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07/24/14: ESPN revs up for one last NASCAR Sprint Cup run; NBA TV nabs a win with the NBA Summer League; NBC takes the Premier League to the theater

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CYNOPSISSPORTS 07.24.14 Good morning. It’s Thursday, July 24, 2014, and this is your first early morning Sports briefing.  ESPN is revving up for its final go-around with NASCAR with coverage of the 17 remaining Sprint Cup races of the 2014 season, beginning with the Brickyard 400 on Sunday. Dale Earnhardt Jr. will serve as the [...]

07/23/14: NBC unveils NHL slate, who gets the spotlight?; FOX Sports lines up college broadcasters; Universal Sports continues its Track and Field run

NBC unveils NHL slate, who gets the spotlight?

CYNOPSISSPORTS 07.23.14 Good morning. It’s Wednesday, July 23, 2014, and this is your first early morning Sports briefing.  NBC Sports unveiled its broadcast slate for the upcoming NHL regular season, coming off of the most-watched NHL regular season ever on NBC and NBCSN. This season, the company will offer 103 regular-season games featuring 14 contests [...]

07/22/14: CBS Sports continues its ride with PBR; Johnny Manziel makes his mark on jersey sales; Facebook hits the NBA for sports role

CBS Sports continues its ride with PBR

CYNOPSISSPORTS 07.22.14 Good morning. It’s Tuesday, July 22, 2014, and this is your first early morning Sports briefing.  CBS Sports and the Professional Bull Riders entered a long-term agreement to keep CBS Sports and CBS Sports Network as the exclusive television home of the PBR on broadcast and cable. The partnership between the two companies [...]

07/21/14: Sports Illustrated’s Jim DeLorenzo on the importance of digital evolution; ESPYS, Kid’s Choice Awards are Summer Swans;; IOC prepares for Olympics channel

Sports Illustrated's Jim DeLorenzo on the importance of digital evolution

CYNOPSISSPORTS 07.21.14 Good morning. It’s Monday, July 21, 2014, and this is your first early morning Sports briefing.  What a month for the Sports Illustrated moniker. Amid a month of launches, relaunches and brand evolution, the company not only unleashed a slate of ambitious digital projects in recent weeks, it also nailed a record day [...]

07/18/14: Sinclair deals for American Sports Network; FOX Sports makes plans for Holly Sonders; NBC, Yahoo deepen their fantasy

Sinclair deals for American Sports Network

CYNOPSISSPORTS 07.18.14 Good morning. It’s Friday, July 18, 2014, and this is your first early morning Sports briefing.  Sinclair Broadcast Group is getting in the sports game, announcing the launch of the American Sports Network, “a collegiate sports initiative to be broadcast on a number of Sinclair’s broadcast television stations.” The company has already struck [...]

07/17/14: Jeter, Trout a hit for FOX’s ASG coverage; NBC kicks off coverage plans for Premier League; NBA Digital’s Christina Miller is playing a new Toon

Jeter, Trout a hit for FOX's ASG coverage

CYNOPSISSPORTS 07.17.14 Good morning. It’s Thursday, July 17, 2014, and this is your first early morning Sports briefing.  With a heavy dash of Derek Jeter playing his final All-Star Game, the Summer Classic proved to be a boon for FOX, generating a 7.0 fast-national household rating, with an average audience of 11.34 million. That marks [...]

07/16/14: ESPN, SEC launch a digital blitz; NASCAR tags its contenders; June is ESPN Digital’s hottest month

ESPN, SEC launch a digital blitz

CYNOPSISSPORTS 07.16.14 Good morning. It’s Wednesday, July 16, 2014, and this is your first early morning Sports briefing.  A month before the launch of SEC Network, ESPN and the SEC are now rolling-out digital elements of the channel with the unveiling of a revamped SECsports.com and SECNetwork.com. The two organizations also revealed plans for SEC [...]

07/15/14: World Cup Final rumbles up a new record; FOX Sports makes a move on the sidelines; LeBron James story shatters the Internet

World Cup Final rumbles up a new record

CYNOPSISSPORTS 07.15.14 Good morning. It’s Tuesday, July 15, 2014, and this is your first early morning Sports briefing.  The Germany/Argentina World Cup Final delivered big ratings to broadcasters as both ABC and Univision generated the most-watched World Cup Championship in television history in their categories. On ABC, the contest averaged 17,324,000 viewers and 9.1 rating, [...]

07/14/14: NBA Digital’s Scooter Vertino takes on the Summer League; No matter what happens, the 2014 ASG will see a Heartbreaker; Back9Network finds a digital chief

NBA TV nabs a win with the NBA Summer League

CYNOPSISSPORTS 07.14.14 Good morning. It’s Monday, July 14, 2014, and this is your first early morning Sports briefing. Amid the free agent frenzy last week, the NBA opened its slate of Summer League games. NBA Digital continued to invest in the events with game coverage that included 25 Orlando Pro Summer League games as well [...]

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