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05/02/14: Time. Inc reveals new slate of content at NewFront event, DigitasLBi strikes deal with BuzzFeed and SimpleReach with Brand Content Index metric at NewFront, YouTube’s DanceOn announces ‘Dance School Diaries’ and ‘Every Single Step’

DigitasLBi

CYNOPSISDIGITAL 05.02.14 Good morning. It’s Friday, May 2, 2014, and this is your first early morning digital briefing. AT THE NEWFRONTS At Time Inc.’s NewFront at the Hudson Theater Senior Vice President of Video J.R. McCabe noted that Time’s entities have a total of 30.8 million Twitter followers, 34.3 million Facebook fans and 21.2 million […]

05/02/14: SEC Network details start of college football season, NBC initiates Big event strategy for Saturday’s Kentucky Derby, Minor League Baseball gets a national boost

SEC Network

CYNOPSISSPORTS 05.02.14 Good morning. It’s Friday, May 2, 2014, and this is your first early morning Sports briefing.  ESPN laid out early college football plans for the SEC Network, which will carry a game featuring every football team in the Southeastern Conference within the first four weeks of the 2014 season. The first 16 games […]

05/01/14: Les Moonves: Aereo “not a problem”; Project Greenlight revived by HBO; FCC chair Tom Wheeler talks tough to cable operators

Les Moonves 1

A CYNOPSIS MESSAGE FROM A+E NETWORKS HISTORY: #1 MEN’S ENTERTAINMENT NETWORK Most Hits in Cable 35MM+ Facebook Fans Leader In TV Everywhere App available on iOS, Android, Roku, Xbox 360 & Apple TV A+E NETWORKS Unique Brands. Captivating Content. Click for Source. CYNOPSIS 05.01.14 Good morning. It’s Thursday, May 1, 2014, and this is […]

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05/01/14: Hulu Unveils 3 New Ad Platforms; Bryan Cranston Makes Surprise Appearance at Crackle Upfront; Vevo Goes Mexican

Cecily Strong

CYNOPSISDIGITAL 05.01.14 Good morning. It’s Thursday, May 1, 2014, and this is your first early morning digital briefing. AT THE NEWFRONTS Hulu brought in an all-star cast (including Seth Meyers, Mindy Kaling, and band Capital Cities) to ramp up excitement and laughs at its morning NewFront presentation at the Hammerstein Ballroom. Hosted by Saturday Night […]

05/01/14: ESPN dives in for 2015 Special Olympics World Games coverage, golf FOX Sports hits the links early, TNT up big with NBA Playoffs

Ernie Els

CYNOPSISSPORTS 05.01.14 Good morning. It’s Thursday, May 1, 2014, and this is your first early morning Sports briefing.  ESPN locked down a deal with the Organizing Committee for the 2015 Special Olympics World Games, LA2015, that will see ESPN becomes the Official Broadcaster of the world’s largest sports and humanitarian event around the world. The […]

04/30/14: New study characterizes TV bingers as young, diverse oversleepers; Comcast promises customers will be able to live stream personal videos to television; Ford hits the road in History series

couch potato

A CYNOPSIS MESSAGE FROM OXYGEN MEDIA ((((oxygen upfront news)))) Want to SELL more?  Look to who’s BUYING more – young women FACT: Oxygen is the #6 cable entertainment network for product spending W18-34 (source) Coming soon: new programming and a fresh brand to serve these valuable young women ( ( ((((oxygen. the network […]

04/30/14: Media players react to NBA Commissioner’s decision to ban Sterling, Sports takes center stage at the Cable Show, Wimbledon has a winner

Adam Silver

CYNOPSISSPORTS 04.30.14 Good morning. It’s Wednesday, April 30, 2014, and this is your first early morning Sports briefing.  The hammer fell for Clippers owner Donald Sterling, as NBA Commissioner Adam Silver announced a lifetime ban for the team owner and a fine of $2.5 million. Silver also stated that he would look to have the […]

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