A CYNOPSIS MESSAGE FROM TIME WARNER CABLE MEDIA How do you reach passionate sports fans on every screen?TWC Media. That’s how.™ 40% of US sports fans agree they’re more likely to have a positive opinion of a brand that advertises in sports, and yours can be part of the action with Time Warner Cable Media. […]
Editions
Thursday, July 25th, 2013
Cynopsis: Sports07.25.13 Good morning. It’s Thursday, July 25, 2013, and this is your first early morning Sports briefing. Upcoming FS1 series Golden Boy Live! has its premiere plans in place, with FOX Sports revealing that the debut episode will launch on Aug. 19 with a tripleheader headlined by Danny Jacobs (25-1, 21 KOs) vs. […]
Wednesday, July 24th, 2013
Cynopsis: Sports07.24.13 Good morning. It’s Wednesday, July 24, 2013, and this is your first early morning Sports briefing. NBC Sports Group added a big piece to the puzzle via a 10-year deal with NASCAR that gives the company rights to the final 20 NASCAR Sprint Cup Series races, the final 19 NASCAR Nationwide Series […]
Wednesday, July 24th, 2013
A CYNOPSIS MESSAGE FROM TIME WARNER CABLE MEDIA How can you reach passionate football fans in primetime?TWC Media. That’s how.™ Football lives on cable, especially during primetime. Customize your ad in the top markets to the right audience in live College and NFL games. With exciting Monday and Thursday night NFL games, and top College […]
Wednesday, July 24th, 2013
Cynopsis: Kids!07.24.13 Good morning. It’s Wednesday, July 24, 2013, and this is your first early morning briefing. TODAY’S TOP HEADLINES Cartoon Network and The Lego Group are at it again. The two companies are jointly producing a new multi-format entertainment franchise called Mixels, which will launch next year simultaneously via content on Cartoon, digital […]
Wednesday, July 24th, 2013
A CYNOPSIS MESSAGE FROM BRAVO MEDIA BRAVO’S EMMY® NOMINATED TRANSMEDIA IS BACK In Battle Of The Sous Chefs presented by Lexus, every online challenge directly affects the next on-air episode.Bravo owns Transmedia Storytelling, captivating more than 9 MILLION DIGITAL VIEWS last season alone. Watch Battle of The Sous Chefs now and tune in to […]
Tuesday, July 23rd, 2013
JOB OF THE WEEK DIR, PR/TURNER BROADCASTINGBURBANK 7+yrs TV publicity exp at ntwrk, studio or agency & comprehensive knwldg of ent/cable ind. Strong relationships with key print, brdcst & online media outlets essential. Resume HERE Cynopsis: Classified Advantage07.23.13 Good morning. It’s Tuesday, July 23, 2013, and this is your weekly issue of Cynopsis: […]
Tuesday, July 23rd, 2013
A CYNOPSIS MESSAGE FROM WOMEN AT NBCU ALL WOMEN HAVE A “TYPE”EVEN WHEN IT COMES TO BRANDS. * * * See WOMEN at NBCUAdvisory Board Member Cindy Gallopgo down her checklist HERE!. Cynopsis: DIGITAL07.23.13 Good morning. It’s Tuesday, July 23, 2013, and this is your first early morning digital briefing. Goooooool! Join us on […]
Tuesday, July 23rd, 2013
A CYNOPSIS MESSAGE FROM OXYGEN MEDIA ( ( ((((((oxygen.liveoutloud.)))))) ) ) What’s the difference between men and women?In the wireless world – $200 Million Dollars! Women spent $4.3B on wireless services last year vs. 4.1B for men Young women are more likely to have spent $400+ on a mobile phone than all women(Source)
Tuesday, July 23rd, 2013
A CYNOPSIS MESSAGE FROM TIME WARNER CABLE MEDIA How can you reach passionate sports fans?TWC Media. That’s how.™ 40% of US sports fans agree they’re more likely to have a positive opinion of a brand that advertises in sports, and your brand can be part of the action with Time Warner Cable Media. Customize your […]
CynCity
Cynsiders
AI, Authenticity, and Creative Firepower Redefine Sports Branding
The age of quality over quantity for sports brands is over, according to marketing agency...AI and Accessibility Fuel a New Wave of Growth in CTV Advertising
By Dan Larkman, CEO and Founder of Keynes Digital Why are so many of today’s...Curation Fills In Gaps Left by Deal IDs on CTV
By Michael Shaughnessy, COO at Kargo Deal IDs have been around for over a decade,...