Wednesday October 9, 2019 FOX Sports emerged as the new home of Rob “Gronk” Gronkowski, the former New England Patriot, who will serve as NFL analyst for its portfolio of NFL programming. Gronkowski makes his analyst debut on FOX NFL Thursday Presented By Verizon this week at 7:30p on FOX. He joins Pro Football Hall […]
A Cynopsis Message From SEVENTYSIX CAPITAL SPORTS INNOVATION CONFERENCE THE EPICENTER OF SPORTS AND TECH NOVEMBER 6, 2019 • CITIZENS BANK PARK, PHILADELPHIA Join Ryan Howard, David Stern, Ralph Sampson, Ken Shropshire, and many more industry thought leaders focused on sports technology, esports, and sports betting – industries where innovation is moving at an […]
Monday October 7, 2019 Last week we reported that TCS New York City Marathon footwear and apparel sponsor New Balance mapped out plans for its 2019 marketing campaign, with the integrated campaign that not only includes runners, official footwear, apparel and accessories, out-of-home advertising, digital, social engagements, but also a pop-up activation in the NB […]
Friday October 4, 2019 FloSports underwent a complete rebrand across all its sports verticals in a move to “unify the brand identity and bring to life the competitive spirit that is core to the company” that transcends across all 20+ sites. In conjunction with the rebrand, FloSports further expanded distribution to seven platforms with the […]
THURSDAY OCTOBER 3, 2019 The NBA and William Hill, one of America’s leading sports book operators, inked a new partnership designating William Hill as a Proud Partner and an Authorized Sports Betting Operator of the NBA in the United States. As part of the deal, William Hill will now have the right to use […]
WEDNESDAY OCTOBER 2, 2019 As the new NHL season gets underway tonight, PPG and the NHL unveiled a three-year extension of their partnership, with PPG continuing its status as the Official Paint of the NHL in the US and Canada. In addition, all official game pucks used in the 2019-2020 NHL season will include […]
TUESDAY OCTOBER 1, 2019 California threw down the gauntlet, with Gov. Gavin Newsom signing into law the Fair Pay to Play Act, allowing collegiate athletes to collect endorsement money. The law, is slated to begin in January 2023, and makes it illegal for schools to prevent an athlete from earning money by selling the […]
Monday, September 30, 2019 Finally, SmackDown week hits FOX on Friday, when the long-running WWE property shifts to broadcast television at 8p. The channel is welcoming its new show with a slate of special programming as well as a blue carpet at the Staples Center in Los Angeles for the Friday Night SmackDown Kickoff […]
Friday, September 27, 2019 Pepsi, the NFL and Roc Nation announced that Jennifer Lopez and Shakira will perform during the Pepsi Super Bowl LIV Halftime Show on FOX taking place Hard Rock Stadium in Miami Gardens, Fla. on Sunday, Feb. 2, 2020. “Ever since I saw Diana Ross fly off into the sky at […]
Thursday, September 26, 2019 Tailored Brands, Inc. and its subsidiaries iced in a multiyear partnership with the NHL that marks the company’s first partnership with the professional sports league, To coincide with the start of the 2019-20 NHL season on October 2, hockey fans will be able to customize their suits, sport coats, formal […]
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