Cynopsis: Sports07/19/12 Good morning. It’s Thursday, July 19, 2012, and this is your first early morning Sports briefing. The IOC ensured that the BBC’s Olympic tradition will continue through the end of the decade, awarding the British broadcaster with broadcasting rights for their territory through 2020. As part of the deal, the company will […]
Cynopsis: Esports
Wednesday, July 18th, 2012
Cynopsis: Sports07/18/12 Good morning. It’s Wednesday, July 18, 2012, and this is your first early morning Sports briefing. The NFL, NBA, MLB, NASCAR and INDYCAR Series are teaming up to press Congress to table an amendment restricting the military branches from utilizing sports sponsorships as a marketing and recruitment tool. The leagues sent a […]
Tuesday, July 17th, 2012
Cynopsis: Sports07/17/12 Good morning. It’s Tuesday, July 17, 2012, and this is your first early morning Sports briefing. Ron Burkle’s Yucaipa Companies is joining with Relativity Media to form Relativity Sports, combining SFX Baseball, football agency Maximum Sports Management and Relativity Media’s basketball agency Rogue Sports. The new entity will rank among the largest […]
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Monday, July 16th, 2012
Cynopsis: Sports07/16/12 Good morning. It’s Monday, July 16, 2012, and this is your first early morning Sports briefing. As the hype for the upcoming Summer Games only continues to grow louder, USA Basketball enters the fray this year boasting a roster of athletes ready to literally take on the world. With a lineup that […]
Friday, July 13th, 2012
Cynopsis: Sports07/13/12 Good morning. It’s Friday, July 13, 2012, and this is your first early morning Sports briefing. Drawing a 1.2 among adults 18-49 on Wednesday night, according to Nielsen, the EspyAwards saw LeBron James taking home three trophies, Jeremy Lin voted as Best Breakthrough Athlete, and Drew Brees winning Best Record-Breaking Performance. According […]
Thursday, July 12th, 2012
Cynopsis: Sports07/12/12 Good morning. It’s Thursday, July 12, 2012, and this is your first early morning Sports briefing. NBC Olympics and Facebook will be partnering for the London 2012 Olympic Games. As part of the collaboration, the NBC Olympics page on Facebook will feature up-to-date news and information, and will engage fans of the […]
Wednesday, July 11th, 2012
Cynopsis: Sports07/11/12 Good morning. It’s Wednesday, July 11, 2012, and this is your first early morning Sports briefing. IOC President Jacques Rogge backed off reports that he questioned the value of Olympic sponsors Coca-Cola and McDonald’s on Tuesday, after being quoted that there had been a “question mark” about their sponsorship due to obesity […]
Tuesday, July 10th, 2012
Cynopsis: Sports07/10/12 Good morning. It’s Tuesday, July 10, 2012, and this is your first early morning Sports briefing. The 2012 Gentlemen’s Wimbledon Championships saw a rating spike for ESPN, with a boost of 39% for the final compared to 2011, according to Nielsen. Coverage of the Federer victory over Andy Murray delivered a 2.5 […]
Monday, July 9th, 2012
Cynopsis: Sports07/09/12 Good morning. It’s Monday, July 9, 2012, and this is your first early morning Sports briefing. The countdown is on to college football season and with it, the launch of the Pac-12 Networks, featuring one national channel and six regional networks that will kick off on Aug. 15 with access to 40 […]
Friday, June 29th, 2012
Cynopsis: Sports06/29/12 Good morning. It’s Friday, June 29, 2012, and this is your first early morning Sports briefing. We are off all next week so have a great holiday! While the college football postseason may be evolving, ESPN has locked down a 12-year extension with the Pasadena Tournament of Roses, the Big Ten Conference […]
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