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FloSports underwent a complete rebrand across all its sports verticals in a move to “unify the brand identity and bring to life the competitive spirit that is core to the company” that transcends across all 20+ sites. In conjunction with the rebrand, FloSports further expanded distribution to seven platforms with the release of an Android app. The rebrand includes a new logo, visual identity, tagline and more is the result of a collaboration with Troika Media Group.
“Since our first live stream in 2006, we have been obsessed with the drive to give underserved sports the love they deserve,” said Mark Floreani, CEO and Co-Founder of FloSports. “We live and breathe the sports we cover. It is time for our brand identity to fully represent the competitive spirit that is core to our DNA.”
The debut of AEW Dynamite handed the new promotion with 1.409 million viewers on TNT, hitting a 0.7 rating. Meanwhile, WWE’s NXT telecast on USA Network delivered 891,000 viewers with a 0.5 score, according to Nielsen.
Opening night of the new NHL season handed NBC Sports with a combined .46 overnight score for its pair of games on Wednesday, up 12% over last year’s tally at the start. Caps/Blues led the two with a .56 score, up 8% over last year, with the NHLFace-Off game drawing an 8.8 local score in St. Louis, to rank as the market’s highest rating ever for a regular season game on NBCSN, which the game drew a 1.9 in DC. The Sharks/Nights game, meanwhile, averaged a .32, according to Nielsen, up 14%, with Las Vegas generating a 7.1 local score to rank as the second-bedt regular season rating ever for a Knights game on the channel.
ESPN is set to carry record coverage of MLS Decision Day Presented by AT&T – the final day of the 2019 Major League Soccer regular season on Sunday as all 12 intraconference matches kick off simultaneously during the 4p. MLS on ESPN serves up Timbers/Earthquakes with the winning team locking in a berth in the 2019 MLS Cup Playoffs. Meanwhile, for the first time, ESPN+ will carry live MLS Decision Day presented by AT&T Whip-around Show (4–6:30p), and stream the other 11 MLS Decision Day matches to out-of-market audiences across the country.
FOX is going big for its coverage of the annual Red River Showdown on Oct. 12, announcing plans to bring the full cast of Big Noon Kickoff to the State Fair of Texas for a special two-hour pregame show. Rob Stone and analysts Brady Quinn, Reggie Bush, Matt Leinart and Urban Meyer will be live outside Cotton Bowl Stadium for the Oklahoma/Texas showdown beginning at 10a on FOX. The studio location, on Lone Star Boulevard between the Texas Hall of State and the Esplanade, features special pregame fan giveaways and activities.
Meanwhile, CBS Sports is bringing viewers behind-the-scenes and into the production truck during breaks of a live college football game with “TV 101” during CBS Sports Network’s coverage of the Middle Tennessee/Marshall battle, streaming live on Facebook on Saturday at 3:30p. The initiative will will offer fans an look at how a football game is produced. CBS Sports will have multiple cameras inside the truck and mic-up both the game producer, Bill Thayer, and director, Dan Reagan, providing viewers the opportunity to hear how the two roles communicate. During stoppages in play – when traditionally a telecast would go to commercial – sideline reporter John Schriffen will take viewers on virtual tours of the game production truck, “showcasing the ins-and-outs, different responsibilities of those in the game truck and how decisions are made.”
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GET RECOGNIZED. YOU DESERVE IT!
The Cynopsis Best Of The Best Awards salute excellence in national TV programming, from writing and directing to casting and hosting. In addition, we recognize outstanding achievement across teams, platforms, and overall merit in social good initiatives and kids programming. In short, winning a Cynopsis Best Of The Best Award is acknowledgement that your work has risen to the top in entertaining and enriching a broad audience.
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Nielsen unveiled plans for a global, connected online platform designed to provide sports properties, sponsor brands and event organizers with a “comprehensive view of fans’ interests, media consumption behaviors, brand attitudes and purchasing habits from around the world.” At launch, Nielsen Fan Insights will cover the U.S., U.K., Germany, France, Spain, Italy, China, India and Japan. Brazil, Russia and South Korea will come online at the end of 2019 along with an additional 20+ countries in 2020. Nielsen Fan Insights will “help drive better business decisions around sponsorship, fan engagement and media rights for both rights holders and brands. By leveraging the unique insights gathered from thousands of fans around the globe, sports properties, including sports leagues and teams, will be able to better understand how to grow and engage with their fan bases, expand into new markets, evaluate media rights, and secure partnerships with sponsors.”
Catching up on the social good front, for the eleventh consecutive season, the NFL and the American Cancer Society will work together to support the fight against cancer through “Crucial Catch: Intercept Cancer.” The initiative kicks off in stadiums this weekend and will run through Week 7 games, addresses early detection and risk reduction efforts for multiple cancers. As part of the campaign, the NFL and ACS will continue encouraging the entire NFL community to complete the Defender, a free digital tool, which provides consumers with a personalized game plan to reduce their cancer risk. Several players will again support the campaign, including Drew Brees, Quinnen Williams, Kyle Rudolph, and the American Cancer Society’s fifteen player ambassadors who have lent their voice.
Meanwhile, WWE and Roman Reigns are teaming up with The Leukemia & Lymphoma Society in the fight against cancer. The new partnership will propel the organization’s comprehensive effort to drive more research and deliver more assistance to cancer patients and families. Through this partnership, WWE and Reigns will generate awareness and support for research to find new, less toxic treatments for childhood cancers. WWE will use its global platforms, including TV broadcasts, Live Events, WWE Network and digital and social media to support LLS’s mission. In addition, a portion of sales from select Roman Reigns merchandise will be donated to LLS.
Whistle acquired Santa Monica-based Vertical Networks, a mobile-first content studio founded by Elisabeth Murdoch and backed by Snap. Vertical Networks’ current stockholders–which include affiliates of Elisabeth Murdoch and Snap–became stockholders of Whistle alongside Jeffrey Katzenberg’s WndrCo, NBC Sports, Sky Sports, Liberty Global and TEGNA, among others.
William Hill US and Monumental Sports & Entertainment entered a partnership that will bring a new era of sports betting in Washington D.C.. Subject to the receipt of all required regulatory approvals, the partnership will include the creation of the first sports book at a US professional sports venue, with the development of a William Hill Sports Book at Capital One Arena. William Hill also will become the exclusive sports betting partner of the Washington Wizards, Washington Capitals, Washington Mystics and Monumental Sports & Entertainment.
Sportradar announced an exclusive partnership with DISH to become the company’s official sports data provider. Under the terms of the deal, Sportradar data will be used to power DISH sports offerings, including the Game Finder app, which gives customers up-to-the-minute box scores and updates from live games. Specifically, Sportradar will provide its data APIs to DISH from major sports leagues, including the NBA, MLB and NHL.
Electronic Arts and FIFA rolled out plans for the launch of the EA Sports FIFA 20 Global Series on The Road to the FIFA eWorld Cup where millions will compete in the nine-month competition that offer a prize pool topping $3 million.The series continues to expand as more than 20 of the world’s top football leagues will run local events for residents of each nation. League partners include the Premier League, Australian A-League, Austrian Bundesliga, Bundesliga, Danish Superliga, LaLiga, LFP, Maltese Premier League, Norwegian Elite Serien, Polish Ekstraklasa, Saudi Professional League, Ukrainian Premier League and more. The UEFA eChampions League also returns as EA Sports FIFA 20 Global Series stars will represent the top clubs in the world.
Subsequently, the Premier League and EA announced the return of ePremier League for a second season. Registration for this year’s tournament opens on Nov. 4 and on Dec. 2, competitors for all 20 Premier League clubs will battle it out over four months through online qualification and club playoffs to reach the ePL Finals in March 2020. Brent Koning, FIFA Competitive Gaming Commissioner, said: “The Premier League’s global reach combined with the worldwide player base of EA SPORTS FIFA sets the ePremier League up to be one of the most popular esports tournaments across the industry. Esports drives increased engagement with traditional sport and this ePremier League partnership now gives fans an opportunity to represent or cheer for their favourite club on both the traditional and virtual pitch.”
Blizzard is reporting year-to-year increases on multiple fronts for the second Overwatch League Grand Finals, held in Philadelphia on Sunday, announcing that the Shock’s win reached an audience of 1.12 million average viewers worldwide, up 16% over the 2018 event. Partnering with Nielsen, the company is using an average minute audience model and includes viewership numbers from digital platforms such as Twitch and linear broadcaster ABC. Stateside, the average AMA number for OWL’s regular season was 95,000 viewers, while the Grand Finals brought in 472,000 watchers, up 41%, with a 132,000 in the 18-34 demo, while the regular season number is up 34% over 2018.
The NBA 2K League recognized outstanding achievement in team marketing and business operations for the 2019 season when the league presented its NBA 2K League Team Business Awards during the NBA 2K League Fall Workshop in Indianapolis. Magic Gaming received two awards – the Partnership of the Year Award and the Local Activation of the Year Award – while Raptors Uprising GC earned the Digital Innovator of the Year Award and Pacers Gaming won the Best Use of Streaming Award.
Simon is forming a duo with Allied Esports to launch the national esports tournament, The Simon Cup. The program features a Fortnite competition, appearances by FaZe Clan, online qualifiers, regional finals and gaming festivals in New York and Los Angeles, and weekly prizes and giveaways. The tournament will conclude on Nov. 23 with a Grand Final at HyperX Esports Arena Las Vegas.
The Premier League named David Pemsel as its new CEO on Wednesday, where he succeeds Richard Scudamore, who retired in November 2018 Guardian Media Group. Pemsel joins after serving as group CEO of The Guardian.
Michael Smith departed ESPN and is now joining (co)laboratory as executive vice president and chief content officer. Smith will play a leading role in the development of original, innovative content across formats (digital, audio, OTT, film and TV). He will provide creative direction on (co)lab projects, identify new business opportunities and revenue-driving initiatives, and assist with on-camera development training for athletes.
Multiple reports state that management at Sports Illustrated laid off half of its staff. The day saw a petition signed by approximately three-quarters of Sports Illustrated’s journalists asking its new owners not to deliver control of the publication to a the Maven network, posting “The Maven wants to replace top journalists in the industry with a network of Maven freelancers and bloggers, while reducing or eliminating departments that have ensured that the stories we publish and produce meet the highest standards,” the petition reads. “These plans significantly undermine our journalistic integrity, damage the reputation of this long-standing brand and negatively [affect] the economic stability of the publication.”
Packers/Cowboys on FOX this Sunday at 4:25p.
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ON THIS DAY in 1991
The Edmonton Oilers trade Mark Messier to the NY Rangers.
In the Know
Who holds the NFL record for most rushing yards in a single game, clocking in at 296? (Email [email protected] with your answer and be sure to include your company and city).
Answer to Our Last Sports Trivia Question
Jerry West was drafted out of which school? Answer: West Virginia. Kudos: Keith Marder-Halstead Real Estate/NY; Brian Ricco-MultiVision Media, Inc./BOXTV/NY; Sean Walker-OMG/NY; Aymon DeMauro-ADM Media & Marketing/NY; Bruce Bernstein-Pure Hoops Media/West Hartford; David Scherzer-Sizzle Sports Media/New Jersey; Peter Lasser-Lasser Productions/Atlanta; Wayne “World B.” Otto-Pro-Am SPORTS/Boone; Andy Pittman-TAMU/College Station; Lance Davis-Good Karma Brands Milwaukee/Milwaukee; Kyle Krebs-NBC5/Telemundo39/Dallas-Ft. Worth; Greg Moloznik-GLM Media/Scottsdale; David Hauptman/Denver; Dan Weiner-Conde Nast/LA; Rich Greene-Casa Del Verde Entertainment/LA; Bill Rasmussen-ESPN Founder/Seattle; Nick Monroe-Monroe Photography/San Diego
Later~~Chris
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SR DIRECTOR, DIGITAL DISTRIBUTION
Discovery
NYC
Cultivate partner relations, negotiate deals & conduct rsrch to dvlp & execute strategies for distribution & monetization of dig media offerings. 5+ yrs exp
Full info HERE
MUSIC LICENSING SPECIALIST, TV MUSIC SERVICES >>
NBCUniversal Music Service/LA: Provide complete music services for busy production. Min 2-3 yrs Research music exp for all details pertinent to clearance and tracking; including publishers, record labels, performing rights society/s and type of usage. Full info HERE (10/18)
SR DIRECTOR, DIGITAL DISTRIBUTION >>
Discovery/NYC: Cultivate partner relations, negotiate deals & conduct rsrch to dvlp & execute strategies for distribution & monetization of dig media offerings. 5+ yrs exp. Full info HERE (10/17)
SR MANAGER, PUBLICITY >>
TLC/NYC or LA: Work with internal/external teams to dvlp & implement campaigns, create press strategy & plan press event for various TLC programming. 7+ yrs exp. Full info HERE (10/17)
ACCOUNT EXECUTIVE >>
NBCU/Philadelphia: Identify, target, develop and secure new business for NBC10 and Telemundo62 through a variety of platforms including on-air, on-line, mobile and out-of-home. Min 3 yrs exp in media sales. Strong marketing instincts are essential to this position. Full info HERE (10/15)
MGR., AD SALES PLANNING >>
Smithsonian Channel/NY: Create effective media plans & input DR orders while working closely w/Sales team on daily servicing needs of clients. 2+ yrs exp Sales Plan’g, pref @ ad supported cable TV ntwk. Strong MS & Broadway skills a +. Detail oriented, good comm, interpersonal & organzt’l skills. Full info HERE (10/15)
VP BRANDED ENTERTAINMENT >>
Food Network/NYC: Integrated mktng pro passionate about food content to ideate/execute high-level brand prtnrshp projects. 10+ yrs exp. Full info HERE (10/15)
VP BRANDED ENTERTAINMENT >>
HGTV/NYC: Integrated mktng pro passionate about home content to ideate/execute high-level brand prtnrshp projects. 10+ yrs exp. Full info HERE (10/15)
VP MARKETING STRATEGY & PARTNERSHIPS >>
Food Network/NYC: Lead ideation, strategy & execution of mrktng plans, dvlp breakthrough campaigns w/ internal teams to promote ntwrk priorities. 10+ yrs exp. Full info HERE (10/15)
MGR, BUSINESS OPERATIONS DISTRIBUTION & BUS DEVELOPMENT >>
Viacom/NYC: Lead/mng operations for DBD. Focus on bus. solutions & the associated business processes req’d by DBD, Viacom’s linear signal dist, & new media operations, incl project mngmnt of non-linear content delivery to dist partners. Min 4yr industry exp, project mngmnt. Full info HERE (10/11)
SR VP, BROADCAST ENGINEERING & OPERATIONS >>
Newsmax TV/NYC: Oversee plan’g, mngmnt, installation & maintenance of the networks techl infrastructure. Deep understanding of maintaining High Definition brdcst standards & evolving broadcast tech in a dynamic envir. 10+yrs brdcst troubleshooting in a TV network environment. Full info HERE (10/11)
ASSOCIATE PRODUCER, BOOKER >>
Newsmax TV/NYC: Produce/research segments, book guests and develop and execute prod and logistical show duties. Creative thinking and a passion for news and current events Having familiarity in the control room, edit room is a plus. 2- 3 years of television news exp. Full info HERE (10/11)
PRODUCTION ASSISTANT >> Newsmax TV/NYC: Work directly with producers, senior producers and executive producer to assist in production. Excellent knwldg of history and politics & current events. At least one year of news production exp. Full info HERE (10/11)
SOCIAL MEDIA MGR (TEMPORARY) >> Studio City CA: Work as an integral part of the SM team to support broader strategies, & effectively message current promotions, engage directly with our audience on daily basis. Minimum 3 years’ experience in Social Media Marketing. Full info HERE (10/11)
SALES ASSOCIATE PROGRAM >> NBCU Owned Station Group/LA: An accelerated development experience for early-career sales professionals. This highly competitive program identifies outstanding aspiring media sales professionals who bring diverse backgrounds to the organization. Full info HERE (10/11)
SALES ASSOCIATE PROGRAM >> NBCU Owned Station Group/Chicago: An accelerated development experience for early-career sales professionals. This highly competitive program identifies outstanding aspiring media sales professionals who bring diverse backgrounds to the organization. Full info HERE (10/11)
SALES ASSOCIATE PROGRAM >> NBCU Owned Station Group/Philadelphia: An accelerated development experience for early-career sales professionals. This highly competitive program identifies outstanding aspiring media sales professionals who bring diverse backgrounds to the organization. Full info HERE (10/11)
SALES ASSOCIATE PROGRAM >> NBCU Owned Station Group/West Hartford: An accelerated development experience for early-career sales professionals. This highly competitive program identifies outstanding aspiring media sales professionals who bring diverse backgrounds to the organization. Full info HERE (10/11)
SALES ASSOCIATE PROGRAM >> NBCU Owned Station Group/Boston: An accelerated development experience for early-career sales professionals. This highly competitive program identifies outstanding aspiring media sales professionals who bring diverse backgrounds to the organization. Full info HERE (10/11)
WEBSITE MGR >>
UNC-TV Public Media/RTP, NC: Lead dvlpmnt of design layout and/or build of all web pages, content development across sites. Handle ongoing maintenance & optimization. Work cross-functionally across orgnztn to understand business req’s & translate them into solutions to meet those needs. Min 2 yrs relevant exp. Full info HERE (10/10)
SOCIAL PRODUCER, BRAND STRATEGY >>
Madison Wells Media/LA: Candidate must have brand exp to create/deliver high-impact content experiences, community mngmnt & engagement that amplifies the brand & a digital story teller well-versed in SM platforms. Min 3 yrs exp in social media mngmnt, brand mngmnt, cross-team functionality. Full info HERE (10/10)
SOCIAL MEDIA/COMMUNITY MGR >>
Madison Wells Media/LA: Create/execute SM strategy & plans across our diverse & growing game portfolio & drive return on mktg investment. Create cutting edge plans, deep post-launch analysis & understand how to create authentic connections w/players. Exp working in games ind & strong background in SM mktg. Full info HERE (10/10)
INTERNATIONAL PROGRAMMING & CONTENT MANAGER >>
Discovery/NYC: Strategic mgr to liaise programming/content btwn US & int’l mrkts, oversee US project lifecycle. PowerPoint design skills a plus. 6+ yrs exp req’d. Full info/apply HERE (10/9)
EXECUTIVE PRODUCER >>
TLC/Maryland: Seasoned producer oversee all aspects of program editorial casting, outlines & cuts. Follow doc exp in female space a must. 10+ yrs prod exp req’d. Full info/apply HERE (10/9)
SR MANAGER, INTEGRATED SALES MARKETING >>
ION/NY: Work closely with sales team to dev/execute sponsorships/branded content to leverage ad revenue. 3-4 years marketing/partnerships/television experience. Creative organized multi-tasker. EOE Full info/apply HERE (10/9)
SPECIALIST, AFFILIATE OPERATIONS >>
MLB/ Secaucus, NJ: Organize launch authorizations & perform blackout-related activity & responsibilities for MLB & NHL Networks– primary internal liaison & external communicator to affiliates. Min 4-6 yrs exp in cable affiliate sales & mktg, sports media, and/or media operations is req’d. Full info HERE (10/9)
COORDINATOR, PARTNERSHIP MARKETING >>
MUSIC CHOICE TV/NYC: Resp for helping business execute partnerships & communication strategies. Dvlp/maintain materials that demonstrate our value propositions that support business strategies to enable growth. 2-4yrs exp in mrktg, research, or business dev. Full info HERE (10/9)
EMAIL MARKETING MANAGER >>
UNC-TV Public Media/RTP, NC: Mng email mktg channel. Communicate the brand through email campaigns, promoting shows & other station priorities. Engage audiences through targeted messaging while driving fundraising rev for the orgnztn. 4+ yrs exp managing successful, high performing email mktg programs. Full info HERE (10/9)
ANALYST >>
MTV/VH1/CMT/NYC: Deep knowledge & passion for consumer insight within media/entertainment. Keeping a finger on the pulse of happenings in the video content landscape. Secondary to insight 1-2 yrs research exp; qualitative/quantitative research techniques. Temp position-1yr. Full info HERE (10/5)
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