Editions

Friday, March 2nd, 2012

A CYNOPSIS MESSAGE FROM THE HUB   Love for The Hub Continues with Kids & Adults! The Hub’s growth is continuing with Kids 2-11 (+41%) & Adults 18-49 (+22%)* To find out more about how your brand can grow with The Hub,Contact Brooke Goldstein, SVP Ad Sales, 212-548-5860. *Source: Nielsen, program based daypart, most […]

Thursday, March 1st, 2012

Cynopsis: Kids!03/01/12 Good morning. It’s Thursday, March 1, 2012, and this your first early morning briefing. The National Education Association (NEA) celebrates its 15th annual NEA’s Read Across America Day, tomorrow, Friday, March 2, 2012. Designed to encourage kids to discover the pleasure (maybe even the thrill) of reading, this year NEA’s Read Across […]

Thursday, March 1st, 2012

Cynopsis03.01.12 Good morning. It’s Thursday, March 1, 2012, and this is your first early morning briefing. Tonight’s Premiere:NBC: Awake at 10p ~ MORE STUFF ~ Yesterday, The CW revealed one new series premiere and several finales scheduled for April and May: April 4: One Tree Hill (two-hour series finale) at 8p April 17: Ringer […]

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Thursday, March 1st, 2012

Cynopsis: DIGITAL03/01/12 Good morning. It’s Thursday, March 1, 2012, and this is your first early morning digital briefing. If you would like to read this or any other Cynopsis editions online, click here. Facebook has rolled out Timeline and new premium ad units for brands and marketers. The Timeline designed for brands mimics […]

Wednesday, February 29th, 2012

Cynopsis: DIGITAL02/29/12 Good morning. It’s Wednesday, February 29, 2012, and this is your first early morning digital briefing. If you would like to read this or any other Cynopsis editions online, click here. A patent battle might be brewing between Yahoo! and Facebook. Yahoo! is alleging that Facebook is infringing upon 10-20 of […]

Wednesday, February 29th, 2012

A CYNOPSIS MESSAGE FROM USA NETWORK USA IS DEFINING SOCIALTVDriving the industry standard by embracing the second-screen   Character Chatter: The home base of two-screen sync opportunities providing fans with a real time feed of social buzz around USA series Transmedia Storytelling: Immersive narratives by show creators & partners, includes critically-acclaimed Psych Hashtag Killer social […]

Wednesday, February 29th, 2012

A CYNOPSIS MESSAGE FROM FOX NETWORKS Ultimate Fighting Championship®, the world’s leading mixed martial arts organization,  finds its perfect media match in Fox Networks. The UFC®on Fox Networks FOX   FUEL TV   FX   FOX Deportes   FSN www.foxnetworksinfo.com Cynopsis: Sports02/29/12 Good morning. It’s Wednesday, February 29, 2012, and this is your first early morning Sports briefing. […]

Wednesday, February 29th, 2012

Cynopsis: Kids!02/29/12 Good morning. It’s Wednesday, February 29, 2012, and this your first early morning briefing. Chomp, Chomp, Chomp… Disney XD is granted the US TV rights to the new 3D animated action/comedy series Pac-Man – The Adventure Begins (26×22) from Namco Bandai Games, Arad Productions and 41 Entertainment (41e). Disney XD plans to […]

Tuesday, February 28th, 2012

A CYNOPSIS MESSAGE FROM USA NETWORK ROYAL PAINS DIAGNOSIS: FANS LOVE IT #1 scripted original Wednesdays, A18-49, W18-49, A25-54, W25-54 & M25-54 Tops competitive programs head-to-head, A18-49 & A25-54: TBS’s Big Bang Theory (+5% / +34%) & History’s American Restoration (+41% / +43%) Fans engage with live second-screen ad experience to unlock exclusive Royal Pains […]

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