A CYNOPSIS MESSAGE FROM ESPN MAKE AN IMPRESSION WITH ESPN THIS UPFRONT SEASON Fans consumed over 600 million hours of Mike & Mike content last year. That’s 5 minutes for every person on the planet. #LISTENUP Click to see how The ESPN Impression unlocks access to a broad and deep range of consumers across […]
CYNOPSISDIGITAL 05.07.15 Good morning. It’s Thursday May 7, 2015, and this is your first early morning digital briefing. AT THE NEWFRONTS Whistle Sports made its NewFront debut Wednesday. It took place at the Hard Rock Café in Times Square and aimed to not just inform agencies about its successes since its January 2014 launch, […]
A CYNOPSIS MESSAGE FROM ESPN MAKE AN IMPRESSION WITH ESPN THIS UPFRONT SEASON ESPN’s M18-34 digital users spend an average of 122 minutes with us a month. Buzzfeed users spend 14 minutes. #attentionspan Click to see how The ESPN Impression unlocks access to a broad and deep range of consumers across all screens. CYNOPSISDIGITAL […]
CYNOPSISDIGITAL 05.05.15 Good morning. It’s Tuesday May 5, 2015, and this is your first early morning digital briefing. NEW PROGRAMMING + DEALS The boxing world’s much-hyped fight last Saturday between Floyd Mayweather and Manny Pacquaio ended up being a big win in the streaming world as well. Online video apps Meerkat and Periscope hosted […]
CYNOPSISDIGITAL 05.04.15 Good morning. It’s Monday May 4, 2015, and this is your first early morning digital briefing. Watcheroo Premieres and Tune-in Alerts for May 4-May 10: – Mother’s Day Special at My Country Nation, available May 10. – People Now at People.com, Monday-Friday at 8:30a ET and 11:30a ET […]
A CYNOPSIS MESSAGE FROM NBCUNIVERSAL QUALITY TOGETHER Only with NBCUniversal Digital do you get TV quality programming across ALL screens. And best of all, your ad is viewed by real people, not bots. Visit together.nbcuni.com to find out more. NBCUniversal – BETTER TOGETHER CYNOPSISDIGITAL 05.01.15 Good morning. It’s Friday May 1, […]
A CYNOPSIS MESSAGE FROM NBCUNIVERSAL QUALITY TOGETHER Only with NBCUniversal Digital do you get TV quality programming across ALL screens. And best of all, your ad is viewed by real people, not bots. Visit together.nbcuni.com to find out more. NBCUniversal – BETTER TOGETHER CYNOPSISDIGITAL 04.30.15 Good morning. It’s Thursday April 30, […]
A CYNOPSIS MESSAGE FROM NBCUNIVERSAL MAKE A GOOD IMPRESSION TOGETHER NBCUniversal’s premium Digital content drives quality engagement and full delivery on ALL campaigns. Visit together.nbcuni.com to find out more. NBCUniversal – BETTER TOGETHER CYNOPSISDIGITAL 04.28.15 Good morning. It’s Tuesday April 28, 2015, and this is your first early morning digital briefing. AT THE NEWFRONTS […]
CYNOPSISDIGITAL 04.24.15 Good morning. It’s Friday April 24, 2015, and this is your first early morning digital briefing. NEW PROGRAMMING + DEALS Hulu struck an exclusive multi-year licensing deal with Turner Broadcasting System for the SVOD rights to previous seasons of Cartoon Network and Adult Swim series, as well as current and upcoming TNT […]
CYNOPSISDIGITAL 04.23.15 Good morning. It’s Thursday April 23, 2015, and this is your first early morning digital briefing. In Facebook’s earning’s call yesterday, the social network reported that 1.44 billion people logged into Facebook apps or the website at least once a month, and nearly two-thirds of them visited daily. FB announced $3.54 billion in […]
While we're taking the week off for July 4th, this is a great time to catch up on all our still timely editions of @CynopsisMedia daily newsletters and Special Reports -- from Sports to Executive Profiles! May your holiday be meaningful. https://t.co/kz2fOB36GR
In today's #MediaTech update: @Roku + @AmazonAds launched an integration to reach 80%+ of US HHs - the largest authenticated #CTV footprint ever. Early results? 40% more unique viewers w/ same budget + 30% less ad frequency. Game changer for advertisers. https://t.co/z2V7f4F2M5