Cynopsis: DIGITAL 05/14/08 Good morning, it’s Wednesday, May 14, 2008, and this is your first early morning digital briefing. Blinding potential advertisers with science, ABC introduced a new Advertising Value Index tool to help advertisers analyze a number of factors to determine the effectiveness of ads on their network. Like an online dating service, advertisers […]
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Tuesday, May 13th, 2008
A CYNOPSIS MESSAGE FROM GSN UNSCRAMBLE THE WORDS BELOW TO FIND OUT WHAT YOU MIGHT WIN BY PLAYING IN THE GSN UPFRONT ONLINE TOURNEY! OSNY ASOLTYAITNP 3 By playing in the first-ever GSN UPFRONT ONLINE TOURNEY, you can win lots of cool prizes including a SONY PLAYSTATION 3. The more you play, the better your […]
Tuesday, May 13th, 2008
A CYNOPSIS MESSAGE FROM WARNER BROS. DOMESTIC TELEVISION DISTRIBUTION LOOKING FOR RATINGS SUCCESS? 70% of the Top 100 programs on basic cable with A18-49 in 1Q ’08 are theatricals. Warner Bros. Movies Make Basic Better:Michael Clayton, Happy Feet, The Brave One, Racing Stripes, P.S. I Love You, The Bucket ListAvailable from Warner Bros. Domestic Television […]
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Tuesday, May 13th, 2008
Cynopsis: Kids! 05/13/08 Good morning. It’s Tuesday, May 13, 2008, and this is your first early morning briefing. Thirteen/WNET will serve as the presenting station for Hit Entertainment’s properties for PBS Kids (preschool shows) and PBS Kids Go (early elementary school kids), under a newly completed long-term deal between the US Public TV Station […]
Monday, May 12th, 2008
Cynopsis: Kids! 05/12/08 Good morning. It’s Monday, May 12, 2008, and this is your first early morning briefing. “Hey You Guyyyys!” Sesame Workshop begins production in New York City this month on the new version of the K6-9 aimed reading readiness TV series, The Electric Company. The original incarnation of the series ran on […]
Monday, May 12th, 2008
A CYNOPSIS MESSAGE FROM MTV TR3S TO SPEAK TO YOUNG LATINOS YOU’VE GOT TO SPEAK TR3S. What is speaking Tr3s? It’s the music, styles, trends, traditions and unique experiences that define young Latinos. It’s programming that reflects their bicultural lifestyle. It’s the connection between the latest Latin artists and passionate young Latino music fans. It’s […]
Monday, May 12th, 2008
A CYNOPSIS MESSAGE FROM electricArtists electricArtists Online Marketing. PR. Promotion.Creative and Innovative Campaigns Since 1997 electricArtists and USA Network are proud to announce that electricArtists will be handling the online marketing and promotion for the 2008 campaign for the USA Character Arcade.A premiere casual gaming destination and community: www.characterarcade.com For more information Howie Kleinberg: […]
Friday, May 9th, 2008
A CYNOPSIS MESSAGE FROM BRAVO MEDIA The BRAVO Affluencer … Now with the BRAVO AFFLUENCER EFFECT! ENGAGING CONTENT + CABLE’S BEST AUDIENCE= POWERFUL ROI Comes with every purchase! Go to WWW.AFFLUENCERS.COM to learn about what the BRAVO affluencer can do for your brand. SOURCE: Nielsen Media Research. Click here for the full source […]
Friday, May 9th, 2008
Cynopsis: Kids! 05/09/08 Good morning. It’s Friday, May 9, 2008, and this is your first early morning briefing. The Federal Trade Commission (FTC) takes tweens/teens 13-16 on its latest undercover shopping spree to see if the underagers (all unaccompanied by adults) were able to purchase Mature rated games, R-rated movie tickets and DVDs and […]
Friday, May 9th, 2008
Cynopsis: DIGITAL 05/09/08 Good morning, it’s Friday, May 9, 2008, and this is your first early morning digital briefing. Who says you don’t get second chances in life? After Bill Gates and Steve Ballmer promised the company had moved on past its pursuit of Yahoo, Microsoft’s Chief Strategy Officer Craig Mundie extended an olive leaf, […]
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