Cynopsis: Kids!12/15/10 Good morning. It’s Wednesday, December 15, 2010, and this is your first early morning Kids briefing. Sesame Street’s Big Bird gathered in China with executives from Sesame Workshop, China Youth Development Foundation (CYDF), which launched the Project Hope program that helps provide underprivileged kids with access to education in China, and MSD, […]
Editions
Wednesday, December 15th, 2010
Cynopsis: DIGITAL12/15/10 Good morning, it’s Wednesday, December 15, 2010, and this is your first early morning digital briefing. If you would like to read this or any other Cynopsis edition online, click here. Looking to come up with a weapon against a multitude of devices that allow users to stream internet content through […]
Tuesday, December 14th, 2010
Cynopsis: DIGITAL12/14/10 Good morning, it’s Tuesday, December 14, 2010, and this is your first early morning digital briefing. If you would like to read this or any other Cynopsis edition online, click here. Plastic is dead. The era of the DVD – which had been one of the fastest growing and most popular […]
Advertisement
Tuesday, December 14th, 2010
Cynopsis: Classified Advantage12.14.10 Good morning – it’s Tuesday, December 14, 2010, and this is your weekly issue of Cynopsis: Classified Advantage! This edition includes the top job listings in the Television, Media and Ad Agency markets, professional development advice from national experts, your Q & A’s with our experts, and a summary of executive moves […]
Tuesday, December 14th, 2010
Cynopsis: Kids!12/14/10 Good morning. It’s Tuesday, December 14, 2010, and this is your first early morning Kids briefing. Turner Broadcasting, EMEA, inks a deal with Hasbro Studios, the production/distribution division of Hasbro, to acquire four animated series including Transformers Prime, The Adventures of Chuck and Friends, Pound Puppies and My Little Pony. Under the […]
Tuesday, December 14th, 2010
A CYNOPSIS MESSAGE FROM WEDDING CENTRAL Just 135 days until Prince William and Kate Middleton walk down the aisle in the wedding of the century! WEDDING CENTRAL The destination for Royal Wedding Watchers and the only 24/7 TV network for all things bridal. For more information on Wedding Central, visit www.WeddingCentral.comTo advertise on […]
Monday, December 13th, 2010
Cynopsis: Kids!12/13/10 Good morning. It’s Monday, December 13, 2010, and this is your first early morning Kids briefing. DreamWorks Animation unveils plans for Me and My Shadow, a new original mixed CG and traditional animated feature film, which it will release in March 2013. The story revolves around Stanley Grubb, the most boring human […]
Monday, December 13th, 2010
Cynopsis: DIGITAL12/13/10 Good morning, it’s Monday, December 13, 2010, and this is your first early morning digital briefing. If you would like to read this or any other Cynopsis edition online, click here. If you celebrate Christmas, you might be getting a video game under the tree. NPD just released new sales figures […]
Monday, December 13th, 2010
A CYNOPSIS MESSAGE FROM ION TELEVISION ION TELEVISION: DOUBLE DIGIT GROWTH 3 YEARS STRAIGHT ION Television is the only network to experience Double Digit growth for three years in a row among Adults 25-54 Join the growing list of advertisers who find ION Television positively entertaining. ION Television. Positively Entertaining. www. iontelevision.com Source: […]
Monday, December 13th, 2010
Cynopsis Media presents: Demographic Viewing Patterns 12.13.10 Good morning. It’s Monday, December 13, 2010, and this is the final installment of our special five-part series on Demographic Viewing Patterns. Evaluated by category, each Special E-Report explores the latest research on viewing patterns and evolving media preferences of specific demographic groups. All five of these […]
CynCity
Cynsiders
Vizio Helps Walmart Cut A Bigger Slice Of The CTV Ad Pie
By Alyssa Boyle This piece was originally published on Chief Marketer Network brand AdExchanger. During...Women’s Sports: From Cultural Play to Marketing Powerhouse
Women’s sports are no longer just a cultural signal for brands — they’re becoming a...March Madness Is Making DOOH a More Responsive Channel
By Luba Giglia, COO, AdOmni With the First Four tipping off Tuesday, March Madness is...
