Editions

Friday, September 21st, 2012

Cynopsis: Sports09/21/12 Good morning. It’s Friday, September 21, 2012, and this is your first early morning Sports briefing.  CBS Sports Network is getting into the late-night game. The channel announced a new weekday late-night show called Lead Off that will be hosted by the newly-signed Doug Gottlieb. The one-hour series will debut on Monday, […]

Friday, September 21st, 2012

A CYNOPSIS MESSAGE FROM SONY PICTURES TELEVISION RULES OF ENGAGEMENT RULES DETROITEngaging Adults 25-54 on WKBD: #1 Comedy in the 5:30PM Time Period+43% Over its Comedy Lead-In+150% Over Year Ago Time Period Source: NSI, L+SD A25-54 rtg, 9/19/2012; TP=5:30-6PM; #1 vs type code CS; LI=program avg (How I Met Your Mother); year ago=Sept ’11 TP […]

Friday, September 21st, 2012

Cynopsis: DIGITAL09/21/12 Good morning. It’s Friday, September 21, 2012, and this is your first early morning digital briefing. The Roku Streaming Stick, a wireless USB-sized device that plugs into a television set in order to give users full access to the Roku service, will be available in October for $99.99. This is in advance […]

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Friday, September 21st, 2012

Cynopsis: Kids!09/21/12 Good morning. It’s Friday, September 21, 2012, and this is your first early morning briefing. Belgium’s Studio 100 (Maya the Bee, Vicky the Viking, Heidi) and NY-based Little Airplane Productions (The Wonder Pets, Small Potatoes) are partnering to develop and co-produce a new preschool-targeted 2D animated series based on the puppet TV […]

Thursday, September 20th, 2012

Cynopsis: Sports09/20/12 Good morning. It’s Thursday, September 20, 2012, and this is your first early morning Sports briefing.  Multiple network executives are confirming that MLB is on the verge of wrapping up new broadcast deals with FOX Sports and Turner Sports that run through 2021. The main points for the contracts are all-but-finalized, according […]

Thursday, September 20th, 2012

A CYNOPSIS MESSAGE FROM DISCOVERY COMMUNICATIONS OWN: OPRAH WINFREY NETWORK RATINGS ARE ON A ROLL! OWN Ranks as Top 5 Cable Network on Saturday & Sunday Night with Key Women Demos Iyanla: Fix My Life Premiere is Network’s #1 Series Debut Ever, Ranks #2 in All of Cable on Saturday Welcome to Sweetie Pie’s Returns […]

Thursday, September 20th, 2012

Cynopsis: DIGITAL09/20/12 Good morning. It’s Thursday, September 20, 2012, and this is your first early morning digital briefing. In an effort to turn GRPs into the standard for online video buying as well as TV buying, Nielsen expanded the reach of its Online Campaign Ratings initiative with the addition of several new online ad […]

Thursday, September 20th, 2012

A CYNOPSIS MESSAGE FROM RADIO DISNEY RADIO DISNEY DELIVERS MOMS AND FAMILIES!Reach 5 million decision-making moms weekly who: •       Trust in the Disney brand and its advertisers •       Are more influential in household purchasing decisions than the average mom•       Have more purchasing power Radio Disney is the only network devoted to kids, tweens and families! Contact us […]

Wednesday, September 19th, 2012

A CYNOPSIS MESSAGE FROM RADIO DISNEY WHY RADIO DISNEY DELIVERS FOR ADVERTISERS       1)   Only Radio Network for Families      2)   24 Million Weekly Listeners, including 5 Million Moms      3)   Our Moms Have More Purchasing Power      4)   Parent’s Trust in Disney has positive impact on advertisers      5)   Radio Disney campaigns significantly lift key metrics including:             […]

Wednesday, September 19th, 2012

A CYNOPSIS MESSAGE FROM RADIO DISNEY EXPERIENCE THE DIFFERENCE THAT IS RADIO DISNEY! Featuring Music and Programming FAMILIES love A Brand Moms TRUSTReaching more affluent MOMS that have larger families and shop more frequently than average Radio Disney is the only network devoted to kids, tweens and families! Contact us for sponsorship and partnership […]

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