Cynopsis: Kids! 12/11/07 Good morning. It’s Tuesday, December 11, 2007, and this is your first early morning briefing. Nickelodeon and DreamWorks Animation are partnering to produce a new CG animated TV series titled The Penguins of Madagascar, which is based on the penguin brothers featured in DreamWorks’ animated feature Madagascar (2005) and the upcoming […]
Cynopsis
Tuesday, December 11th, 2007
A CYNOPSIS MESSAGE FROM NATPE ’08 NATPE ’08The only global multiplatform video content marketplace in the US LOOK WHO’S EXHIBITINGCan you afford not to be there? 8000+ top media execs, 76 countries, 3 days of buying and selling, 350+ globally recognized exhibiting companies, 1500+ content buyers. That’s NATPE ’08. If you’re involved in […]
Tuesday, December 11th, 2007
A CYNOPSIS MESSAGE FROM HALLMARK CHANNEL HALLMARK CHANNEL The Top 10 network now happily at home in nearly 85 million households. hallmarkchanneladsales.com Source: Nielsen Galaxy Explorer, 2007-to-date (1/1-11/11/07), Prime Time (M-Su 8-11p) Live+SD coverage area HH ratings among all ad-supported cable networks; Nielsen People Meter Sample, Nov ’07 Universe Estimate of 84.258 […]
Advertisement
Monday, December 10th, 2007
Cynopsis: Kids! 12/10/07 Good morning. It’s Monday, December 10, 2007, and this is your first early morning briefing. The United States Department of Agriculture’s Food Nutrition and Consumer Services and the Ad Council have launched Nutrition Education, a multi-media public service advertising (PSA) campaign to promote healthier lifestyles. The PSA campaign encourages parents to […]
Monday, December 10th, 2007
A CYNOPSIS MESSAGE FROM NBC UNIVERSAL and PROGRAM PARTNERS INC. “CROSSWORDS” SPELLS SUCCESSITS HIGHEST WEEKLY RATING EVER! 0.9 AA/1.1 GAA WITH SEASON-HIGH RATINGS ON WNBC/NEW YORK (1.7/4), KNBC/LOS ANGELES (1.2/3) AND KYW/PHILADELPHIA (1.5/4) ON NOV. 23 RENEWING NOW FOR FALL 2008 PROGRAM PARTNERS (310) 399-4499 Source: Nielsen Galaxy Explorer, NSS HH rtg, week of […]
Monday, December 10th, 2007
Cynopsis: DIGITAL 12/10/07 Good morning, it’s Monday, December 10, 2007 and this is your first early morning digital briefing. Talks between the WGA and the AMPTP broke down once again as the two sides seem further apart than ever on the issue of new media compensation. The writers say the AMPTP is sticking to its […]
Friday, December 7th, 2007
Cynopsis: DIGITAL 12/07/07 Good morning, it’s Friday, December 7, 2007 and this is your first early morning digital briefing. A movie studio and a user generated video site are hitting the road with their hottest property. The Landlord star Will Ferrell will be criss-crossing college campuses next February to promote FunnyOrDie.com and Semi Pro, […]
Friday, December 7th, 2007
Cynopsis: Kids! 12/07/07 Good morning. It’s Friday, December 7, 2007, and this is your first early morning briefing. Sesame Workshop celebrates and honors Joan Ganz Cooney, one of the creators of Sesame Street about 40 years ago, by launching The Joan Ganz Cooney Center ( www.joanganzcooneycenter.org), which will operate as an independent, nonpartisan, […]
Thursday, December 6th, 2007
Cynopsis: DIGITAL 12/06/07 Good morning, it’s Thursday, December 6, 2007 and this is your first early morning digital briefing. Facebook founder Mark Zuckerberg publicly apologized for the Beacon fiasco with a posting on his blog. He promised to go all the way this time and offer users a privacy control option to disable the […]
Thursday, December 6th, 2007
Cynopsis: Kids! 12/06/07 Good morning. It’s Thursday, December 6, 2007, and this is your first early morning. Teletoon and Jetix Europe have given the go-ahead to Breakthrough Animation to produce the new animated comedy series Jimmy Two Shoes, which was developed with the two broadcasters. Slated for air in early 2009, Jimmy Two Shoes […]
CynCity
Cynsiders
Vizio Helps Walmart Cut A Bigger Slice Of The CTV Ad Pie
By Alyssa Boyle This piece was originally published on Chief Marketer Network brand AdExchanger. During...Women’s Sports: From Cultural Play to Marketing Powerhouse
Women’s sports are no longer just a cultural signal for brands — they’re becoming a...March Madness Is Making DOOH a More Responsive Channel
By Luba Giglia, COO, AdOmni With the First Four tipping off Tuesday, March Madness is...
