Thursday, March 1st, 2012


Good morning. It’s Thursday, March 1, 2012, and this is your first early morning briefing.

Tonight’s Premiere:
NBC: Awake at 10p


Yesterday, The CW revealed one new series premiere and several finales scheduled for April and May:

  • April 4: One Tree Hill (two-hour series finale) at 8p
  • April 17: Ringer (season finale) at 9p
  • April 24: The L.A. Complex (US TV premiere of Canadian drama) at 9p
  • May 10: The Vampire Diaries (season finale) at 8p; The Secret Circle (season finale) at 9p
  • May 14: Gossip Girl (season finale) at 8p; Hart of Dixie (season finale) at 9p
  • May 15: 90210 (season finale) at 8p
  • May 18: Nikita (season finale) at 8p; Supernatural (season finale) at 9p
  • May 29: The L.A. Complex (season finale) at 9p
  • May 30: America’s Next Top Model (cycle finale) at 9p

ABC Family handed a full season order to scripted series Jane By Design starring Andie MacDowell and Erica Dasher.  The series was given eight additional episodes which will debut this summer in addition to the network’s upcoming new series Baby Daddy, Bunheads and Beverly Hills Nannies. 

A fourth season of River Monsters opens on Animal Planet April 1 at 9p with a special two-hour episode.  The new season follows extreme angler Jeremy Wade as he travels to Florida, Texas, Missouri and Oklahoma in search of maneaters.   The series will air in its regular time slot of Sundays at 10p following the premiere.  River Monsters is produced by Icon Films for Animal Planet.

1960s pop band leader of The Monkees, Davy Jones died Wednesday in Indiantown, FL where he lived.  He was 66.  British-born Mr. Jones rose to fame as the leader of the Beatles-inspired quartet The Monkees which also included Peter Tork, Micky Dolenz and Mike Nesmith.  The Monkees began in 1965 and were the creation of Hollywood producers Bob Rafelson and Bert Schneider.  The group had several hit songs and Mr. Jones sang lead on many including Daydream Believer which made it to #1 on the charts.  Overall, The Monkees’ songs sold an estimated 65 million copies worldwide.  The foursome also starred in a popular TV series that ran on NBC from 1966 to 1968 where they played members of a struggling rock band and got caught up in many adventures.  The series won a Primetime Emmy Award in 1967 for Outstanding Comedy Series.  Throughout this time, Mr. Jones with his engaging smile, mop hair and British accent, rose to heartthrob status in the US.  After exiting The Monkees in late 1970, Mr. Jones tried his hand at a solo singing career and made several appearances on TV series including a memorable guest starring role on The Brady Bunch.  In the mid-1980s, Mr. Jones reunited with Mr. Tork, Mr. Dolenz and promoter David Fishof for a reunion tour.  That tour led MTV to re-air The Monkees TV series, introducing the group to a whole new generation.  In the late 1990s, the group filmed a special called Hey, Hey, It’s The Monkees.  In more recent years, Mr. Jones continued to perform and had scheduled dates for March.  Mr. Jones is survived by his wife, Jessica Pacheco and four daughters from two previous marriages.  

Program Call:  Cynopsis Media will be producing our annual MIPTV Shopping Guide sent to all Cynopsis and Cynopsis Kids subscribers on Thursday, March 29, the week before MIPTV 2012 in Cannes. If your company is an official exhibitor at MIPTV this year and would like to have your programming included in our shopping guide, please send us only the following info for your top 5 shows: title, availability date, number of episodes, length, type (i.e., movie, series, special, etc.), genre and your terms (barter, cash, etc.) as well as your company’s stand/booth location. To be included in this free and highly-viewed special edition, please send your submission to Lisa Ball at: [email protected] no later than Thursday, March 22, 2012. A confirmation email will be sent following each submission from Lisa (if you do not receive a confirmation email, please resubmit).



Starting today, Bounce TV will be available to Cox Cable subscribers in Washington, D.C. The network is seen over the air in Washington, D.C. on WUSA-TV owned by Gannett Broadcasting.  Bounce TV also launched last weekend in New York on WWOR-TV. 


Filmmaker and TV producer R.J. Cutler (The War Room) inked a first-look television deal with Lionsgate to develop and produce scripted content for broadcast and cable.  This new deal expands Cutler’s present relationship with Lionsgate as an EP/director for the ABC pilot Nashville, a drama written by Callie Khouri and produced by Lionsgate and ABC Studios.  Cutler and Khouri are both serving as EPs along with Gaylord Entertainment based in Nashville.

Ashley Greene landed a co-starring role in ABC’s drama pilot Americana following her guest starring run on ABC’s Pan Am.  Greene will play Alice a new designer who joins famous fashion designer Robert Soulter’s (Anthony LaPaglia) business and whose arrival turns the company and his family topsy-turvy. 

Making it official, Mira Sorvino will star in the Jerry Bruckheimer crime drama Trooper for CBS.  Sorvino will headline the pilot playing a practical mom who becomes a New York state trooper.  Warner Bros. Television is producing. 

Currently seen on ABC’s Cougar Town, Josh Hopkins landed a role in NBC’s comedy pilot Lady Friends from Kari Lizer.  Hopkins will play Rob, the character Nichole’s adoring husband.  This project is in second position to Cougar Town for Hopkins.  If ABC renews Cougar Town for a fourth season, Hopkins would continue in his present role and if the NBC pilot were ordered to series, it would have to re-cast Hopkins’ role. 

Nat Faxon, writer on the film The Descendants and recent Academy Award-winner for his adapted screenplay will star in the FOX comedy pilot Ned Fox is My Manny.  Faxon will play Kate’s (Abby Elliott) brother, Ned Fox. 

Drama pilot The Selection for The CW has cast Sean Patrick Thomas to play Sylvan Santos, a close adviser to the current queen and an expert in royal manners, per THR.  The project is described as an epic romance set 300 years in the future where a poor young woman is chosen by lottery to participate in a competition to become the next queen of a war-torn nation. 

Showtime tapped Beau Bridges and Margo Martindale for its drama pilot Masters of Sex.  Bridges will play University Chancellor Barton Scully, William Masters’ boss and Martindale will guest star as Miss Horchow, Masters’ uptight secretary.  Previously announced Michael Sheen and Lizzy Caplan were cast as the leads, the 1960’s human sexuality pioneers William Masters and Virginia Johnson who ignited the sexual revolution.  Sony Pictures Television is producing and production on the pilot begins in New York next week. 

Actress Brett Butler (Grace Under Fire) joins Charlie Sheen in the upcoming FX comedy Anger Management.  Butler will play a bartender at Sheen’s character’s favorite bar.

Later this year, Lifetime will launch the new docu-series Bristol Palin: Life’s a Tripp offering viewers an inside look at Bristol Palin’s real life in Alaska as a single mom to her son, Tripp.  The network ordered 10 half-hour episodes.  Palin is the daughter of former Alaska Governor Sarah Palin.  Bristol Palin: Life’s a Tripp is produced by Associated Television International.

CALL FOR ENTRIES: Think you’re an MVP in the world of sports media or will your rivals steal the spotlight? Enter the Cynopsis Sports Awards and bring home a crystal award for your shelf, recognizing the grit and strategy you’ve shown all year long. The awards will cover the best of 2011 from the world of television, radio and online, with categories that range from news shows to apps to marketing campaigns. Click on this link to learn more:


Top 10 M-F Syndicated Strip Series for the week of 2/13-2/17/12 ranked in order by HH Rtg
Wheel of Fortune (CTD)                                  7.4 AA
Judge Judy (CTD)                                           7.3 AA
The Big Bang Theory (WB)                              7.3 AA
Jeopardy (CTD)                                              6.4 AA
Two and a Half Men (WB)                                6.3 AA
Family Guy (2/T)                                            4.5 AA
Entertainment Tonight (CTD)                           4.5 AA
Inside Edition (CTD)                                        3.5 AA
Dr. Phil Show (CTD)                                        3.4 AA
Family Feud (2/T)                                           3.2 AA
Source: NSS Galaxy Explorer, Live+SD

Top 10 M-F Syndicated Strip Series for the week of 2/13-2/17/12 ranked in order by A18-49 Rtg
The Big Bang Theory (WB)                              4.5 AA
Two and a Half Men (WB)                                3.2 AA
Family Guy (2/T)                                            2.9 AA
Judge Judy (CTD)                                           2.0 AA
How I Met Your Mother (2/T)                           2.0 AA
Wheel of Fortune (CTD)                                  1.8 AA
Jeopardy (CTD)                                              1.6 AA
Entertainment Tonight (CTD)                           1.4 AA
Seinfeld (SPT)                                                1.4 AA
Maury (NBU)                                                  1.4 AA
Source: NSS Galaxy Explorer, Live+SD

Tuesday A18-49 Analysis:  FOX led Tuesday at 5.1/13 among the A18-49 viewers, according to final primetime national ratings from Nielsen.  At 8p, American Idol on FOX ruled with a 5.1/14 followed by CBS’ NCIS at 3.5/9.  American Idol on FOX was rock steady through 9p at 5.2/13 and CBS found itself in second place again with NCIS: Los Angeles at 3.1/8.  Then at 10p, CBS’ Unforgettable and NBC’s Parenthood tied for #1 at 1.9/5 and Univision’s La Que No Podia Amar was a close third place contender at 1.8/5. 

Live + Same Day Household Ratings: Tuesday, February 28, 2012  time period averages.  Source: NTI, Galaxy as dated. Live+SD.

FOX: 9.4/14            American Idol 9.4/14


CBS: 9.2/14             NCIS 11.3/17, NCIS: Los Angeles 9.9/15, Unforgettable 6.5/11


ABC: 3.6/6              Last Man Standing 4.5/7, Cougar Town 2.7/4, The River 2.6/4, Body of Proof 4.6/8

NBC: 3.5/5              The Biggest Loser 3.6/5, Parenthood 3.4/6

UNIV: 2.0/3            Una Familia con Suerte 2.1/3, El Talisman 1.8/3, La Que No Podia Amar 2.2/4

ION: 1.0/2             Criminal Minds 1.0/1, Criminal Minds 1.1/2, Flashpoint 0.8/1

TELE: 0.8/1            Maid en Manhattan 1.0/1, Flor Salvaje 0.8/1, Relaciones Peligrosas 0.5/1

CW: 0.7/1              Hart of Dixie [r] 0.6/1, Ringer 0.8/1

TF: 0.4/1               Cine de Las Estrellas Tue [r] 0.4/1, El Capo 0.3/1

A18-49:  FOX 5.1/13, CBS 2.8/7, NBC 2.0/5, UNIV 1.7/4, ABC 1.6/4, TELE 0.6/2, ION 0.5/1, CW 0.4/1, TF 0.3/1






Valerie Watts Meraz was hired by Turner Entertainment Networks (TEN) to become VP/Program Acquisitions for TEN and the Young Adults & Kids Media group (AYAKM).  Valerie most recently was with Showtime Networks, Inc. where she served as VP/Acquisitions.  In addition, Hector Campos and Whitney Hand were promoted to Director and Manager respectively in the Program Acquisitions Group.  Both Hector and Whitney report to Valerie.

Canadian-based Frantic Films named Bernard Periatambee as VP/Factual Development working with the company’s growing development and production group.

Eric Sack advances to VP/Revenue Planning and Business Operations for AMC Networks advertising sales.  In his new role, Eric will offer financial analysis and reporting across AMC Networks’ brands including AMC, WE tv, IFC and Sundance Channel.  Based in New York, Eric reports to Steve Luttinger, EVP/Sales Strategy and Operations. 

NBCUniveral’s Integrated Media group added four to its senior leadership team by offering expanded promotions to each executive: Hilary Smith becomes SVP/Communications and Integrated Media Marketing, reporting to John Shea, CMO/EVP of Integrated Media, Nick Lehman, President/Digital, NBCUniversal E&DN/IM and Cameron Blanchard, EVP/Communications, NBCUniversal E&DN/IM; Bari Komitee promoted to VP/Marketing and Events, Integrated Media, reporting to Hilary Smith; Lenore Moritz upped to VP/Communications, Integrated Media and iVillage, reporting to Hilary Smith and to Jodi Kahn, President, iVillage; and Craig Coleman boosted to VP/Partnership Marketing, Integrated Media, reporting to John Shea.



Cynopsis: Sports Media Awards


Entry Deadline: March 16, 2012  |  Late Submissions: March 30, 2012
Awards Event: Summer 2012 (NYC)

Click here to learn about the Awards program & enter online!

This day in History: 1912 – Albert Berry makes 1st parachute jump from an airplane.

Answer to Our Last Trivia Question: What series was set in Neptune California? Veronica Mars. Kudos to: John Higgins-Disney and ESPN Media Networks/NYC; Jordan Goldberg-Disney and ESPN Media Networks/NYC;Rebecca Wyant-Syfy/NYC; Brittany Barrington-The Stevenson Company/Louisville, Ky; Leigh Bingham-Harris BCD/Denver; Linda L. Wooldridge-Rovicorp/Tulsa; Charlie Conner-Newport Television/Tulsa; Heather R. Floore-CW33 – KDAF-TV/Dallas; Jeunee Simon-Menlo Park/CA; Miriam Aardahl-OMD/LA.

Today’s Trivia Question: What was Reverend Jim’s last name on TAXI? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)





Cynopsis Media presents:
Daytime Emmy Awards: Before the Ballot Special Editions
A 4-part series publishing from March 8 – April 19, 2012

We explore the major Categories before Nominees are determined
Daytime Drama, Game Show, Talk Show, and Kids Programs

Space is limited!
To advertise contact Mike Farina – [email protected], 203.218.6480

Later — Cyn & Lisa

Cynthia Turner – Founder and Publisher / [email protected]
Lisa Ball – Contributing Editor / [email protected]

Cynopsis Ad Sales:
Mike Farina – VP/Sales and Marketing – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 203-381-9096 / [email protected]

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Cynopsis CLASSIFIEDSFor More classifieds, visit the classifieds page here .

JOB OPENING: SR. PUBLICITY MGR-DIGITAL ENT & GAMES/BBC AMERICA/LA: Devlop/implment comms stratgy to raise profile of division. 4+ yrs proven track record gaming/dig ent comms. Knwldge of currnt/futre gaming trnds [email protected] (3/8)

JOB OPENING: JR. ANALYST, RESEARCH/Music Choice/NYC: Sales, mktg & prog research across multiple platforms. BA/BS, plus 1 yr relevant linear/VOD media research exp required, preferably with NPower/Rentrak [email protected] (3/8)

JOB OPENING: CP/NFL/LA: Oversee new morning show. Periodically work overnight shifts. Knwldg of NFL or news prod and 5 yrs working in live sports/news TV and line producing studio shows required. Please apply (3/8)

JOB OPENING: MGR, SCHED & ACQ/History/NY: Manage all aspects of sched for all non-prime dayparts on History & History digital platforms.3+ yrs exp inschedin a tv/cable environment. To apply: (3/8)

JOB OPENING: SR. RESEARCH ANALYST/OWN: Oprah Winfrey Network/LA: 2-3 yrs exp in TV Research, detailed oriented, knowledge of Star & NPower required. Apply at: (3/8)

JOB OPENING: PRODUCTION COORD/NYC: 3 mo. Proj. Apr-June; 7 day/wk show centered on hockey-passion/knowledge for sport required.Coordinate footage, personnel, etc. Prior experience, references req. Rez to [email protected] (3/8)

JOB OPENING: LINE PRODUCER/NYC: Full-time, exp in prod commercial shoots, docs and other long/short form content.Travel required. Rez to [email protected] (3/8)

JOB OPENING: RESEARCH ANALYST SPORTS/Univision NY: Research support for Univision Deportes. 1+ years Nielsen exp. Resume to [email protected] (3/7)

JOB OPENING: SR. RESEARCH ANALYST SPORTS/Univision NY: Research support for Univision Deportes. Nielsen exp a must, advanced systems (NPower). Resume to [email protected] (3/7)

JOB OPENING: DIR SPORTS RESEARCH/Univision NY: Manage research support of Univision Deportes. Nielsen exp a must. Report/analyze ratings, experience with estimates preferred. Resume to [email protected] (3/7)

JOB OPENING: MGR, DIGITAL MKT & BIZ DEV/Qubo/NY: Develop and Support Digital Business Activities, including online, social media & internet. Exp in Kids media, a plus. Apply [email protected] EOE (3/7)

JOB OPENING: TRAFFIC COORD/CurrentTV/SF: Resp for assigning comml instr, editing bdcst logs & ensuring ad sales concerns are addressed during live prog. Min 1-3 yrs traffic exp. Knowledge of Orion preferred. [email protected] (3/7)

JOB OPENING: SALES OPS ASST TEMP/TV ONE/NY: Copy & order entry, data validation entry; crspond w/clnts. Attn detail MS Suite min 2 yrs office exp req’d. Brdway Sys; Ad Sales/Sales exp a+; Sal $22 per hr. Visit (3/7)

JOB OPENING: MARKETING ASST/TEMP/CABLEVISION MEDIA SALES/NYC: Min 2 yrs office exp. Microsoft office, Photoshop, Illustrator, Quark, Adobe Suite. Assist dept in presentations. More info/apply at req id 16912BR (3/7)

JOB OPENING: DIGITAL AE’S/NY & CHICAGO: 3+ years industry ad sales exp in digital, agency & client contacts req, established properties, not a start up, trl and ent required, good benefits send resume to [email protected] (3/6)

JOB OPENING: VP, RESEARCH & MKTG SVCS/NYC: Lead qualitative & quantitative research/analysis; Sr-Level position; Proactive; 10+ yrs exp w/ primary research, test+control data & applied research; Resumes: (3/6)

JOB OPENING: SSE/SALES PLANNER/Current TV/LA: Seeking exp planner to oversee TV and digital sales plan creation for sales team. Target new biz, create presentations and manage developmental account list. [email protected] (3/6)

JOB OPENING: SENIOR ANALYST, OXYGEN NETWORKS, SALES RESEARCH/NBC Universal: Experience with Nielsen NetRatings and ComScore Media Metrics. Please apply at Job#4413 (3/6)

JOB OPENING: VP MARKETING, DAILY CANDY/NBCU/NYC: 10+ yrs Mrktg exp. w/in Media/Direct/CRM, Strng Knwlg of DC brand, trends & digital marketplace, Strng Email Mrktg skills, Database Knwlge Apply: Job# 4525BR (3/3)

JOB OPENING: DIR SALES DEV/MLS Digital Properties/NYC: Lead daily sales dvlpmnt efforts for MLS Dig Properties. 7+ yrs in integrated media envir with client & agency relationships @ sr levels. Exp mngng a team. [email protected] (3/2)

JOB OPENING: MGR PR/MLS Digital Properties/NYC: Mng daily relationships with our Digital Network Partners. 5-7 yrs in strt-up enviro with success in building a scalable bus. Hispanic mkt knwldg a +. [email protected] (3/2)

JOB OPENING: PROGRAMMING EXEC/The Hub/Burbank, CA: Temporary position. Hourly no benefits. scripted exp. Dev exp. Live action animation & game shows. Apply: (3/2)

JOB OPENING: PUBLICIST, ENT, ONLINE & SOC. MEDIA/Showtime Networks/NYC: Dvlp/implement media campaigns for ntwks orig prgrmng slate. Handle dig media outreach for publicity campaigns. 2+ yrs exp. More info/apply: (3/2)

JOB OPENING: WEB DEVELOPER/BBC America/NYC: Conceptualize, build, and maintain projects focusing on show support for BBC America programming. 3+ yrs exp w/ PHP, WordPress, MySQL, and HTML/CSS. Rez to [email protected] (3/2)

JOB OPENING: LEAD DIGITAL PRODUCER/BBC America/NYC: Lead Digital Prod team on BBC America’s digital platforms. 5+ yrs exp w/web prod & editorial. Deep knowledge of digital best practices. Exp w/ WordPress. [email protected] (3/2)

JOB OPENING: DIR CORP COMM/BBC WORLDWIDE/NYC: Effective director needed for high impact internal/external corp and divisional press/PR campaigns. 7+ yrs exp. in Comm/PR/trade publicity w/ a media company. Rez: [email protected] (3/2)

JOB OPENING: RESEARCH MANAGER/NBC Universal/Sprout/Philadelphia, PA: Experience with competitive digital research measurement tools such as comScore and/or Nielsen NetRatings is a must. Apply at Job#4530 (3/2)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

SUMMER INTERNSHIP CREDITS ONLY: PR INTERN/ILLUME PR/LA: Gain experience in digital media, gaming & tech PR by assisting agency on projects. Should be interested in tech & social media w/ strong writing skills. Send resume: [email protected] (3/2)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED … There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected].

SITUATION WANTED: Jeanne Intile Burns, VOICE-OVER ARTIST/VOICE COACH, Cell: 845-721-9681, E-Mail: [email protected], Web Links:,, (“American Biographies”) (3/7)

SITUATION WANTED: MULTI CAMERA REMOTE CAMERA OPERATOR: Experience with, Basketball, Football, Racing, Sports etc… I can Travel to VA, MD, DC, NC, DE, KY, NJ, NY, TN, WV, Contact [email protected] (3/7)

SITUATION WANTED: DEVELOPMENT PRODUCER/LA BASED: Reality/Ent/Docs. Specializes in talent, tape, paper and packaging, agency and network savvy, runs on Batteries. [email protected] (3/6)

SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER/NYC: Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected] (3/6)

SITUATION WANTED: EXECUTIVE ASSISTANT: position film/TV (NY) 10 years experience: Interned for a President, Executive Assistant to SVP/VP/film director/celebrity [email protected] (3/3)

SITUATION WANTED: SALES ASSISTANT (CHI): Interned at Comcast SportsNet in Ad Sales, Works as Sales Assistant at NBCUniversal. Has B.A. from DePaul in PR/Advertising. Resume upon request. Contact [email protected] (3/3)

E-mail [email protected] or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.


ABC: Wipeout [r], Jimmy Kimmel Live [r], Grey’s Anatomy [r]
AZTECA: Vina del Mar 2012, Buenas Noches America, Al Extremo
CBS: Big Bang Theory [r], Rob [f], Person of Interest [r], The Mentalist [r]
CW: Vampire Diaries [r], The Supernatural [r]
FOX: American Idol
ION: Cold Case, Cold Case, Criminal Minds
NBC: 30 Rock, Parks and Recreation, The Office, Up All Night, Awake [p]
PBS: This Old House Hour, Frontline, Independent Lens
TELE: Una Maid en Manhattan, Flor Salvaje, Relaciones Peligrosas
UNIV: Una Familia con Suerte; El Talisman, La Que No Podia Amar

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