Cynopsis: Digital

02/02/17: Pinterest launches search ads

Pinterest

CYNOPSISDIGITAL 02.02.17 Good morning. It’s Thursday February 2, 2017 and this is your first early morning digital briefing. TODAY’S CODEBREAKER   First Response Time: In social media, first response time is a measurement of how long it takes an organization to give its first response to an individual’s comment or inquiry. First response time can […]

02/01/17: Facebook launches new cross-platform measurement portal

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CYNOPSISDIGITAL 02.01.17 Good morning. It’s Wednesday February 1, 2017 and this is your first early morning digital briefing. TODAY’S CODEBREAKER   Data Glove (Virtual Reality): In virtual reality, a data glove (or, informally, a ‘wired glove’) is a glove that’s wired with censors, connected to a computer system, and worn by a user. The glove […]

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01/31/17: Reports: Snapchat picks New York Stock Exchange for IPO

New York Stock Exchange:NYSE

A CYNOPSIS MESSAGE FROM PHUNWARE Automate Your Mobile Marketing [eBook] It’s official: the digital revolution has gone mobile and shows no signs of stopping. It’s critical for your marketing efforts to maximize this mobile opportunity to capture large amounts of high-quality user data. Mobile marketing automation is all about creating the most personalized, relevant and […]

01/30/17: Reports: Snapchat to file IPO this week

Snapchat

CYNOPSISDIGITAL 01.30.17 Good morning. It’s Monday January 30, 2017 and this is your first early morning digital briefing. Be sure to check out Watcheroo, Cynopsis Digital’s tune-in guide for upcoming digital media programming. Below, see the Watcheroo Premieres and Tune-in Alerts for today, January 30, through Sunday, February 5. – People Now at

01/27/17: Report: Verizon mulls acquisition of Charter Communications

Verizon

A CYNOPSIS MESSAGE FROM PHUNWARE Automate Your Mobile Marketing [eBook] It’s official: the digital revolution has gone mobile, and shows no signs of stopping. And now that it’s possible to capture larger amounts of high-quality user data, it’s critical that your marketing efforts maximize this opportunity. Mobile Marketing Automation is all about creating the most […]

01/25/17: Verizon lays off 155 Go90 employees

Verizon

CYNOPSISDIGITAL 01.25.17 Good morning. It’s Wednesday January 25, 2017 and this is your first early morning digital briefing. TODAY’S CODEBREAKER   Device Graph: Also known as identity management, a device graph is a map that certain ad tech companies use to keep track of individuals’ behavior across multiple devices, instead of counting each device as […]

01/24/17: Yahoo falls under SEC investigation

Yahoo

CYNOPSISDIGITAL 01.24.17 Good morning. It’s Tuesday January 24, 2017 and this is your first early morning digital briefing. TODAY’S CODEBREAKER   Extensibility: In software engineering and systems design, extensibility is a principle in which implementation takes future growth into account. For instance, an extensible software program might support plug-ins or add-ons that add new functionality. […]

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