Cynopsis: DIGITAL02/06/12 Good morning. It’s Monday, February 6, 2012, and this is your first early morning digital briefing. If you would like to read this or any other Cynopsis editions online, click here. Google is requesting permission from the Federal Communications Commission (FCC) to test out a new “entertainment device” in the […]
Cynopsis: Digital
Friday, February 3rd, 2012
Cynopsis: DIGITAL02/03/12 Good morning. It’s Friday, February 3, 2012, and this is your first early morning digital briefing. If you would like to read this or any other Cynopsis editions online, click here. 97.9 million people in the U.S. owned a smartphone in the fourth quarter of 2011, according to the latest […]
Thursday, February 2nd, 2012
A CYNOPSIS MESSAGE FROM TURNER SPORTS NCAA March Madness®176 Million Engaged Viewers More Minutes on More Screens4 TV Networks – TBS, CBS, TNT, TruTV 3 Websites, Mobile, Out of Home & Social Marketing and Promotional Opportunities The Road to the Final Four® Starts HERE Source: 2011 Nielsen Custom Research Study; fusion of Nielsen […]
Advertisement
Wednesday, February 1st, 2012
Cynopsis: DIGITAL02/01/12 Good morning. It’s Wednesday, February 1, 2012, and this is your first early morning digital briefing. If you would like to read this or any other Cynopsis editions online, click here. Thanks to revenue generated from Hulu Plus, Hulu pays more fees per user, per content, than any of its […]
Tuesday, January 31st, 2012
Cynopsis: DIGITAL01/31/12 Good morning. It’s Tuesday, January 31, 2012, and this is your first early morning digital briefing. If you would like to read this or any other Cynopsis editions online, click here. Pew Research Center finds that 52% of U.S. adult cell phone owners used their phones for help in making […]
Monday, January 30th, 2012
Cynopsis: DIGITAL01/30/12 Good morning. It’s Monday, January 30, 2012, and this is your first early morning digital briefing. If you would like to read this or any other Cynopsis editions online, click here. Facebook could file paperwork for its upcoming initial public offering this week, reports The Wall Street Journal. As has […]
Friday, January 27th, 2012
Cynopsis: DIGITAL01/27/12 Good morning. It’s Friday, January 27, 2012, and this is your first early morning digital briefing. If you would like to read this or any other Cynopsis editions online, click here. Nielsen has published its December 2011 rankings of the top online video destinations in the U.S. According to the data, […]
Thursday, January 26th, 2012
Cynopsis: DIGITAL01/26/12 Good morning. It’s Thursday, January 26, 2012, and this is your first early morning digital briefing. If you would like to read this or any other Cynopsis editions online, click here. Netflix posted slight improvements in the 4Q 2011 over 3Q 2011. Yesterday evening, company reported fourth quarter […]
Wednesday, January 25th, 2012
Cynopsis: DIGITAL01/25/12 Good morning. It’s Wednesday, January 25, 2012, and this is your first early morning digital briefing. If you would like to read this or any other Cynopsis editions online, click here. Apple had a record-breaking fiscal first quarter of 2012 (which for them is from the end of September to […]
Tuesday, January 24th, 2012
A CYNOPSIS MESSAGE FROM WE tv Smotherhood Returns to WE tv and wetv.com Joan & Melissa: Joan Knows Best?Season 2 Premieres TONIGHT 9pm | 8c Click here for a sneak peek and check out features like Joan’s Magic 8 Ball and the First Class Hollywood Sweepstakes Every kind of […]
CynCity
Cynsiders
Vizio Helps Walmart Cut A Bigger Slice Of The CTV Ad Pie
By Alyssa Boyle This piece was originally published on Chief Marketer Network brand AdExchanger. During...Women’s Sports: From Cultural Play to Marketing Powerhouse
Women’s sports are no longer just a cultural signal for brands — they’re becoming a...March Madness Is Making DOOH a More Responsive Channel
By Luba Giglia, COO, AdOmni With the First Four tipping off Tuesday, March Madness is...
