HALLMARK CHANNEL

The Top 10 network

now happily at home in nearly

85 million households.

hallmarkchanneladsales.com

Source: Nielsen Galaxy Explorer, 2007-to-date (1/1-11/11/07), Prime Time (M-Su 8-11p) Live+SD coverage area HH ratings among all ad-supported cable networks; Nielsen People Meter Sample, Nov ’07 Universe Estimate of 84.258 million subscriber households. Further qualifications available upon request.

Cynopsis

12/11/07

Good Morning.  It’s Tuesday, December 11, 2007 and this is your first early morning briefing. 

In a letter from Dave Walker, President/TCA, members and press were notified yesterday of the cancellation of the TCA event scheduled for next month: “Consider the tour officially canceled whether the strike is settled before January 8 or not.”  This was not a surprise announcement; Walker had said earlier that if the writers’ strike continued beyond December 14th, TCA would be cancelled. Talks broke down between AMPTP and WGA last Friday and no date has been set to resume.

Tonight’s Premiere:
BBC America: Life on Mars at 8p
WE tv: Twisted Sisters at 10p

Tonight’s Finale:
BET: Keyshia Cole: The Way It Is at 10p

VH1 will premiere Viva Hollywood! next spring, a reality competition series in search of America’s “numero uno telenovela star.” Twelve aspiring Latino and Latina telenovela stars will live together in “Casa De Locos” to learn about the “7 Deadly Sins of Telenovelas”: passion, lust, charisma, drama, fire, seduction and scandal. Each week one contestant will be eliminated by celebrity judges and the remaining one will receive a prize package of a contract with Telemundo and a role in one of their upcoming telenovelas, talent representation with Latin World Management and a cash grand prize of $100,000. Viva Hollywood! is produced by World of Wonder Productions and Latin World Entertainment.
Bravo announced a new docu-drama for the New Year, The Millionaire Matchmaker about Patti Stanger founder of an exclusive L.A.-based matchmaking service for wealthy men and women. Premiering January 22 at 11p, the series will then move to its regular time slot on January 29 at 10p. The series is produced by Intuitive Entertainment and Bayonne Entertainment.

One to watch: The Harlem Globetrotters are back on broadcast television for the first time in 14 years in a new special on MyNetworkTV January 30 at 9p. The Globetrotters will be joined by the Washington Generals, their long-time rivals, returning after a 12-year hiatus. The special will be packed with play and interviews with current players and memories from the past 80 years. My all time favorites – Meadowlark (obviously!), and Curly.

A&E Network’s upcoming real-life series Parking Wars is not about people jockeying for parking spaces during the holiday crunch – but rather takes an inside look at the men and women who work for the Philadelphia Parking Authority. The series, produced by Hybrid Films, will begin January 8 at 10p. The series attempts to break down stereotypes of those who hand out parking tickets and tow away vehicles.

Moving to the sidelines at least for the time being, is ABC‘s Big Shots, which airs Thursdays at 10p.  Filling in for the next three weeks will be the Grey’s Anatomy spinoff – Private Practice.

Starz Entertainment will premiere its two original comedy series about Hollywood next month. Head Case, which has Dr. Elizabeth Goode as therapist to top stars, will begin January 23 at 10p, followed by Hollywood Residential, about a fictional faltering celebrity home makeover show, at 1030p. Both series will feature a cadre of celebrities stopping by for a therapy session or allowing their home to redone. Head Case is produced in association with UNCLE Film + Television and Hollywood Residential is produced in association with Principato-Young Entertainment.

DIY Network renewed the primetime interactive series Blog Cabin and beginning January 1, the network and its website, DIYnetwork.com invite viewers to participate in “citizen design” on a vacation home which will be documented in 13 new episodes. In March construction will begin on the lakeside vacation home in East Tennessee and the on-air series and online blog starts in August, with host and home improvement expert, Ahmed Hassan. The series concludes with one viewer winning the vacation home in a sweepstakes.

Since NBC Universal purchased Oxygen last month, the cable network has added 180,000 new subscribers and is currently available to almost 74 million homes. New systems scheduled to launch Oxygen next month are Comcast in North Santa Barbara County, CA, Farmington, NM, Chattanooga, TN; Telecom Cable in Fulshear, TX; Bend Broadband in Bend, OR; and Buckeye Cablevision in Toledo, OH.

Loads of Freelancers from the Viacom networks (MTV, Nickelodeon, Comedy Central, VH1, TV Land and a few others), staged a protest yesterday in front of the 1515 Broadway offices in NYC as a result of the change in the freelancer’s benefits package, according to The New York Times.  News of reduced benefits for freelancers as of January 1st was received last Tuesday and on the chopping block was the 401(k), and reduced health and dental coverage. The 401(k) has since been reinstated. The new health care plan will have higher deductibles and a $2k annual cap on hospital expenses, and the eligibility waiting period had been changed. At the heart of the complaints according to one freelancer quoted by the NYT, is MTV Networks continuing to call this group of daily 9-5 employees “freelancers” to “bar us from getting the same benefits as employees.” MTV Networks said in a statement that its benefit plans for full time employees had also been changed, and the company feels its benefits for freelancers are still very competitive within the industry.

Discovery Home Channel, soon to be rebranded as Planet Green (set to launch in 2nd qtr 2008) has a new project in the works – Wasted, from Lion Television, where homeowners compete to make their houses as Green as possible, reports THR.  The project is presented by Annabelle Gurwitch and features a handyman, Holter Graham, who first measure the building’s consumption of energy and water, while also tracking its various negative effects on the environment, the house is then given a strategy to become more eco-friendly, and three weeks to turn it around.

A CYNOPSIS MESSAGE FROM WE tv

Lifetime Networks appointed Stephen Bulka as VP/Original Movies, effective immediately. Based in Los Angeles, Stephen will manage the development of Lifetime Original Movies and other movies for Lifetime Movie Network. He will report to Tanya Lopez, SVP/Original Movies.

Krista Parkinson joined Content Partners LLC as SVP and will serve as a liaison with Hollywood lawyers, managers, business managers and agents. Previously, Krista was President of First Step Media and she will continue as a consultant with Tony Hawk’s 900 Films. 

Comcast Network Advertising Sales tapped Christopher Whitely as Director/Advertising Sales Research. Located in New York, Christopher will head advertising sales research activities for G4 and VERSUS networks. He will also provide information for all Comcast Network properties including E! Entertainment, The Style Network, PBS KIDS Sprout, FEARnet and exercisetv. Most recently, Christopher was a Research Manager with Fuse Television.

Univision Communications Inc. named Tonia O’Connor as EVP/Distribution Sales and Marketing for the Univision Networks starting January 2. Tonia will lead the company’s distribution functions with cable, satellite and telecommunications operators. In addition, she will manage the affiliate relations teams for Univision and TeleFutura Network stations and the cable network Galavision. Based in New York, Tonia will report to Joe Uva, CEO, Univision Communications.

Kristina Guerrero and Megan Alexander join the Inside Edition team as correspondents. The announcement was made by Executive Producer Charles Lachman.  Kristina, who will be based in Los Angeles, and Megan, who will be based in New York, will both cover entertainment and news stories for the newsmagazine. 

Today in Cynopsis Kids

• The Penguins of Madagascar TV series
• Aardman takes Peter and the Wolf
• Itoys is master toy license for Spiderwick

Today in Cynopsis International 

• EuroNews to launch Arabic-language channel
• Is ESPN looking to bid on the U.K. rights to the English Premier League?
• Government approval for merger of Grupo Clarin’s Multicanal and Fintech Advisory’s Cablevision

Today in Cynopsis Digital, listen to the audio version here or subscribe to the iTunes Cyn Digital podcast 

• YouTube to let some independent producers share in the wealth
• Imeem social music service adds Universal, the 4th major label, as a partner
• NBA.com commits to Microsoft’s Silverlight platform

Sunday – A18-49 Analysis: CBS notched a win Sunday night at 4.1/10 A18-49, according to fast affiliate ratings from Nielsen Media Research. CBS had a large lead at 7p as its Football Runover and start of 60 Minutes did a 6.3/17. Then at 8p, ABC’s Extreme Makeover: Home Edition and NBC’s NFL game tied for #1 at 4.4/10 each. NBC claimed the last two hours as the Colts vs. Ravens match posted a 4.8/11 during 9p and a 3.9/10 at 10p.

Live + Same Day Household Ratings: Sunday, December 9, 2007 – time period averages. Source: Nielsen Media Research

CBS: 8.9/14          Football Runover/60 Minutes 12.9/21, 60 Minutes/The Amazing Race 12 8.3/12, Amazing Race/Cold Case 7.6/11, Cold Case/Shark 6.8/11

ABC: 7.4/11          America’s Funniest Home Videos 5.4/9, Extreme Makeover: Home Edition 7.7/12, Movie: Oprah Winfrey Presents: Mitch Albom’s For One More Day 8.3/13

NBC: 6.4/10          Football Night in America 4.2/7, Sunday Night Football: Indianapolis at Baltimore 7.1/11

FOX: 3.8/6          King of the Hill [r] 2.8/5, King of the Hill [r] 2.9/5, The Simpsons [r] 4.5/7, King of the Hill 4.0/6, Family Guy [r] 4.6/7, American Dad 4.0/6

UNIV: 1.3/2          Destino 2008 Foro Presidencial Republicano [7-830p] 1.2/2, El Gran Estreno Guadalupe [830-11p] 1.4/2

CW: 0.9/1             CW Now 0.6/1, Aliens in America [r] 0.6/1, Life is Wild 0.8/1, America’s Next Top Model [r] 1.1/2

TELE: 0.6/1           Intimamente con Valentin Elizalde 0.6/1, Cine Nuestro 0.6/1

A18-49: CBS 4.1/10, NBC 3.8/9, ABC 3.3/8, FOX 2.9/7, UNIV 1.0/2, TELE 0.6/1, CW 0.5/1

A CYNOPSIS MESSAGE FROM CABLEU

This day in History:  1769 – Edward Beran of London patented venetian blinds.

Answer to Yesterday’s Trivia Question:  In the 2002 movie Punch Drunk Love, Barry (Adam Sandler) devises a plan to exploit a loophole in a food product promotion in order to collect a million frequent flyer miles by purchasing large quantities of what? HEALTHY CHOICE PUDDING  Kudos to: Michael Branch-TV Guide Network/NY; Natasha Olsen-MediaVest/NY; Jodi Harris-HarperCollins Children’s Books/NY; Paul Miller-Discovery/NY; Jeanette Gipson-Brentwood, TN; Caryn Rybarsyk-RSVP AZ/Phoenix; Kyle Brawner-KDAF/Dallas;  Lorrie Shilling-DIRECTV/El Segundo; Lisa McTigue-LivePlanet/Los Angeles; Garrett Greer-The Kaplan-Stahler-Gumer-Braun Agency/LA; Aaron Paquette-OTX Corp./Culver City

Today’s Trivia Question:  During a Christmas episode of Ellen, her aunt played by Mary Tyler Moore comes to visit, and while shopping at the mall, goosed the Santa Clause.  Who played Santa? (Come on now, even if you never saw this episode, you can guess who she goosed!) (
with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later  — Cyn
12.11.07

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JOB OPENING: ONLINE MEDIA SUPERVISOR/NYC: 3+Online media planning/buying exp.; Proven ability to manage an internal team of Media Planners; Entertainment industry client exp. a PLUS! Contact: 
(12/18)

JOB OPENING: MGR/DIR /Brand Strategy Team: Dvlp original digital content experiences within the NBC portfolio site:NY/NJ & Burbank, CA: apply http://www.nbcunicareers.com  job #784234, 784230, 784227 (12/18)

JOB OPENING: VP of  THEATRICAL MARKETING/Screen Media Films/NYC:  Develop/execute marketing plans; Monitor budgets; oversee all theatrical PR. Min 3 yrs experience. Send resume to
(12/18)

JOB OPENING: RECRUITMENT MGR/Discovery/NY: Recruiter/HR Gen to mng full life cycle efforts; identify/acquire talent for Ad & Affil Sales, Corp Dev, E commerce, Educ, TLC, Animal Planet Ntwrks. Apply: discovery.com/careers Req#6200  (12/18)

JOB OPENING: Seeking MEDIA BUYERS in NY with 1-5 years agency experience.   Excel benefits: 401K, Pension, Medical & Dental Send Resume to:
(12/18)

JOB OPENING: INVENTORY ANALYST /BET, NY: 1-2years experience in sales or traffic; strong analytical skills;Dealmaker,VCI, Excel experience preferred. Email resume to:
. (12/18)

JOB OPENING: FREELANCE PROMO WRITER/PRODUCER/TLC/LA: Requires Writer/Producer with excellent writing skills. Highly conceptual. Reels & resumes: Discovery, Attn: HR, 10100 Santa Monica Blvd, suite 1500, Los Angeles, CA 90067.  (12/18)

JOB OPENING: RECRUITMENT MGR/Discovery Comm/MD: Requires Recruiter/HR Generalist to screen candidates, interview, and refer suitable applicants for open positions in assigned client groups. Apply: discovery.com/careers Req#5722. (12/18)

JOB OPENING: Seeking top notch SR AE for Channel One News-NYC: Must have min. 7+ yrs consultative sales, proven Biz Dev exp; ideally in Broadcast/TV, and/or non-traditional space. see full desc and apply: 
(12/18)

JOB OPENING: MEDIA PLANNER/Disney/N. Hollywood: BS in, Media or related field. 5 yrs + media or Exc PC Skills, Exp working w/ Atlas, DART ,Point Roll and Eye blaster pref’d. APPLY: www.disneycareers.com search for JOB ID: 133265 (12/15)

JOB OPENING:  MANAGER AD SALES TRADE MKTG- TV LAND/MTVN-NY: BA; 5 yrs mktg exp. Creative thinker w/ strong proj mgmnt sk; highly organized. Understands brand mgmnt, advtg, promos, resrch. EOE/M/F/D/AAP.  Apply www.mtvncareers.com (12/15)

JOB OPENING: LIFETIME: MEDIA CRD (LA): Perf file bsed mdia mgmnt, srvice reqs for edit sess, dup ordrs, & prep shpmts. Avid proj, ISIS strge, mdia protectn, diag ops, bck-up, archive, & tpe libry. Apply:
  (12/15)

JOB OPENING: SENIOR W/P CSTV/NYC: Conceptualize, W/P & Direct on air promo campaigns to launch & support prog., games & ntwk initiatives. 5- 7+ yrs on air exp. College sports enthusiast & creative thinker a must. Res:
(12/15)

JOB OPENING: SALES ASSISTANT/Hallmark Channel/LA:   Work w/ VP & AE to service and maintain agencies and clients on daily basis. See full posting and apply at www.hallmarkchannel.com (12/15)

JOB OPENING: WEB PRODUCER (Freelance) /Hallmark Channel/LA: Creative strategy & mgmt. and on-time, delivery of small to large-scale web-based projects. See full posting and apply at www.hallmarkchannel.com (12/15)

JOB OPENING: WEB DESIGNER (Freelance) /Hallmark Channel/LA: Maintain and create the online identity & marketing materials for the Hallmark Channels. See full posting and apply at www.hallmarkchannel.com (12/15)

JOB OPENING: RESEARCH ANALYST/Hallmark Channel/NY: Analyzes standard and custom reports on all Nielsen systems; MRI and or/Simmons databases.  See full posting and apply at www.hallmarkchannel.com (12/15)

JOB OPENING: TRAFFIC COORDINATOR/Hallmark Channel/NY: Edits daily broadcast logs; executes agency traffic instructions; maintains commercial inventory. See full posting and apply at www.hallmarkchannel.com (12/15)

JOB OPENING: DIR OF CONTRACTS/CBS TV DIST/NY: Mng ad sales admin w/ staff of 4 from order thru reconciliation. Finc’l background w/strong Excel, mngrl, & analytical skills pref’d  5+ yrs exp. Res/salary req:
(12/15)

JOB OPENING: SALES EXEC/NeuLion/LI: (www.neulion.com) new media sales experience preferred. Must be able to prospect, qualify and close new opportunities. Content Delivery Network (CDN) exp a plus. Email Res to
(12/15)

JOB OPENING: DIR, OPS/ LIFETIME/LA: Oversee tech, creative, client srvc, & admin ops for Post Prod facility. Post prod exp w/ mgmnt/proj plan’g skills. Asst client proj, & liaison to NY & Eng Dept.Apply:
(12/14)

JOB OPENING: RESEARCH ANALYST/MTV Tr3s/NYC: BS/BA. 1+ yrs exp resrch/data analy cable/brdcast. Exp w/ Nielsen (Explorer, NPower, MarketBreaks, etc). Str analytic sk. Bi-ling Spanish a +. EOE/M/F/D/AAP. Apply www.mtvncareers.com (12/14)

JOB OPENING: ACCT REP/RSRCH ANALYST/LA:  Role uses Return Path Data (RPD) for TV audience ratings for interactive svcs. RPD is the cutting edge of audience analysis allowing second-by-second reporting. Apply at TNS-US.com (12/14)

JOB OPENING: ASST, RSRCH/Comcast Networks/NY: Media ind exp pref; Asst in creating reports, maintain Nielsen prog names, retrieve audience data, maintain rsrch library, maintain dept calendars/sched. Contact
(12/14)

JOB OPENING: PRODUCER, SHOWS/VH1.Com/NYC: 4+yrs prod online media exp, Strg multi task/time mgment skills, Strg Microsoft Word, Visio, Adobe skills. Knwldge of brand/digital prgrming. EOE/M/F/D/AAP. Apply www.mtvncareers.com (12/14)

JOB OPENING: MANAGER OF DEVELOPMENT for TV host and his prod co/LA: Must identify commercial ideas & talent. Strong contacts. Previous development exp a must. Hands-on production exp preferred. Email:
(12/14)

JOB OPENING: BRAND MGR/CNN (NY): 5-7+ yrs exp in brand mgmt; MBA preferred. Will research market/consumer trends, analyze client brand strategies, develop strategic positioning. Apply online via www.turnerjobs.com , Req# 91872. EOE (12/14)

JOB OPENING: RESEARCH DIR/FOX/NY: Mng daily aspects of Ad Sales Rsrch (tracks/trends & analysis) for channel. Formulate innovative concepts w/regard to sales objectives/goals.6-8 yrs exp media ind rsrch pref’d; www.foxcareers.com (12/12)

JOB OPENING: COORD PROGRAMMING/Comedy Central-NYC: 1 – 2 yrs exp working in television; working knwldg TV programming/scheduling. Detail oriented; good comm sk. Proficient in MS Excel. EOE/M/F/D/AAP. Apply www.mtvncareers.com (12/12)

JOB OPENING: COORD PROGRAMMING MOBILE TV/Comedy Central-NYC: 1-2 yrs exp working in TV; working knwlge TV prog/promo sched; knwldg digital/mobile landscape a plus. Proficient in MS Excel. EOE/M/F/D/AAP. Apply www.mtvncareers.com (12/12)

JOB OPENING: MEDIA PLAN’G COORD/SOAPnet/Burbank: PLAN’G/SCHED’G ON-AIR PROMO. 2+ yrs exp mktg/adv/progrmng. Detail-oriented a must; strategic thinker. Encoda, Grip-it! Filemaker Pro a +. Apply: www.disneycareers.com , Req #127799. (12/12)

JOB OPENING: MEDIA MGR/NY : Work w/ all aspects of TV/radio/outdoor media campaigns. Asst dvlpmnt of media strategies/promos. BA deg mktg. 2-3 yrs agency or at ntwrk within ad sales and/or mktg Res to:
(12/12)

JOB OPENING:  2 SALES PLANNERS/Galavision/NY: Generate upfront/scatter plans. Handle all aspects of ongoing deal maintenance/stewardship. Dealmaker/VCI/media experience & Spanish a plus. Apply:
. EOE  (12/12)

JOB OPENING: FREELANCE & POSS FT DESIGNER/3d/Animator/Viewpoint Creative/LA: Strong design & comm skills, EXP pref’d in Cinema 4d (or Maya), After Effects, Photoshop, Illustrator.Send reel/res/URL to
(12/12)

JOB OPENING: ART DIRECTOR/Word World, LLC/NYC: 5+ yrs exp.  Branding, digital design, direct mail, print design, video packaging and special projects. Experience in children’s market a plus. Email:
(12/12)

JOB OPENING: Seeking top notch SR AE for Channel One News-NYC: Must have min. 7+ yrs consultative sales, proven Biz Dev exp; ideally in Broadcast/TV, and/or non-traditional space. see full desc and apply:
  (12/12)

JOB OPENING: MTV Tr3s Research/NYC:  /BA. 1+ yrs exp resrch/data analy for cable/brdcast. Exp w/ Nielsen (Explorer, NPower, MarketBreaks, StarTrak). Str analytic sk. Bi-ling Spanish a +. EOE/M/F/D/AAP. Apply www.mtvncareers.com (12/12)

WINTER AND SPRING INTERNSHIPS – These positions are for credit only – nobody gets paid here. They are posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at 
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WINTER INTERNSHIPS CREDITS ONLY:  TALENT AGENCY INTERN/LA: For those interested in learning more about the inner workings of a talent agency. Min or 15/hrs/week. Email cover letter & resume to: 
(12/15)

WINTER INTERNSHIP CREDITS ONLY: TV PROD. INTERN/PICTURE THIS, NY: New season of Emmy winning Reality Show. Rsch, logging, assist post, phones, runs. Exp w/ Word & Excel. Min 2-3 days/week. Local Trvl Stipend avail.
(12/12)

WINTER INTERNSHIP CREDITS ONLY:  ART DESIGN 8 MKTG INTERN/Big Tent Ent, NY: exp with digital photo editing, mkt research, MS Office, Adobe Photoshop, In Design, and Illustrator; good computer skills. Email:
   (12/12)

WINTER INTERNSHIP CREDITS ONLY:  MARKETING INTERN/Big Tent Ent, NY: strong MS Office skills, knwldge of mkting and licensing, and good written and oral skills. Email:
  (12/12)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …

SITUATION WANTED: 11 yr old boy-actor looking for part in TV show. Exp’d dedicated, remember lines in a second, work well under pressure, living in NY but can travel on moments notice. Plz visit me at www.matthewglaser.com my web site (12/18)

SITUATION WANTED:  EXPERIENCED STORYTELLER/STORY EDITOR/SCRIPT ANALYST For more information please visit: www.endofstoryinc.com (12/12)

SITUATION WANTED: VIRTUAL PROJECT MANAGER:TV production, admin and personal assistant support. Let me make your life easier.  E-mail –
(12/12)

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WHAT’S ON TONIGHT – Tuesday, December 11, 2007

ABC: Shrek the Halls, Winnie the Pooh an Christmas Too, According got Jim, According to Jim, Boston Legal
CBS: NCIS, Cane, Cane
CW: America’s Next Top Model, Victoria’s Secret Fashion Show
FOX: Bones, House
ION: Mama’s Family, Mama’s Family, Movie: Hogfather
MNT: My Tuesday Night Movie: Miracle on 34th Street
NBC: Deal or No Deal, The Biggest Loser, Law & Order: SVU
PBS: Nova, Expose: America’s Investigative, New York Voices
TELE: Madre Luna, Victoria, Pecados Ajenos
UNIV: Amar sin Limites, Pasion, Cristina

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