Cynopsis

Monday, January 4th, 2010

Cynopsis: DIGITAL     01/04/10 Good morning, it’s Monday, January 4, 2010, and this is your first early morning digital briefing. Thanks in part to the extra 3D surcharge, James Cameron’s Avatar took in another $68.3 million in the U.S. over the weekend, bringing its 17-day domestic total to a record-breaking $352 million and […]

Monday, January 4th, 2010

Cynopsis: Kids!01/04/10 Good morning. It’s Monday, January 4, 2010, and this is your first early morning Kids briefing.  In a superhero-sized deal, Marvel Entertainment stockholders approved the company’s merger with Disney at a special meeting held last Thursday, December 31, 2009.  Under the agreement, which is valued at an estimated $4.3 billion, the 7o-year-old […]

Friday, January 1st, 2010

Cynopsis: Year in Review 200901/01/10  Happy New Year!  Before looking ahead to a brand new year, let’s take a moment to look back to 2009.    The year began with the most devastating economy most of us have ever known in our lifetimes, and it would only grow worse thru the first three quarters […]

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Monday, December 21st, 2009

Cynopsis12.21.09 Good morning. It’s Monday, December 21, 2009, and this is your first early morning briefing.  As you know, Cynopsis editorial staff is now on our holiday break, returning on Monday, January 4, 2010.  Today’s email is an abbreviated version, designed in part to remind you this is the last edition you’ll receive this year.  […]

Friday, December 18th, 2009

A CYNOPSIS MESSAGE FROM truTV FOR truTV … 2009 IS ON TRACK TO BE THE MOST-WATCHED YEAR EVER AGAINST KEY DEMOS!   A18-34      230,000       A18-49       508,000    M18-34      118,000       M18-49      278,000 WHEN THE GROWTH IS REAL, THE EFFECT IS ACTUAL. truTV. NOT REALITY. ACTUALITY.™                  Click here for the full effectSource: Nielsen Media Research, M-S 8-11pm, […]

Friday, December 18th, 2009

Cynopsis: DIGITAL 12/18/09 Good morning, it’s Friday, December 18, 2009, and this is your first early morning digital briefing. The backlash against the changes Facebook recently made to its privacy policies continue as several consumer groups filed a formal complaint with the FTC on Thursday, arguing that the changes violate federal privacy protections. The […]

Friday, December 18th, 2009

‘A CYNOPSIS MESSAGE FROM CARTOON NETWORK BEN 10: ALIEN SWARM is an explosive hit for Cartoon Network! More than 16 Million Viewers over Thanksgiving weekend.* Click here for the powerful details! *Source: Cartoon Network Research.Nielsen Media Research. NPower  Live +SD. Period 11/25/09-11/29/09. Cume for 4 total airings (Premiere plus 3 replays): 11/25/09 (7p-8:30p/8:30p-9:46p); 11/27/09 […]

Thursday, December 17th, 2009

Cynopsis: DIGITAL 12/17/09 Good morning, it’s Thursday, December 17, 2009, and this is your first early morning digital briefing. Following actions by authorities in Europe, Japan, South Korea and New York State, the Federal Trade Commission has launched legal proceedings against chip giant Intel for a decade’s worth of anticompetitive business practices. The FTC, which […]

Thursday, December 17th, 2009

A CYNOPSIS MESSAGE FROM truTV truTV ATTRACTS MORE YOUNG ADULTS IN PRIME:M18-34   +33% vs 2008 F18-34    +30% vs 2008 A18-34    +31% vs 2008 WHEN THE GROWTH IS REAL, THE EFFECT IS ACTUAL. truTV. NOT REALITY. ACTUALITY.™ Click here for the full effect Source: Nielsen Media Research. 2008: 12/31/07  11/20/08. 2009: 12/29/08  11/19/09.  Data based […]

Thursday, December 17th, 2009

A CYNOPSIS MESSAGE FROM CARTOON NETWORK BEN 10: ALIEN SWARM is an explosive hit for Cartoon Network! More than 16 Million Viewers over Thanksgiving weekend.* Click here for the powerful details! *Source: Cartoon Network Research.Nielsen Media Research. NPower  Live +SD. Period 11/25/09-11/29/09. Cume for 4 total airings (Premiere plus 3 replays): 11/25/09 (7p-8:30p/8:30p-9:46p); 11/27/09 […]

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