Editions

Monday, December 3rd, 2012

Cynopsis: Kids!12.03.12 Good morning. It’s Monday, December 3, 2012, and this is your first early morning briefing. Just as iCarly wraps its final season, Nickelodeon announces it has officially picked up creator/executive producer Dan Schneider‘s (iCarly, Victorious, Drake & Josh, Zoey 101) newest series live-action comedy Sam & Cat (20×30). A combo spin-off of […]

Monday, December 3rd, 2012

Cynopsis: Sports12.03.12 Good morning. It’s Monday, December 3, 2012, and this is your first early morning Sports briefing.  With over 2.5 million monthly uniques on deck, sports social media platform LockerDome continues to quickly build numbers by looking to fulfill the needs of sports brands and sports fans alike. Since re-launching in January, the […]

Friday, November 30th, 2012

Cynopsis: DIGITAL11.30.12 Good morning. It’s Friday, November 30, 2012, and this is your first early morning digital briefing. comScore has released Media Metrix Multi-Platform, a new audience measurement and media planning product that looks to offer unduplicated counts of website, video, and app content views across multiple devices. comScore says this new measurement […]

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Friday, November 30th, 2012

Cynopsis: Sports11.30.12 Good morning. It’s Friday, November 30, 2012, and this is your first early morning Sports briefing.  McDonald’s announced a multi-year deal that will make the chain the new Official Restaurant Sponsor of the NFL. As part of the deal, McDonald’s will also become the presenting sponsor of the 2013 Pro Bowl and […]

Friday, November 30th, 2012

A CYNOPSIS MESSAGE FROM DEBMAR-MERCURY SOLD!  IN OVER 60% OF THE US ANGER MANAGEMENT SOLD for Fall 2014 to stations from: Fox, Sinclair, Hearst, Tribune, Weigel and Granite PUTTING THE SIN BACK IN SYNDICATION! Contact Debmar-Mercury today Cynopsis11.30.12 Good morning. It’s Friday, November 30, 2012, and this is your first early morning briefing. Tonight’s […]

Friday, November 30th, 2012

Cynopsis: Kids!11.30.12 Good morning. It’s Friday, November 30, 2012, and this is your first early morning briefing. Walt Disney Animation Studios taps writer/director Jennifer Lee – she was one of the screenwriters on the studio’s Wreck-It-Ralph – to join already named director Chris Buck, as director on its new animated feature film Frozen, which […]

Thursday, November 29th, 2012

Cynopsis: Kids!11.29.12 Good morning. It’s Thursday, November 29, 2012, and this is your first early morning briefing. Mythbusters kids – well sort of – as Discovery Communications launches a new national ad campaign portraying younger versions of Mythbusters co-hosts, Kari Byron, Grant Imahara and Tori Belleci, to promote its Discovery Kids (www.discoverykids.com) brand. […]

Thursday, November 29th, 2012

A CYNOPSIS MESSAGE FROM HALLMARK CHANNEL Hallmark Channel is #1 in ALL of Cable**** Our Holiday Programming Continues to Out-Deliver the Competition **** #1 cable movie among W25-54 rating for 4 straight Saturdays#1 Saturday telecast of the day among HH rating and W25-54 rating Countdown to Christmasholiday programming has reached37.8 million unduplicated viewers Click

Thursday, November 29th, 2012

Cynopsis: Sports11.29.12 Good morning. It’s Thursday, November 29, 2012, and this is your first early morning Sports briefing.  The conference realignment dominos continue to fall was the ACC unanimously voted to accept the University of Louisville as its newest member, replacing Maryland. “With its aggressive approach to excellence in every respect, the University of […]

Thursday, November 29th, 2012

Cynopsis: DIGITAL11.29.12 Good morning. It’s Thursday, November 29, 2012, and this is your first early morning digital briefing. Time Inc. has launched a new digital video unit, which will manage digital video production, development, and strategy across the company’s portfolio of brands. “Digital video is one of the fastest growing categories for advertisers and […]

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