analyst   5290
Discovery Communications
NYC NY
https://careers-discovery.icims.com/jobs/5290/job

responsible for evaluating and executing strategic M&A transactions and investments
Manager- Corporate Development   5280
Discovery Communications
NYC NY
https://careers-discovery.icims.com/jobs/5280/job

work with the sales teams in US and Canada to develop BBC business in wholesale, retail and specialty accounts, including AEC, Hastings, PBS, Drug and Grocery
Associate Director – Sales and Licensing
BBC America
NYC NY
http://www.bbcamerica.com/jobs/

day to day management and motivation of a publicity manager, publicist and a co-ordinator
Director Publicity, BBC America
BBC America
NYC NY
http://www.bbcamerica.com/jobs/

develop relationships and conclude initial deals with new digital distribution clients, working closely with SVP, Digital Distribution and Business Development and TV Sales team members
Director, Digital Distribution and Business Development
BBC America
NYC NY
http://www.bbcamerica.com/jobs/

day to day and strategic direction to Creative Services team and provides editorial and art direction from the concept to the completion of projects
Editorial Director
BBC America
NYC NY
http://www.bbcamerica.com/jobs/

responsible for supporting research projects for Sales and Distribution and the Corporate Consumer Insights team
Senior Analyst, Consumer Insights and Corporate Research
BBC America
NYC NY
http://www.bbcamerica.com/jobs/

responsible for delivering progressive solutions for currentbusiness, while seeking to innovate for future television technology solutions
Senior Developer   10773BR
CBS Corporation
NYC NY
https://sjobs.brassring.com/1033/ASP/TG/cim_home.asp?partnerid=25084&siteid=5129

create, update and maintain Air Schedules for Lifetime & LMN. Maintain program records in PPL including formats, titles and piece numbers
Coordinator, Scheduling    121624
Lifetime Marketing
NYC NY
http://www.aetn.com/careers.html

responsible for the development of new editorial content, while providing editorial oversight of H2 series and programs
Executive Producer   121689
Lifetime Marketing
NYC NY
http://www.aetn.com/careers.html

providing research-based analyses and estimates to support Lifetime programming, marketing, scheduling and PR departments
Research Analyst   120268
Lifetime Marketing
NYC NY
http://www.aetn.com/careers.html

responsible for the technical development and operations of the AETN websites, mobile applications, web-based video, and other related services
VP – Digital Media Technology   112900
Lifetime Marketing
NYC NY
http://www.aetn.com/careers.html

drive direct response advertising sales to meet and exceed all sales goals
Account Executive, Direct Response
Hulu
NYC NY
http://www.hulu.com/jobs

project manage advertiser campaign research on Hulu, from study design and inception through completion
Advertising Research Manager
Hulu
NYC NY
http://www.hulu.com/jobs

manage workforce information driving smart decisions in support of short- and long-term organizational goals
HR Research Analyst   26954BR
ESPN
Bristol CT
http://corporate.disney.go.com/careers/who.html

responsible for supporting a diverse collection of digital products across our various platforms
Director, Digital Product Development  NBC Sports Group   4529BR
NBCUniversal
Stamford CT
http://www.nbcunicareers.com/

oversee all aspects of NBC News Washington Bureau media assets
Senior Producer, Digital Media   3578BR
NBCUniversal
Washington DC
http://www.nbcunicareers.com/

provide administrative and operational support to senior management team within MTP&O
Executive Assistant to SVP   5274
Discovery Communications
Silver Spring MD
https://careers-discovery.icims.com/jobs/5274/job

key role on Discovery’s Advertising Sales Team, responsible for developing proposals for Account Executives and assisting with developing presentations
Sales Planner   5283
Discovery Communications
Silver Spring MD
https://careers-discovery.icims.com/jobs/5283/job

responsible for addressing new or inefficient outsourced processes
Senior Analyst, Outsourced Processes and Metrics  
Cox Careers
Atlanta GA
http://www.cox.com/coxcareer/search.asp

interfaces with the Turner brand research teams to collect their inputs, and prepares reports tracking performance of Turner digital brands as well as key industry trends in the online and mobile environments, including multi-platform summaries
Project Manager, Research
Turner Broadcasting System
Atlanta GA
http://www.turner.com/careers/job-search

be an audience and insights strategist as well as someone who would develop the marketing and messaging strategies for Unscripted programming for TNT
Sr Marketing Manager
Turner Broadcasting System
Atlanta GA
http://www.turner.com/careers/job-search

be the primary point of contact for both new and existing customers
Solutions Specialist   39252
Cox Careers
New Orleans LA
http://www.cox.com/coxcareer/search.asp

responsible for forecasting sales, micro-marketing, sales analysis, consumer research, and planogram revisions
Manager, Category Management   FFE0000676
Fox Networks
Minneapolis MN
http://www.foxcareers.com/#/home

create brilliant, results-oriented online advertising for clients
Senior Copywriter
Organic
Detroit MI
http://tbe.taleo.net/NA6/ats/careers/requisition.jsp?org=ORGANIC&cws=1&rid=5291

provides technical and business oversight to all projects within the office
Technology Director    9666
Razorfish
Chicago IL
https://jobs-razorfish.icims.com/jobs/9666/job

day-to-day functional management of clients and Razorfish Media Planners, including an active role in training and mentoring
Associate Media Director   10424
Razorfish
Chicago IL
https://jobs-razorfish.icims.com/jobs/10424/job

support the development of company and product marketing collateral including press releases, brochures, newsletters, customer success stories, advertising copy, web copy, and sales communications and tools
Marketing Manager
Vibes
Chicago IL
http://www.vibes.com/mobile_marketing_company/careers

responsible for creating and maintaining a value-add client relationship and for the quality and results of our cutting edge mobile marketing campaigns
Sr. Account Manager, Client Service
Vibes
Chicago IL
http://www.vibes.com/mobile_marketing_company/careers

collect feedback from clients, consumers, and Vibes’ Client Services team and translate user needs to product requirements
Business Analyst
Vibes
Chicago IL
http://www.vibes.com/mobile_marketing_company/careers

provide guidance and effective leadership to a team of developers in an innovative and fast-paced environment
Technology Lead, Mobile Solutions Group
Vibes
Chicago IL
http://www.vibes.com/mobile_marketing_company/careers

seamless execution and stewardship of highly-visible custom programs with the world’s top advertisers
Brand Program Manager
Twitter
Chicago IL
https://twitter.com/jobs/home

drive revenue through the development and execution of effective sales strategy, sales process and closing of new business contracts for mobile marketing solutions & platform sales
Group Sales Director, Mobile Solutions- Central Region
Vibes
Chicago IL
http://www.vibes.com/mobile_marketing_company/careers

develop formal client-specific plans for continually growing Cox’s market share
Media Consultant, Cox Media   39125
Cox Media
Omaha NE
http://www.cox.com/coxcareer/search.asp

manages and leads Creative Directors to improve their work and develop continuous thought leadership for their teams and client
VP, Creative   10121
Razorfish
Austin TX
https://jobs-razorfish.icims.com/jobs/10121/job

responsible for executing complex programs to achieve our strategic accounts’ objectives
Solutions Consultant
AppNexus
Seattle WA
http://www.appnexus.com/open-positions

act as the primary digital media expert for assigned clients and client service team, including planning and buying of media
Media Planner   10554
Razorfish
Seattle WA
https://jobs-razorfish.icims.com/jobs/10554/job

work to expand Break Media’s reach, bringing new users to our properties, technologies, and players to our games
Senior Manager, User Acquisition
Break Media
Los Angeles CA
http://www.breakmedia.com/corporate/careers

deliver projects as assigned for original and branded content on deadline with a high level of production quality
Producer
Break Media
Los Angeles CA
http://www.breakmedia.com/corporate/careers

prioritize all product projects based on time-sensitivity, revenue, competition, strategic value & executive mandate
Vice President, Product Management
Break Media
Los Angeles CA
http://www.breakmedia.com/corporate/careers

maintain a market-driven product road-map for Break Media’s ad-serving technology and video and display ad products
Senior Product Manager, Ad Platform
Break Media
Los Angeles CA
http://www.breakmedia.com/corporate/careers

provide oversight for on-air and online programming
Director, Communications
Current
Los Angeles CA
http://current.com/jobs.htm

participate in various stages of content acquisition process
Business Development – Content
Hulu
Los Angeles CA
http://www.hulu.com/jobs

design static and dynamic online campaigns with a specific focus on static and rich media online ads, promotional and marketing support materials and collateral as needed
Creative Services Designer
Hulu
Los Angeles CA
http://www.hulu.com/jobs

lead the charge in creating the internal Hulu brand
Creative Specialist
Hulu
Los Angeles CA
http://www.hulu.com/jobs

management of advertising campaigns on and off Hulu
Media Strategy Manager
Hulu
Los Angeles CA
http://www.hulu.com/jobs

own project schedules and drive deliverables to completion
Program Manager
Hulu
Los Angeles CA
http://www.hulu.com/jobs

hold primary ownership at Hulu for using all means available to maximize audience and success for a group of original and exclusively licensed shows on Hulu.com and Hulu Plus
Show Lead – Original and Exclusive Programming
Hulu
Los Angeles CA
http://www.hulu.com/jobs

responsible for managing all national sales efforts for the NBC Owned Stations group across the West Coast and Mid-West Regions
SVP of National Sales for West & Mid-Atlantic Regions   4553BR
NBCUniversal
Los Angeles CA
http://www.nbcunicareers.com/

provide legal advice on information technology issues, and negotiate and draft software licenses
Counsel   FFE0000605
Fox Networks
Los Angeles CA
http://www.foxcareers.com/#/home

tracking, analyzing and assessing key trends in the quickly changing pay TV market by compiling data and producing regular and ad hoc market reports
Business Analyst, Distribution Strategy   FNG0000794
Fox Networks
Los Angeles CA
http://www.foxcareers.com/#/home

drives marketing strategies and tactics that support distribution for Fox Networks, with a focus on sports channels within the portfolio
VP, Distribution Marketing   FNG0000956
Fox Networks
Los Angeles CA
http://www.foxcareers.com/#/home

drive and execute several video related projects
Technical Project Manager   FNG0000923
Fox Networks
Los Angeles CA
http://www.foxcareers.com/#/home

serve as the primary liaison/executive to the affiliate body and negotiate all affiliation agreements
Vice President, Broadcast Distribution   FNG0000958
Fox Networks
Los Angeles CA
http://www.foxcareers.com/#/home

working with sales management/department to develop and execute programs which drive revenue
Marketing & Promotions Director   23616BR
ESPN
Los Angeles CA
http://corporate.disney.go.com/careers/who.html

conducts reviews of and analyzes business and information technology processes and prepares essential groundwork for the development of systems
Sr Business Analyst   10655BR
CBS Corporation
Los Angeles CA
https://sjobs.brassring.com/1033/ASP/TG/cim_home.asp?partnerid=25084&siteid=5129

responsible for the management and delivery of the application and process portfolio to the CBS distribution, production, acquisition, and rights communities
Vice President, Solution Delivery – Distribution   10080BR
CBS Corporation
Los Angeles CA
https://sjobs.brassring.com/1033/ASP/TG/cim_home.asp?partnerid=25084&siteid=5129

drafting and negotiation of agreements dealing with a full range of activities for which the department is responsible
SVP Legal   10260BR
CBS Corporation
Los Angeles CA
https://sjobs.brassring.com/1033/ASP/TG/cim_home.asp?partnerid=25084&siteid=5129

work closely with the rest of Disney.com’s Editorial & Programming team, as well as the Production, Marketing, and Creative teams to create, develop, and program various cross-platform entertainment experiences tied to The Walt Disney Company’s popular characters and stories
Sr. Producer   26798BR
Walt Disney Corporation
North Hollywood CA
http://corporate.disney.go.com/careers/who.html

responsible for project management activities, process efficiency, data modeling/analysis and organizational transition support
Manager, Process Optimization – Studio Finance & Planning   25436BR
Walt Disney Corporation
Burbank CA
http://corporate.disney.go.com/careers/who.html

responsible for leading the ABC Digital Creative team and all things ABC.com
Director, Design   26920BR
Walt Disney Corporation
Burbank CA
http://corporate.disney.go.com/careers/who.html

negotiation, drafting and ongoing supervision of deals and productions for the ABC Entertainment Group
Associate Principal Counsel   25302BR
Walt Disney Corporation
Burbank CA
http://corporate.disney.go.com/careers/who.html

identifies and secures high-value strategic third party partnerships for Live Action releases, Disney Animation/Pixar with long term potential for both Theatrical and In-Home windows
Director, Global Promotions   26342BR
Walt Disney Corporation
Burbank CA
http://corporate.disney.go.com/careers/who.html

oversee the day to day on the current series and will report to the VP, Current & Cross Platform Productions
Director, Production Bravo   2848BR
NBCUniversal
Burbank CA
http://www.nbcunicareers.com/

responsible for performing a broad range of HR and Admin support for approximately 360 Broadcast Operations employees
HR Coordinator, Television Distribution   4538BR
NBCUniversal
Universal City CA
http://www.nbcunicareers.com/

advise production teams on a wide range of legal issues including rights of publicity and privacy, defamation, intellectual property, and security
Counsel, MTV Bala
MTV Networks
Santa Monica CA
http://www.mtvnetworkscareers.com/jobs-at-mtv-networks/

create the sales strategies to sell Twitter’s advertising offerings, motivate larger deals, and overcome objections, category by category
Product Marketing Manager, Vertical Solutions
Twitter
San Francisco CA
https://twitter.com/jobs/home

make Twitter Media [media.twitter.com] the industry exemplar for best practices
Editor, Twitter Media Site
Twitter
San Francisco CA
https://twitter.com/jobs/home

program design, development and delivery, as well as forecasting for future organizational needs, and evaluation for market competitiveness and effectiveness of meeting business needs
Global Mobility Specialist
Twitter
San Francisco CA
https://twitter.com/jobs/home

develop messaging and effectively articulate Twitter stances on industry, policy and product issues to public audiences
Corporate Communications Manager
Twitter
San Francisco CA
https://twitter.com/jobs/home

contribute to the company-wide strategic direction and translate that into concrete mobile product objectives
Product Manager, Growth
Twitter
San Francisco CA
https://twitter.com/jobs/home

develop and manage a team of international support specialists to provide top notch customer support for Twitter’s international users
International Support Manager
Twitter
San Francisco CA
https://twitter.com/jobs/home

support our live media production environment in San Francisco
Production Engineer
Current
San Francisco CA
http://current.com/jobs.htm

combine the best of traditional and new media to create innovative media recommendations to achieve client objectives
Senior Media Planner
Organic
San Francisco CA
http://tbe.taleo.net/NA6/ats/careers/requisition.jsp?org=ORGANIC&cws=1&rid=5294

responsible for the successful delivery of large-scale client engagements and/or multiple smaller engagements for a single client
Senior Project Manager
Organic
San Francisco CA
http://tbe.taleo.net/NA6/ats/careers/requisition.jsp?org=ORGANIC&cws=1&rid=5162

overall responsibility for a client or multiple clients.
VP, Engagement Management
Organic
San Francisco CA
http://tbe.taleo.net/NA6/ats/careers/requisition.jsp?org=ORGANIC&cws=1&rid=5304

provide on-site support and guidance to senior leaders and employees
Human Resources Manager-Comcast SportsNet   4554BR
NBCUniversal
San Francisco CA
http://www.nbcunicareers.com/

~ RECAP: THIS WEEK’S CYNOPSIS CLASSIFIEDS ~

JOB OPENING: CLIENT SOLUTIONS MGR/USA Today/NY: Help drive rev via the effective mgmt of a team, focused on the dev of creative multi-platform adv. solutions that leverage content equity of USA TODAY. Resume: [email protected] (2/18)

JOB OPENING: CLIENT SOLUTIONS SR MGR/USA Today/NY: Help drive rev via the effective mgmt of a team, focused on the dev of creative multi-platform adv. solutions that leverage content equity of USA TODAY. Resume: [email protected] (2/18)

JOB OPENING: DIG. SLS/Discovery/LA: Support AE in prospect/dvlpmnt/proposal/maint/post analysis; help sls team deliver proposals to clients. 2+ yrs ad sls media exp. http://careers.discovery.com/ #5271 (2/18)

JOB OPENING: VP SALES/LA: License Paramount & DreamWorks films to US TV. Min. 8 yrs work exp. in TV Sales/Programming/Acquisitions. Resume to: http://www.paramount.com/studio/jobs (2/18)

JOB OPENING: RSCH ANALYST/NCM MEDIA NETWORKS/NYC: Prepare sales materials using syndicated & primary rsrch based around ad effectiveness & audience positioning; 1 yr media/agency exp. a + Apply: www.ncm.com (2/18)

JOB OPENING: SSE/Sales Planner/Current TV/CHI: Seeking exp planner to oversee TV and digital sales plan creation for sales team. Target new biz, create presentations and manage developmental account list. [email protected] (2/18)

JOB OPENING: AD TRAFFICKER/MLS Dig. Properties/NYC: Resp for implementing/mngng processes & coordinating & providing support to Ad ops. 13 yrs trafficking exp. Knwldg of OAS 24/7 Real Media or DART/DFP Res: [email protected] (2/18)

JOB OPENING: ANALYST, PRIMARY RESEARCH/SYFY, NBCU/ NYC: Resp include analyzing consumer research projects. Degree in social science, media, stats, or related field preferred. www.nbcunicareers.com (4490BR) (2/18)

JOB OPENING: VP, CREATIVE DIR/Comedy Central/NY: SEEKING AWESOME. Excellent creative abilities, production sense and aesthetic judgment. Develop, lead and guide execution. Apply: www.mtvnetworkscareers.com (2/17)

JOB OPENING: DIR.,AD SALES MKTG/Screenvision Cinema/NYC: 7+yrs B2B mktg/agy/mda exp. Run mktg team ops; mng strategic idea generation & delivery to sales. Res/apply at https://home.eease.adp.com/recruit/?id=1221321 (2/17)

JOB OPENING: SR. RESEARCH ANALYST/OWN: Oprah Winfrey Network/LA: 2-3 yrs exp in TV Research, detailed oriented, knowledge of Star & NPower required. Apply at: http://careers.own.tv/ (2/17)

JOB OPENING: DIGITAL SALES MGR/OWN: Oprah Winfrey Network/CHI: 5 yrs exp in Ad Sales, xlnt biz dev/client & agency mgmt skills, great team player. Apply at: http://careers.own.tv/  (2/17)

JOB OPENING: RIGHTS CLEARANCES COORD/BBC WW/NYC: Spprt US & Lat Am progrm sales to TV, Digital clients by mng info on prgrm rts, costs. Maintain content & rts data. 1+ yr exp + strg wrtg, math. www.bbcamerica.com/jobs [email protected]  (2/17)

JOB OPENING: GRAPHICS COORDINATOR/VH1/NYC: 2-3 yrs exp as a broadcast graphics coord/asst; BA req; Strg interpersnl/org skills, detail oriented. EOE/M/F/D/AAP. Apply: www.mtvnetworkscareers.com (2/17)

JOB OPENING:  NBCU/LA/ SENIOR PUBLICIST, E! Entertainment: Publicize and promote E! Entertainment Television’s various News and Information programming. To apply, go to , , , &, ,, lt;, a href=”http://www.nbcunicareers.com/” eudora=”autourl”> www.nbcunicareers.com #4359BR (2/17)

JOB OPENING: SPONSORSHIP SALES MGR/RNN TV/Rye Brook, NY: Drive new bus. dev corp partnerships. 3-5 yrs brdcst sales mngmnt/sponsorship exp w/ a strong analytical, strategic & tactical background.Resume: [email protected] (2/16)

JOB OPENING: DIG. SITE PRODUCER/Spike/Santa Monica: For Gametrailers.com. The Site Producer assists with the production, digitization, uploading and managing content on the website. Apply www.mtvnetworkscareers.com (2/16)

JOB OPENING: SR MEDIA RSRCH/NY: Cable &/or Nielsen rtgs & analysis exp & kwldg of digital & Hispanic rsrch a plus. Strong analysis & writing skills. Kwldg of NPower. 5+ yrs exp. Resume to [email protected] (2/16)

JOB OPENING: DIRECTOR, DIGITAL SALES STRATEGY/ABC FAMILY/NY: Responsible for all digital ad sales strategy including digital ad operations and revenue planning. 5-7 years digital exp. Apply at: www.disneyabcjobs.com (ID 24982) (2/16)

JOB OPENING: SALES ASST/AMC/ATLANTA GA: Support Ad Sales team. Book orders, develop client relationships. Work with buyers, AEs, Ad agencies. Growth oppty. Submit res to [email protected] (2/16)

JOB OPENING: DIR, SCRIPTED PROG/AMC/Los Angeles: Cover development of ongoing series. Support future pilot development. Work with Marketing, Business Affairs, P.R., etc. Submit res to [email protected] (2/16)

JOB OPENING: SOCIAL MEDIA SPECIALIST/RNN TV Rye Brook, NY: web content writing exp, strong skills in Facebook, Twitter, Google +; motivated and creative, driven to get results. Resume: [email protected] (2/16)

JOB OPENING: SR AP/BOOKER/NYC: Conflict Driven Talk show hiring ASAP. Must have strong booking abilities for conflict/resolution storylines. Min 5yrs talk -Resume: [email protected] (2/15)

JOB OPENING: DIRECTOR & MANAGER S&P/DISNEY/BURBANK: Revw original/acquired content, online. Kids S&P exp pref, Brand, Research, Programming bckgrnd an option. Please visit www.disneycareers.com REQ 21125 and 10437 more info (2/15)

JOB OPENING: DIGITAL SENIOR RESEARCH ANALYST/Travel Channel/Chevy Chase, MD: 3+yrs, analytics/Omniture/College Degree req’d. Apply/more info: http://www.scrippsnetworks.com #2794 (2/15)

JOB OPENING: RSCH ANALYST/A+E Networks/NY: Colg grad, 2-3 yrs TV research; exp w/Nielsen/MRI/Simmons. Excl. analytical/written skills, strong computer skills req. www.aetn.com/careers.html, #120268 (2/15)

JOB OPENING: SALES PLANNER/REELZ/NYC: 2+ years exp sales assistant/planner/buyer. Apply: [email protected] (2/15)

JOB OPENING: FREELANCE RESEARCHER/WRITER/BOOKER/NYC: Rsrch latest in gaming, tech, comics & sports for weekly tv pgrm. Pre-intv/book guests. Assist in writing pitches/onair segs. Relevant exp/contacts req.apply: [email protected] (2/15)

JOB OPENING: ACCOUNT EXECUTIVE/WTIC/WCCT/Hartford: Seeking two AE’s: 3+ yrs, 1+ yrs sales/media exp multi-media experience preferred; excellent negotiation skills; strong work ethic; desire to win. Resume: [email protected] (2/15)

JOB OPENING: ASSOC PROD/NYC: AP for feature doc on animal cruelty. 5+ years solid journalism, research, archive, undercover, strong writing, must be passionate about subject. Cov letter [email protected] (2/15)

JOB OPENING: DIR-DISTRIBUTION/AFF SALES/MKTG/MLB NETWORK/SECAUCUS NJ: Provide sales, mktg & analytical svcs to help expand the dist of Ntwrk. Min 8 yrs exp cable affiliate sales/mrktg and/or sports mktng. Res to: [email protected] (2/14)

JOB OPENING: DIR, AD SALES/OXYGEN/NY: Strong Ad sales exec. with min. 6 years exp, accountable for NY sales teams, coordinate with digital sales goals, manage sales tracking, BA reqd. Apply: www.nbcunicareers.com Job#: 4213BR (2/14)

JOB OPENING: MANAGER, PROGRAMMING RESEARCH/VH1/NYC: 5 yrs TV ratings research/data analysis; Expertise in research methodology, competitive TV landscape & industry trends; B.A req. EOE/M/F/D/AAP apply www.mtvnetworkscareers.com (2/14)

JOB OPENING: FREELANCE DEVELOPMENT PRODUCERS/NY pref, LA OK: Develop, shoot docu-series sizzles for estab prodco. Proven track record must. Amazing opptny. [email protected] (2/14)

~ RECAP: THIS WEEK IN EXECUTIVE MOVES ~

Paul FitzPatrick, President/COO of RLTV was named CEO of the network as of January 1, 2012.  Paul succeeded Founder John Erickson who will continue as Executive Chairman. 

Fisher Interactive Network (FIN) hired Ryan Moore as its new Director/Digital Sales.  Ryan will concentrate on managing and increasing revenues and leading the digital marketing team and expand the company’s multiplatform marketing activities.

Creative agency Bemis Balkind has hired two new executives for its Digital Team:  Elisabeth Lucas was named Creative Director/Digital and Adele Martin was added as Senior Project Manager/Digital.  Elisabeth and Adele will report to Curt Doty, GM Digital/Executive Creative Director. 

Young Broadcasting, LLC tapped Bob Simone as VP/GM of WLNS-TV, the CBS affiliate in Lansing, MI.  Prior to this appointment, Bob served as President/GM at Belo Corp’s duopoly in Tucson: KMSB FOX 11 and KTTU MY Net 18.

New York-based Kinetic elevated David Krupp to EVP/Kinetic Client Services and Tanza Bove to EVP/Commercial Operations.  David and Tanza previously both served as Managing Directors.  In his new role, David will lead and oversee client delivery for all of Kinetic’s US offices.  Tanza will manage all facets of the company’s operational development. 

Travel Channel named Marietta Hurwitz to SVP/GM of Digital.  Marietta will manage the network’s brand across digital platforms.  Based dually in Travel Channel’s Chevy Chase and New York offices, Marietta will report to Shannon O’Neill, CFO.

Island Def Jam Music Group upped Gabrielle Peluso to GM/Def Jam Recordings.  Based in New York, Gabrielle will head the company’s daily activities, scheduling and organization for its artists while reporting to Steve Bartels, President/COO. 

Gerhard Zeiler was tapped as President of Turner Broadcasting System International, the worldwide portfolio of branded television networks and associated properties under Turner Broadcasting System, Inc.  Gerhard joins from RTL Group, a unit of Bertelsmann AG where he is currently the CEO.  In his new position, Gerhard will head the company’s international division’s strategy to shore up established interests and develop new business.

Effective immediately, Cristina Schwarz will take on the responsibility as VP/Programming and Production for Univision Cable Networks by Univision Communications Inc.  In her new role, Cristina will jointly report to Jessica Rodriguez, SVP of Univision Cable Networks and Sebastian Trujillo, SVP/Operating Manager for Galavision.

Effective immediately, Bob Massie was hired as Head/Entertainment at DCD Media-owned September Films.  Bob will be based in London and will manage the company’s present roster of shows in the UK. 

Peter Risafi has become VP/Brand Creative and Production for Food Network and Cooking Channel.  Peter will be part of the marketing team and will supervise the creative strategy and implementation for both brands in addition to overseeing the in-house creative services group and all creative agency relationships.

Thrillist Media Group added two executives to its roster: Adam Chandler as President/Sales and CRO and Shane Rahmani as VP/Business Development and Strategy.  Adam is based in New York and will concentrate on overseeing the content monetization of the company by expanding advertiser opportunities across all platforms.  Shane will also be based in New York and will be in charge of developing new partnerships and leading strategic growth efforts in the areas of new content, commerce and revenue opportunities. 

Betsy Braun joined Hearst Television Inc.’s WCVB-TV and WMUR-TV in Boston as Program Director as of January 12, 2012.  In her new role, Betsy supervises programming for both stations and media relations for WCVB-TV.  Prior to this appointment, Betsy was with Braun Media & Marketing. 

Reality TV production studio, Pilgrim Studios founded and owned by CEO Craig Piligian hired four new executives and announced several promotions: Nicholas Caprio joins as VP/Original Programming after serving as EVP at Gay Rosenthal Productions; Rob Hill was added as VP/Development working on unscripted series and joining from UK-based production company Optomen; Beth Miller will take on the new role as VP/Scripted Programming after having spent ten years with Disney as an executive at Disney Channel and ABC Family; and Jon Unger joins as Manager/Development coming from ABC.  Under promotions, Pilgrim Studios elevated Johnny Gould to SVP/Original Programming and Development; Jamie Fleischman was upped to Manager/Development; and Jake Shelton was also promoted to Manager/Development.

Former producer of HBO Documentary Films, Julie Anderson was hired by WNET, parent company of New York’s public television stations THIRTEEN and WLIW21 and operator of NJTV to become Executive Producer/Documentaries and Development for THIRTEEN.  Julie will manage documentary limited series in addition to single documentaries and develop new programming ideas.  Julie will also be involved in fundraising, supervising production and post-production, delivery and distribution as well as broadcast and non-broadcast issues of production.  She will report to Stephen Segaller, VP/Programming.

Jim Barnum advances to VP/Deputy General Counsel for Hubbard Broadcasting, Inc. where he will additionally serve in this role for the company’s operating companies.  Jim will continue to offer legal advice to Hubbard Broadcasting’s management team and its news operations in the areas of programming content and intellectual property matters, labor and employment areas as well as compliance with state and federal regulations. 

Under a new expansion, Media Storm has opened a new West Coast office in Los Angeles.  Jill Rosenbaum was appointed as Director/Strategy to lead the new office and spearhead new business efforts in Hollywood.  Jill will work with Co-Founder/Managing Partner, Craig Woerz and Managing Director/Operations and Development, Dene Callas in addition to her counterparts in the agency’s South Norwalk, CT and New York City offices.  Furthermore, Media Storm was named agency of record for Open Road Films.

Later — John
John Cox for Cynopsis: Classified Advantage
[email protected]
02.14.12

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