Tuesday, December 11th, 2007


Cynopsis: Kids!


Good morning. It’s Tuesday, December 11, 2007, and this is your first early morning briefing.

Nickelodeon and DreamWorks Animation are partnering to produce a new CG animated TV series titled The Penguins of Madagascar, which is based on the penguin brothers featured in DreamWorks’ animated feature Madagascar (2005) and the upcoming sequel Madagascar, The Crate Escape (November 7, 2008).  Scheduled to premiere on Nickelodeon in early 2009, The Penguins of Madagascar will be produced at nickelodeon Animation Studio in Burbank.  Heading the series as executive producers are mark McCorkle and Bob Schooley, the popular penguins will feature the voices of Tom McGrath (director of both movies) as Skipper, Jeff Bennett as Kowalski, James Patrick Stuart as Private and John DiMaggio as Rico, with Danny Jacobs starring as Julien, King of the Lemurs.


In the UK, Channel 4 has officially launched its new Channel 4 HD channel on Sky, making it the 14th HD channel offered on the platform. The new HD channel will feature a range of programming, including, from spring 2008, Hollyoaks, the teen-targeted series from Lime Pictures.  Channel 4 HD is available to Sky HD subscribers (those who already have the Sky HD box and viewing card) without an additional subscription.  The BBC launched its BBC HD channel on the Sky platform last week.

Aardman International is expanding its collection of third-party properties, with a deal for the worldwide TV, DVD and online rights in to the stop-motion animated movie Peter and the Wolf (1×30).  The movie offers a newly reworked version of Prokofiev’ classic adaptation of Peter and the Wolf, including some modern twists and an environmental theme.  Produced by BreakThru Films, the kid and family targeted film was adapted and directed by Suzie Templeton and is slated to be recorded by the Philharmonia Orchestra.  This version of Peter and the Wolf had its initial TV debut on Channel 4 last year.

International TV channel JimJam acquires the preschool animated series Slim Pig (39×7) from Monster Distributor (Ireland) for broadcast on European cable channels and satellite platforms beginning this month, and from 2008 in Africa and the Middle East, per Animation World Network.  Slim Pig revolves around the adventures of Slim, an inquisitive 2D pig (he’s flat) that lives in a 3D world.  The series is a CBC Canada commission, where it is already airing.  The first 13 episodes of Slim Pig currently air on SVT (Sweden), YLE (Finland) and TV2 (Norway) as well as on CITV (UK) and Cartoon Network (UK) and in 35+ other territories.  JimJam is a joint venture of HIT Entertainment and Chellomedia, which is in turn distributed by HIT and Chellomedia’s Zonemedia.

PorchLight Home Entertainment continues its effort to build catalogue with the acquisition of the distribution rights to a range of DVD titles including:

  • FARMkids TV series from 3D CGI animation studio FARMkids Pty Ltd (Australia)
  • Seven titles from The TrevorRomain Company (US), a multi-media education company, including: Taking The “Duh” Out Of Divorce; Bullies Are A Pain In The Brain; Facing Fear Without Freaking Out; How To Do Homework Without Throwing Up; If You Don’t Take Care Of Your Body, Where Else Are You Going To Live?; What On Earth Do You Do When Someone Dies?; and Cliques, Phonies And Other Baloney.
  • The Little Playdates, a preschool-targeted DVD series, from The Little Playdates Company (US).

NBC Universal is offering a range of holiday and family movies via its pay-per-view and VOD services this December 2007 and January 2008 including, Mr. Bean’s Holiday (from December 27) and The Land Before Time: The Wisdom of Friends (from January 10).  Additional movies include: Dr. Seuss’ How The Grinch Stole Christmas; It’s A Very Merry Muppet Christmas; The Munster’s Scary Little Christmas.


Itoys has been named master toy licensee for the feature film The Spiderwick Chronicles from Paramount Pictures and Nickelodeon Movies, which is set for release February 15, 2008.  Itoys plans to begin releasing Spiderwick products from January 2008 including the seeing stone, a monocle that puts creators from the movie right in front of the viewers, as well as an electronic role-play-game that lets players see, hear, search and capture creatures, and Deluxe Action Figures.  The movie and toys are based on the Simon & Schuster book series of the same name by author Holly Black and illustrator Tony DiTerlizzi.

Marvel Entertainment and Del Rey Manga, an imprint of Random House’s Ballantine Books, has unveiled plans to publish two new manga series based on Marvel’s X-Men series.  The manga, created with the cooperation and consultation of Marvel editors, will take the classic characters from the X-Men series and re-imagine them in a manga style. The first project, scripted by the husband/wife team of Raina Telgemeier (writer/illustrator of The Babysitter’s Club graphic novels) and Dave Roman (currently Co-Editor Nickelodeon Magazine), will focus specifically on the X-Men team, which will be a girl-targeted storyline. Indonesian artist Anzu will illustrate the two-volume series, which will be available at retail in spring 2009. A second manga series, also set for publication in spring 2009, follows the adventures of Wolverine.


Three Chicks Media launch All Terrain Brain (ATB), a new video (25×1), interactive website (allterrainbrain.org), and education outreach initiative that aims to encourage Kids/Tweens 8-12 to develop both their creative thinking and entrepreneurial skills (e.g. goal-setting, perseverance, self-confidence etc.).  Additionally, Team ATB Activity Guide and DVDs are being sent to 9000 after school programs nationwide.  The education outreach portion of the effort was created/produced with WGBH Boston, while the animated segments were designed/produced by Vancouver-based Global Mechanic, and the website was designed/developed with Weatherhead Experience Design Group.  The ATB effort is funded in full by the Ewing Marion Kauffman Foundation and produced by Three Chicks Media.


Gary Dale has been named EVP, Take-Two Interactive Software.  Dale will focus his efforts on the company’s sales and distribution efforts, as well as pursuing business development opportunities and serving as the liaison between Take-Two’s publishing labels.  For the last year Dale served as COO for Rockstar Games, a unit of Take-Two.  Previously European Managing Director for Capcom, and prior to that was President/Interactive Software and Video Division, BMG Entertainment, until Take-Two acquired BMG Interactive in spring 1998.

Aura Kenny Dunn joins Sesame Workshop as Assistant VP/Government Affairs.  She will report to Myung Kang-Huneke, VP and General Counsel.  Dunn will manage government-relations efforts and foster the Workshop’s involvement in federal policy and funding to promoted kid centric issues including education worldwide.  Most recently, Dunn was with The Greystone Group, where she coordinated legislative efforts for Sesame Workshop.  Previously, she was a staff member of the US Senate Appropriations Committee, responsible for the program accounts within the US Department of Education for the Labor, HHS, and Educational Subcommittee Chairman Arlen Specter (R-PA). In addition, she was a Sr. policy advisor for Congressman Jack Quinn (R-NY), where she handled education and kid-centric issues.


Live + Same Day Ratings Kids Cable Network Averages (000) for Friday, December 7, 2007, 6am-11pm, ranked by K2-11:
NICKELODEON:            K2-11 1034; K6-11 486; TWEENS 9-14 367
DISNEY CHANNEL:       K2-11   888; K6-11 579; TWEENS 9-14 494
CARTOON NETWORK:   K2-11   543; K6-11 528; TWEENS 9-14 232
TOON DISNEY:             K2-11   163; K6-11   89; TWEENS 9-14   56
Source: MTVN Research from Nielsen Media Research Data

Answer to Yesterday’s Trivia Question:  In what animated film, would you find the characters Dot, Manny,Tuck & Roll and Heimlich? A BUG’S LIFE Kudos to: Wendy Stone-The Golf Channel/Orlando; Emily Brenner-HarperCollins Children’s Books/NY; Erika Lewis-The Lippin Group/NY; Randy Meredith-Brighter Minds Media/Worthington, OH; Sue Barrett-Determined Productions; Patrick Erickson-PHD/Troy; Jill Hotchkiss-Toon Disney-Jetix/Burbank; Richard Quan/Imaginary Time-San Francisco; Grace Benn/LA; Jim Strader-Quattro Media/Santa Monica;
Kevin Gamble-Cryptic Entertainment/Vancouver, Canada; Brook Peters-TELETOON/Toronto

Today’s Trivia Question: In the holiday Coca Cola commercials featuring the polar bears, what is the tag line?  (Click here with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)
Later — Gwen
Gwen Billings for Cynopsis: Kids!

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Cyn opsis CLASSIFIEDSFor More classifieds, visit the Cynopsis.com classifieds page here

JOB OPENING: ONLINE MEDIA SUPERVISOR/NYC: 3+Online media planning/buying exp.; Proven ability to manage an internal team of Media Planners; Entertainment industry client exp. a PLUS! Contact:  [email protected] (12/18)

JOB OPENING: MGR/DIR /Brand Strategy Team: Dvlp original digital content experiences within the NBC portfolio site:NY/NJ & Burbank, CA: apply http://www.nbcunicareers.com  job #784234, 784230, 784227 (12/18)

JOB OPENING: VP of  THEATRICAL MARKETING/Screen Media Films/NYC:  Develop/execute marketing plans; Monitor budgets; oversee all theatrical PR. Min 3 yrs experience. Send resume to [email protected] (12/18)

JOB OPENING: RECRUITMENT MGR/Discovery/NY: Recruiter/HR Gen to mng full life cycle efforts; identify/acquire talent for Ad & Affil Sales, Corp Dev, E commerce, Educ, TLC, Animal Planet Ntwrks. Apply: discovery.com/careers Req#6200  (12/18)

JOB OPENING: Seeking MEDIA BUYERS in NY with 1-5 years agency experience.   Excel benefits: 401K, Pension, Medical & Dental Send Resume to: [email protected] (12/18)

JOB OPENING: INVENTORY ANALYST /BET, NY: 1-2years experience in sales or traffic; strong analytical skills;Dealmaker,VCI, Excel experience preferred. Email resume to: [email protected]. (12/18)

JOB OPENING: FREELANCE PROMO WRITER/PRODUCER/TLC/LA: Requires Writer/Producer with excellent writing skills. Highly conceptual. Reels & resumes: Discovery, Attn: HR, 10100 Santa Monica Blvd, suite 1500, Los Angeles, CA 90067.  (12/18)

JOB OPENING: RECRUITMENT MGR/Discovery Comm/MD: Requires Recruiter/HR Generalist to screen candidates, interview, and refer suitable applicants for open positions in assigned client groups. Apply: discovery.com/careers Req#5722. (12/18)

JOB OPENING: Seeking top notch SR AE for Channel One News-NYC: Must have min. 7+ yrs consultative sales, proven Biz Dev exp; ideally in Broadcast/TV, and/or non-traditional space. see full desc and apply:  [email protected] (12/18)

JOB OPENING: MEDIA PLANNER/Disney/N. Hollywood: BS in, Media or related field. 5 yrs + media or Exc PC Skills, Exp working w/ Atlas, DART ,Point Roll and Eye blaster pref’d. APPLY: www.disneycareers.com search for JOB ID: 133265 (12/15)

JOB OPENING:  MANAGER AD SALES TRADE MKTG- TV LAND/MTVN-NY: BA; 5 yrs mktg exp. Creative thinker w/ strong proj mgmnt sk; highly organized. Understands brand mgmnt, advtg, promos, resrch. EOE/M/F/D/AAP.  Apply www.mtvncareers.com (12/15)

JOB OPENING: LIFETIME: MEDIA CRD (LA): Perf file bsed mdia mgmnt, srvice reqs for edit sess, dup ordrs, & prep shpmts. Avid proj, ISIS strge, mdia protectn, diag ops, bck-up, archive, & tpe libry. Apply: [email protected]   (12/15)

JOB OPENING: SENIOR W/P CSTV/NYC: Conceptualize, W/P & Direct on air promo campaigns to launch & support prog., games & ntwk initiatives. 5- 7+ yrs on air exp. College sports enthusiast & creative thinker a must. Res: [email protected] (12/15)

JOB OPENING: SALES ASSISTANT/Hallmark Channel/LA:   Work w/ VP & AE to service and maintain agencies and clients on daily basis. See full posting and apply at www.hallmarkchannel.com (12/15)

JOB OPENING: WEB PRODUCER (Freelance) /Hallmark Channel/LA: Creative strategy & mgmt. and on-time, delivery of small to large-scale web-based projects. See full posting and apply at www.hallmarkchannel.com (12/15)

JOB OPENING: WEB DESIGNER (Freelance) /Hallmark Channel/LA: Maintain and create the online identity & marketing materials for the Hallmark Channels. See full posting and apply at www.hallmarkchannel.com (12/15)

JOB OPENING: RESEARCH ANALYST/Hallmark Channel/NY: Analyzes standard and custom reports on all Nielsen systems; MRI and or/Simmons databases.  See full posting and apply at www.hallmarkchannel.com (12/15)

JOB OPENING: TRAFFIC COORDINATOR/Hallmark Channel/NY: Edits daily broadcast logs; executes agency traffic instructions; maintains commercial inventory. See full posting and apply at www.hallmarkchannel.com (12/15)

JOB OPENING: DIR OF CONTRACTS/CBS TV DIST/NY: Mng ad sales admin w/ staff of 4 from order thru reconciliation. Finc’l background w/strong Excel, mngrl, & analytical skills pref’d  5+ yrs exp. Res/salary req: [email protected] (12/15)

JOB OPENING: SALES EXEC/NeuLion/LI: (www.neulion.com) new media sales experience preferred. Must be able to prospect, qualify and close new opportunities. Content Delivery Network (CDN) exp a plus. Email Res to [email protected] (12/15)

JOB OPENING: DIR, OPS/ LIFETIME/LA: Oversee tech, creative, client srvc, & admin ops for Post Prod facility. Post prod exp w/ mgmnt/proj plan’g skills. Asst client proj, & liaison to NY & Eng Dept.Apply: [email protected] (12/14)

JOB OPENING: RESEARCH ANALYST/MTV Tr3s/NYC: BS/BA. 1+ yrs exp resrch/data analy cable/brdcast. Exp w/ Nielsen (Explorer, NPower, MarketBreaks, etc). Str analytic sk. Bi-ling Spanish a +. EOE/M/F/D/AAP. Apply www.mtvncareers.com (12/14)

JOB OPENING: ACCT REP/RSRCH ANALYST/LA:  Role uses Return Path Data (RPD) for TV audience ratings for interactive svcs. RPD is the cutting edge of audience analysis allowing second-by-second reporting. Apply at TNS-US.com (12/14)

JOB OPENING: ASST, RSRCH/Comcast Networks/NY: Media ind exp pref; Asst in creating reports, maintain Nielsen prog names, retrieve audience data, maintain rsrch library, maintain dept calendars/sched. Contact [email protected] (12/14)

JOB OPENING: PRODUCER, SHOWS/VH1.Com/NYC: 4+yrs prod online media exp, Strg multi task/time mgment skills, Strg Microsoft Word, Visio, Adobe skills. Knwldge of brand/digital prgrming. EOE/M/F/D/AAP. Apply www.mtvncareers.com (12/14)

JOB OPENING: MANAGER OF DEVELOPMENT for TV host and his prod co/LA: Must identify commercial ideas & talent. Strong contacts. Previous development exp a must. Hands-on production exp preferred. Email: [email protected] (12/14)

JOB OPENING: BRAND MGR/CNN (NY): 5-7+ yrs exp in brand mgmt; MBA preferred. Will research market/consumer trends, analyze client brand strategies, develop strategic positioning. Apply online via www.turnerjobs.com , Req# 91872. EOE (12/14)

JOB OPENING: RESEARCH DIR/FOX/NY: Mng daily aspects of Ad Sales Rsrch (tracks/trends & analysis) for channel. Formulate innovative concepts w/regard to sales objectives/goals.6-8 yrs exp media ind rsrch pref’d; www.foxcareers.com (12/12)

JOB OPENING: COORD PROGRAMMING/Comedy Central-NYC: 1 – 2 yrs exp working in television; working knwldg TV programming/scheduling. Detail oriented; good comm sk. Proficient in MS Excel. EOE/M/F/D/AAP. Apply www.mtvncareers.com (12/12)

JOB OPENING: COORD PROGRAMMING MOBILE TV/Comedy Central-NYC: 1-2 yrs exp working in TV; working knwlge TV prog/promo sched; knwldg digital/mobile landscape a plus. Proficient in MS Excel. EOE/M/F/D/AAP. Apply www.mtvncareers.com (12/12)

JOB OPENING: MEDIA PLAN’G COORD/SOAPnet/Burbank: PLAN’G/SCHED’G ON-AIR PROMO. 2+ yrs exp mktg/adv/progrmng. Detail-oriented a must; strategic thinker. Encoda, Grip-it! Filemaker Pro a +. Apply: www.disneycareers.com , Req #127799. (12/12)

JOB OPENING: MEDIA MGR/NY : Work w/ all aspects of TV/radio/outdoor media campaigns. Asst dvlpmnt of media strategies/promos. BA deg mktg. 2-3 yrs agency or at ntwrk within ad sales and/or mktg Res to: [email protected] (12/12)

JOB OPENING:  2 SALES PLANNERS/Galavision/NY: Generate upfront/scatter plans. Handle all aspects of ongoing deal maintenance/stewardship. Dealmaker/VCI/media experience & Spanish a plus. Apply: [email protected]. EOE  (12/12)

JOB OPENING: FREELANCE & POSS FT DESIGNER/3d/Animator/Viewpoint Creative/LA: Strong design & comm skills, EXP pref’d in Cinema 4d (or Maya), After Effects, Photoshop, Illustrator.Send reel/res/URL to [email protected] (12/12)

JOB OPENING: ART DIRECTOR/Word World, LLC/NYC: 5+ yrs exp.  Branding, digital design, direct mail, print design, video packaging and special projects. Experience in children’s market a plus. Email: [email protected] (12/12)

JOB OPENING: Seeking top notch SR AE for Channel One News-NYC: Must have min. 7+ yrs consultative sales, proven Biz Dev exp; ideally in Broadcast/TV, and/or non-traditional space. see full desc and apply: [email protected]   (12/12)

JOB OPENING: MTV Tr3s Research/NYC:  /BA. 1+ yrs exp resrch/data analy for cable/brdcast. Exp w/ Nielsen (Explorer, NPower, MarketBreaks, StarTrak). Str analytic sk. Bi-ling Spanish a +. EOE/M/F/D/AAP. Apply www.mtvncareers.com (12/12)

WINTER AND SPRING INTERNSHIPS – These positions are for credit only – nobody gets paid here. They are posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at  [email protected] .

WINTER INTERNSHIPS CREDITS ONLY:  TALENT AGENCY INTERN/LA: For those interested in learning more about the inner workings of a talent agency. Min or 15/hrs/week. Email cover letter & resume to:  [email protected] (12/15)

WINTER INTERNSHIP CREDITS ONLY: TV PROD. INTERN/PICTURE THIS, NY: New season of Emmy winning Reality Show. Rsch, logging, assist post, phones, runs. Exp w/ Word & Excel. Min 2-3 days/week. Local Trvl Stipend avail. [email protected] (12/12)

WINTER INTERNSHIP CREDITS ONLY:  ART DESIGN 8 MKTG INTERN/Big Tent Ent, NY: exp with digital photo editing, mkt research, MS Office, Adobe Photoshop, In Design, and Illustrator; good computer skills. Email: [email protected]    (12/12)

WINTER INTERNSHIP CREDITS ONLY:  MARKETING INTERN/Big Tent Ent, NY: strong MS Office skills, knwldge of mkting and licensing, and good written and oral skills. Email: [email protected]  (12/12)


Interested in posting your Video Resume?  Contact [email protected] for more information ….

SITUATION WANTED: 11 yr old boy-actor looking for part in TV show. Exp’d dedicated, remember lines in a second, work well under pressure, living in NY but can travel on moments notice. Plz visit me at www.matthewglaser.com my web site (12/18)

SITUATION WANTED:  EXPERIENCED STORYTELLER/STORY EDITOR/SCRIPT ANALYST For more information please visit: www.endofstoryinc.com (12/12)

SITUATION WANTED: VIRTUAL PROJECT MANAGER:TV production, admin and personal assistant support. Let me make your life easier.  E-mail – [email protected] (12/12)

E-mail Trish Pihonak for rates and specs for Job Openings.  

Interested in posting your Video Resume?  Contact [email protected] for more information ….

Are you looking for a job? Post your Situation Wanted Ad here — Email Trish Pihonak for specs.

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