Cynopsis

Monday, April 6th, 2009

Cynopsis: DIGITAL 04/06/09 Good morning, it’s Monday, April 6, 2009, and this is your first early morning digital briefing.  Bostonians may not only lose Leno – they may soon lose their Boston Globe. The New York Times Co. is threatening to shutter the paper if the Globe‘s union doesn’t agree to $20 million in concessions, […]

Friday, April 3rd, 2009

Cynopsis: DIGITAL 04/03/09 Good morning, it’s Friday, April 3, 2009, and this is your first early morning digital briefing.  The Pandora’s Box analogy seems to apply perfectly to the dilemma the cable industry now faces. Time Warner CEO Jeff Bewkes defended the company’s “TV Everywhere” concept at a Cable Show keynote yesterday, a scheme to […]

Friday, April 3rd, 2009

  Cynopsis: Kids! 04/03/09 Good morning. It’s Friday, April 3, 2009, and this is your first early morning Kids briefing. Disney Channel‘s gives its new live-action comedy, Jonas, which of course features the Jonas Brothers, a premiere date of Saturday, May 2 at 8p.  The debut episode will be simulcast on Sprint TV and MobiTV […]

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Friday, April 3rd, 2009

A CYNOPSIS MESSAGE FROM WARNER BROS. DOMESTIC TELEVISION DISTRIBUTION The Ellen DeGeneres ShowThe Only Talk Show Growing Year to Year! The Place to Laugh. The Place to Dance. The Place for Women 25-54. Women 25-541.5 Rtg.+7% Over 07-08 Season From Warner Bros. Domestic Television DistributionSource: NSS, Galaxy Explorer, 9/8/08-3/15/09 vs 9/10/07-3/16/08, M-F Talk Shows: CC […]

Thursday, April 2nd, 2009

A CYNOPSIS MESSAGE FROM WE tv WE tv I Do-ers are …Simply vieWErsI Do-ers are the perfect match for advertisers.  They are:  Optimistic about the future . Brand Loyal . Trend Smart Savvy Decision Makers . Resilient in today’s marketplace WE tv. Simply Fascinating To learn more about this attractive consumer contact Scott Collins at […]

Thursday, April 2nd, 2009

A CYNOPSIS MESSAGE FROM WE tv WE tv I Do-ers are …Simply poWErfulI Do-ers are the perfect match for advertisers.  They are: Optimistic about the future . Brand Loyal . Tech SmartSavvy Decision Makers . Resilient in today’s marketplace WE tv. Simply Fascinating To learn more about this attractive consumer contact Scott Collins at 646-273-3550. sales.wetv.com […]

Thursday, April 2nd, 2009

  Cynopsis: Kids! 04/02/09 Good morning. It’s Thursday, April 2, 2009, and this is your first early morning Kids briefing. Entertainment Rights‘ (ER) principal US and UK kid-centric subsidiaries, Entertainment Rights, Big Idea and Classic Media, have been acquired by Boomerang Media, a new company set up by Eric Ellenbogen and John Engelman in partnership […]

Wednesday, April 1st, 2009

A CYNOPSIS MESSAGE FROM AMC You have a story to tell. At AMC, we celebrate story. Experience countless ownership opportunities with AMC. AMC.  Story matters here. Cynopsis 04.01.09 Good morning. It’s Wednesday, April 1, 2009, and this is your first early morning briefing, coming to you from MIPTV in Cannes, France.  Tonight’s Premieres:CBS:  […]

Wednesday, April 1st, 2009

A CYNOPSIS MESSAGE FROM DIRECTV THE CONSUMERS YOU’RE LOOKING FOR ARE WATCHING USReach your audience in innovative and interactive ways with DIRECTV Interactive Advertising * Exclusive Sports Advertising Sponsorship Opportunities * Targeted Clusters * Original Programming DIRECTV viewers watch an average of 10% more TV than cable viewers. (MRI Spring 2008) Contact us at

Wednesday, April 1st, 2009

{mosimage} Cartoon Network is Ready To Unleash a Whole New Slate of Programming.  And More! Click Here for More Info! Cynopsis: Kids! 04/01/09 Good morning. It’s Wednesday, April 1, 2009, and this is your first early morning Kids briefing. Disney announced during its ShoWest presentation that the 3D versions of Pixar‘s Toy Story and […]

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