Source: NHI 12/31/07-3/30/08, A18-49 (000). Ad-supported basic cable, excl sports, news, kids nets, sports prog on ent nets, breakouts & progs <5min. Movies=Tc, Series=Trackage.

Cynopsis

05/13/08

Good morning.  It’s Tuesday, May 13, 2008, and this is your first early morning briefing. 

It’s Upfront week – last night NBC held is non-upfront Upfront gathering, and Telemundo in NYC.  Today is ABC and The CW.  Plenty of pre-announcements today in anticipation of formal and informal upfront presentations, and NBC’s full schedule … read on McDuff!

Tonight’s Finales:
The CW: Beauty and the Geek at 8p
BBC America: Last Restaurant Standing at 9p
NBC: Law & Order: SVU at 10p
ABC: Women’s Murder Club at 1002p

On the eve of its upfront presentation, ABC announced it has picked up the drama pilot Life on Mars. The network also renewed Eli Stone for a sophomore season but will take a pass on October Road, Women’s Murder Club and Cashmere Mafia.  Also not expected back next season are Cavemen, Carpoolers, Men in Trees and Big Shots. New to the ABC schedule, tho not to viewers – Scrubs off NBC.     

Also right before its upfront presentation scheduled for this evening, The CW, has renewed Reaper for a second season with 13 episodes for midseason. It is expected the network will place Reaper on Thursday nights with Supernatural after Smallville finishes its run. Other new projects expected on the CW fall schedule are Surviving the Filthy Rich and Stylista (mentioned here yesterday).  Not returning – Aliens in America.

In anticipation for its upfront show tomorrow after at Carnegie Hall, CBS ordered a handful of new shows:

• Project Gary – 30m comedy starring Jay Mohr as a divorced dad who wants to date again but struggles with demanding kids and an ex-wife. From ABC Studios and CBS Paramount Network TV.
• Worst Week – a second half-hour comedy from Great Britain about a young couple on the verge of their wedding day dealing with their crazy relatives. From Universal Media Studios and U.K.-based Hat Tricks Productions.
• The Ex List – a woman is told by a tarot card reader that she will marry a man she has already met. From 20th Century Fox TV.
• Eleventh Hour – another British adaptation, this one a thriller about a government investigator who analyzes cases that involve scientific anomalies. Brit actor Rufus Sewell stars in this series from Warner Bros. TV.
• The Mentalist – Simon Baker leads as a man who uses his skills of deduction to help the police. From Warner Bros. TV.
• Harper’s Island – murder mystery drama about friends who meet on an island near Seattle for a wedding. This series may be added midseason, though nothing is confirmed from CBS. Produced by CBS Paramount Network TV.

FOX, prepping for its upfront on Thursday afternoon, is ready to roll on a new reality series from RDF USA called Secret Millionaire, reports THR. The premise involves a multimillionaire who lives among the poor for 10 days and discovers what it is like living on a small budget. In the end, the millionaire reveals his true identity and awards a $100,000 or more of his own money to deserving people. Six hour-long episodes have been ordered.

In a deal that carries through 2014, Tennis Channel, the United States Tennis Association (USTA) and ESPN will cover the US Open tennis event in a shared arrangement. ESPN and Tennis Channel will both have cable and new media tournament rights starting next year with more than 150 combined live hours.

PorchLight Home Entertainment introduces a new distribution label – Ocean Park Home Entertainment – specializing in diverse and innovative independent films. The first two films scheduled for release under this new name are Pope Dreams and Outsourced. The new label joins PorchLight Home Entertainment representing children’s and family entertainment and PorchLight INSPIRE that distributes religious-based programming.

In addition to bringing back Wedding SOS for season two on June 20 at 9p, as part of its Friday Fix It programming block, Fine Living Network launches four new series next month:

• From the Ground Up – Canadian designer Debbie Travis puts fourteen people vying for the job of assistant to her to the test. Premieres June 1 at 10p.
• It’s Easy Being Green – chef/author/green lifestyle consultant, Renee Loux hosts this weekend series that looks at top stars such as Paul Newman and how they are merging an eco-friendly lifestyle into their lives. Debuts June 7 at 1230p.
• Newlywed, Nearly Dead? – Marriage expert Gary Direnfeld help couples on the brink of relationship disaster. Premieres June 19 at 9p.
• Dating the Enemy – series pairs up two opposite people to see if a budding romance can happen. This series will be part of Friday Fix It programming block which will air on Fridays at 10p and it premieres June 20 at 10p.

VH1 Classic, currently available in 55 million households, will debut two week-long video series this fall, each with 8-10 one hour episodes. VH1 Classic One Hit Wonders with host Carrie Keagan will look at the various single hit performances through all genres of music. And, VH1 Classic All Time Top 10 with host Mark Goodman will showcase the best videos of all time as voted on by viewers this summer via VH1Classic.com. 

Cablevision officially swooped in to acquire 97% of Newsday from Tribune in a deal valued at $650 million, including prepaid rent for leases of certain properties. Cablevision is looking at bundling TV, print and online advertising together and offering its 2.3 million Optimum Online customers Newsday-related content.

Thirteen of the direct and indirect affiliates of Pappas Telecasting Companies filed for Chapter 11 protection in the United States Bankruptcy Court for the District of Delaware. The stations that filed include: KMPH and KFRE/Fresno-Visalia; KPTM and KXVO/Omaha; WCWG/Greensboro-Winston-Salem-Highpoint; KPTH and KMEG/Sioux City; KTNC/San Francisco-Oakland-San Jose; KAZH/Houston; KDBC/El Paso; KREN and KAZR/Reno; and KCWK/Yakima-Pasco-Richland-Kennewick. NTV based in Nebraska did not file for Chapter 11 protection.

UPFRONT UPDATE: NBC

While NBC announced their upfront info a few weeks back, they did host an non-upfront upfront party last evening at 30 Rockefeller Center in New York City. Attendees arrived at the party via the NBC Experience … a series of rooms or spaces dedicated to NBC’s global, mobile, online and multiplatform and multi-network content and capabilities, including Deal or No Deal, Top Chef, NBC Sports, Access Hollywood, HDTV, among others.  While many attendees said they applaud NBC’s decision to do something completely different, most were a little confused at first with the multi-room walk-thru featuring almost an overload of colored lights, music and audio and video screens.  And yet, once thru the maze of multimedia and into the party, many then went back to peruse the rooms a second time.

Here’s NBC’s latest schedule for Fall, Winter/Spring and next Summer:

NBC Fall 2008 Primetime Schedule
Monday: Chuck, Heroes, My Own Worst Enemy
Tuesday: The Biggest Loser/Families, Kath & Kim, Law & Order: SVU
Wednesday: Knight Rider, Deal or No Deal, Lipstick Jungle
Thursday: My Name is Earl, 30 Rock, The Office, The Office, SNL Election, ER Final Season
Friday: Crusoe, Deal or No Deal, Life
Saturday: Dateline NBC, Knight Rider Encore, Law & Order: SVU Encore
Sunday: Football Night in America, NFL Sunday Night Football

NBC Winter/Spring 2009 Primetime Schedule
Monday: Chuck, Heroes, The Philanthropist
Tuesday: The Biggest Loser/Couples, Kath & Kim, Law & Order: SVU
Wednesday: Knightrider, Deal or No Deal, Law & Order
Thursday: My Name is Earl, 30 Rock, The Office, The Office Spin-Off, ER Final Season/Celebrity Apprentice
Friday: Deal or No Deal, Friday Night Lights, Life
Saturday: Dateline NBC, Law & Order: SVU Encore, Law & Order Encore
Sunday: Dateline NBC, Merlin, Medium, Kings

NBC Summer 2009 Primetime Schedule
Monday: American Gladiators, America’s Toughest Jobs, Dateline NBC
Tuesday: Most Outrageous Moments, America’s Got Talent, Law & Order: SVU Encore
Wednesday: Shark Taggers, America’s Got Talent Results, Law & Order Encore
Thursday: The Office Encore, The Office Spinoff Encore, Last Comic Standing, The Listener
Friday: Chopping Block, Dateline NBC
Saturday: Drama Encores
Sunday: Dateline NBC, Monk, Nashville Star, Kings Encore

UPFRONT UPDATE: Telemundo

Yesterday, Telemundo unveiled new original programming for the 2008-2009 season at a press conference held in New York City. Highlights of the presentation include:

• El Clon – the network made a pact with TV Globo to co-produce this novela for the U.S. market in Spanish. Telemundo aired El Clon in 2002 and for the updated version the network will have exclusive broadcast rights in the U.S. and Puerto Rico.

New primetime novelas include:

• Sin Tetas No Hay Paraiso (Without Breasts, there is No Paradise) – based on the novel of the same name by Gustavo Bolivar the story involves an innocent young woman who makes poor choices.
• Por Que Diablos? (Why the Devil … ?) – streetwise Bruno goes against the powerful Santiago who is incensed when his beautiful lawyer finance Barbara defends Bruno.
• Amor de Madre (A Mother’s Love) – a mother’s twin daughters were separated at birth and through fate both daughters become a part of their mother’s life.
• Lola Calamidades (Calamity Lola) – a woman whom no one trusts, hides from the world until she meets one man who draws her out of her hiding place.
• El Juramento (Secret Lies) – Santiago takes revenge on the beautiful woman that betrayed his brother.

Telemundo announced a new sports franchise:

• Futbol Estelar – Telemundo’s new soccer property will showcase Las Chivas Rayadas del Guadalajara, Mexico’s soccer team which will be the team’s new broadcast home for the next five years.

A CYNOPSIS MESSAGE FROM AMC

Ryan Seacrest and Andrew Glassman will executive produce a new reality series for NBC called Momma’s Boys. In this set up, mothers will select the perfect brides for their complacent sons. The series will debut this summer after the Summer Olympic Games in Beijing. The series will be produced by Ryan Seacrest Productions and Glassman Media.

Megan Mullally will star with Alicia Silverstone in the ABC comedy pilot Bad Mother’s Handbook from ABC Studios.

Joining the lineup of Fox’s Prison Break as a new regular character is Michael Rapaport in the role of a government agent. The series, produced by 20th Century Fox TV begins production on season four next month in Los Angeles, per THR.

CYNOPSIS DIGITAL – TODAY’S TOP STORY:   HBO dropped a bomb on the industry just a week before the Cable Show begins. The premium network is ready to announce a deal to bring its original programming to the iTunes platform per Portfolio.com with – get this NBC – flexible pricing built into the deal. Episodes of some HBO shows may retail for more than the standard $1.99/episode, speculates the article. (It’s not television, after all, it’s HBO.) The deal is important for a couple of reasons. Budging on the pricing issue should create an opening for other studios to renegotiate with Apple. Meanwhile HBO has been notoriously slow to offer its programming on digital platforms – the perception being parent company Time Warner wanted to make sure there was still a compelling reason to keep that cable subscription active. This time it was Time Warner pushing for HBO to extend its content, deciding there was too much profit being left on the table. That said, don’t be surprised if only past seasons will be available at first.   Full edition: CYN DIGITAL. (Or to listen to the Cynopsis Digital Podcast click here or subscribe to it at iTunes here .)

CYNOPSIS KIDS – TODAY’S TOP STORY:  Thirteen/WNET will serve as the presenting station for Hit Entertainment’s properties for PBS Kids (preschool shows) and PBS Kids Go (early elementary school kids), under a newly completed long-term deal between the US Public TV Station and Hit Entertainment.  Additionally, Hit and WNET will co-produce Angelina Ballerina: The Next Steps, a new CGI series that introduces Angelina Ballerina as she starts at a new school for the performing arts.  Angelina Ballerina: The Next Steps is slated to debut weekly on PBS Kids in fall 2009. Full edition: CYN KIDS.

CYNOPSIS INTERNATIONAL – TODAY’S TOP STORY: NBC Universal is reportedly in the first round of talks to make a bid on the U.K.’s  indie All3Media to the tune of quite a few hundred million dollars.   According to the U.K.’s Daily Telegraph, hints were dropped about NBC’s searching for a bigger presence in the U.K. and Germany, two countries in which All3Media has production companies, in addition to a possible NBC request for All3Media financial info.  All3Media’s units include Germany’s MME Moviement and other studios in the U.S., the U.K. and New Zealand.  It was bought 2 years ago by Permira for $627 million.  On the same token, NBC has also been flirting with the idea of acquiring the U.K.’s Baby Cow or Carnival.  Full edition: CYN INTERNATIONAL. 

Sunday – A18-49 Analysis:  ABC did best overall Sunday night with 4.0/11 A18-49, according to fast affiliate ratings from Nielsen Media Research. ABC took the early lead at 7p with AFV at 2.4/8. CBS snuck in to win at 8p with the first half of the Survivor finale at 4.2/12. ABC secured the last two wins of the night as Desperate Housewives posted a 5.5/14 during 9p and Brothers & Sisters delivered a 4.0/10 at 10p just a tenth of a rating point ahead of CBS’ Survivor Reunion with 3.9/10.

Live + Same Day Household Ratings: Sunday, May 11, 2008 – (May Sweep Day 18) time period averages. Source: Nielsen Media Research

ABC: 7.1/12     America’s Funniest Home Videos 4.4/9, Extreme Makeover: Home Edition 6.8/12, Desperate Housewives 9.7/15, Brothers & Sisters 7.4/13

CBS: 6.9/12        60 Minutes 7.0/14, Survivor: Micronesia Finale [2 hours] 7.2/12, Survivor Reunion 6.3/11

FOX: 2.9/5        King of the Hill [r] 1.6/3, The Simpsons [r] 2.3/4, The Simpsons 3.6/6, King of the Hill 3.1/5, Family Guy [r] 3.6/6, American Dad 3.3/5

NBC: 2.7/5        Golf Overrun/America’s Favorite Mom 3.3/6, America’s Favorite Mom/The Office [r] 1.8/3, The Office [r] 1.8/3, The Office [r] 1.8/3, Law & Order: SVU [r] 3.8/6

UNIV: 1.2/2       Hora Pico 1.0/2, Familia P. Luche 1.0/2, Historias para Contar 1.0/2, Juan Gabriel: La Trayectoria 1.4/2, La India Maria: Amor Incondicional 1.3/2

CW: 0.9/1         America’s Next Top Model [r] 0.8/2, Everybody Hates Chris 0.9/2, Aliens in America 0.7/1, The Game 1.1/2, Girlfriends 0.9/1

TELE: 0.4/1       Movie: Valiant: Heroes Plumiferos 0.3/1, Movie: Sahara 0.4/1

A18-49: ABC 4.0/11, CBS 3.6/10, FOX 2.3/6, NBC 1.1/3, UNIV 0.9/3, CW 0.5/1, TELE 0.3/1

Twentieth Century Fox Television (TCFTV) appointed Jennifer Howell as SVP/Animation to spearhead the studio’s new animation department. Jennifer will also be the point person for the studio on the new initiative formed by TCFTV and Fox Broadcasting called FOX Inkubation to keep animation projects in the pipeline. In her new role, Jennifer will report to Gary Newman and Dana Walden, TCFTV Chairmen.

ESPN added Brett Hurwitz as VP/Ad Sales Operations to be a member of the Sales and Marketing Business Operations team. Brett will manage the operational activities within customer marketing and sales for the network’s various distribution platforms. He will also supervise the team charged with customer service for all media among other duties. Brett will be based out of the network’s New York City offices.

Matthew Hong joined Turner Sports as VP/GM, Sports Digital for the company’s new media division starting May 19. Matthew will manage business operations for the new media unit which includes the websites NASCAR.com, PGATour.com and PGA.com and the broadband channels TNT OverTime on NBA.com and TBS Hot Corner on MLB.com. Matthew will also manage the e-commerce capabilities for each digital property. Based in Atlanta, he will report directly to Lenny Daniels, SVP/Sports Production and New Media, Turner Sports.

TV Land elevated Marco Bresaz to VP/Development and Original programming where he will oversee all original series productions for the network and will act as a liaison between the network and production.

Suzanne Kolb advanced to CMO with E! Entertainment and The Style Network as well as GM for E! Online. She will oversee all marketing, communications and brand partnerships for the networks in addition to managing E! Online and Mystyle.com. She will continue to report to Ted Harbert, President/CEO, Comcast Entertainment Group.

Contextual advertising company, ContextWeb, Inc. and operator of ADSDAQ Ad Exchange upped Jay Sears to EVP/Strategic Products and Business Development. Jay will concentrate on the strategy, direction and operations for the ADSDAQ Exchange. Additionally, Shanthini Sarkar moved up to Chief Product Officer with ContextWeb. She will maintain her current duties and now have extra P&L responsibilities for Channel Sales and Partnerships. She will also head Contextual Reach Extension for Publishers and Vertical Ad Networks. 

Alexander Schmidt-Vogel, founding Manager and present CEO of GroupM’s MediaCom Worldwide was made Global CEO of GroupM Trading. Alexander will take on his new role after a replacement has been named for him at MediaCom. He will focus on developing best practices in trading operations worldwide and will jointly report to Irwin Gotlieb, CEO, GroupM Global and Rupert Day, COO, GroupM.

iSorpresa!, owned by Juniper Content Corporation, upgraded Maria Badillo to SVP/Programming for the Hispanic children’s network.

A CYNOPSIS MESSAGE FROM CABLEU

This day in History:  1787 – The first fleet of ships carrying convicts to the new penal colony of Australia left England. They arrived the following January.

Answer to Yesterday’s Trivia Question:  Back in the mid-1960’s on musical variety show, The Jimmy Dean Show, Jimmy often bantered with a muppet character of Jim Henson’s. What was this piano playing character’s name?  ROWLF THE DOG  Kudos to:  Nicole Grochowski-Comcast Networks/Philadelphia; Suzi McSpedon-ICON International/Stamford,CT; Josie Tripodi–Superstation WGN/NY; Steve Schwartz-New Harbor Entertainment/NY; Brook Wright-Retro Television Network/Little Rock, AR; Keith Paxton-KDFI-My 27/Dallas; Dan Whitford-RPM Advertising/Chicago; Rich Koz- WCIU/Chicago; Mitch Messinger-ABC Daytime Media Relations/Hollywood; Carrie R. Wheadon-Common Sense Media/San Francisco; Brion Neeley-station KAZT/Phoenix; Dorielle Hanyecz-Foundation Room at House of Blues Sunset Strip/LA; Nancy Dixon Welch-Eclipse Television & Sports Marketing, LLC/Tortola, BVI

Today’s Trivia Question:  In this early ’60s sitcom, The Hooten family, tired of the urban life, leave it behind to operate a dude ranch. What was the name of this show?    (Email
with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later  — Cyn
05.13.08

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JOB OPENING: DIRECT RESPONSE SALES PRO/HISPANIC TV Rep firm seeks exp’d DR seller. Minimum 2 yrs of National and or Spot experience Bilingual preferred but not required  Send resume to: 
   (5/13)

JOB OPENING: MGR MKTG PROMO/Disney ABC Kids NYC: Dev custom mktg solutions for TV ad partners to drive sales rev; lead integ mktg efforts; help sell-in mktg proposals to client/agency; apply     www.disneycareers.com Req 157616  (5/13)

JOB OPENING: RESEARCH ANALYST/Zenith Media/NYC:  2+ yrs exp;  Proficiency: Nielsen tools,TNS Media Intelligence, IMS data systems, ComScore, NetRatings, Excel, PowerPoint
(5/13)

SPRING AND SUMMER INTERNSHIPS – These positions are for credit only – nobody gets paid here. They are posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at
.

SUMMER INTERNSHIP CREDITS ONLY: WordWorld Consumer Products (unpaid) Internship: 3days/ wk for DB setup/maintenance, product inventory, trade show prep, market research, admin support.  Send resume to:
   (5/20)

SUMMER INTERNSHIP CREDITS ONLY: Stone & Company Entertainment seeks motivated interns interested in television development, 2-3 days wk with strong writing and creative skills. E-mail resume/CL to attn: Patti Stone
  (5/17)

SUMMER INTERNSHIP CREDITS ONLY: Eco Radio Show: Asst to host/prod-/writg/editng/typng/resrch/sched/website updtes/wkly announce/listenr calls/email respnsd/blogging & sound edit +/begin @sap wrk summer/longer –
(5/16)

SUMMER INTERNSHIP CREDITS ONLY: ART DESIGN & MKTING INTERN/Big Tent Ent, NY: exp with digital photo editing, mkt research, MS Office, Adobe Photoshop, InDesign, and Illustrator; good computer skills. Email:
  (5/15)

SUMMER INTERNSHIP CREDITS ONLY: MARKETING INTERN/Big Tent Ent/NY: Strong MS Office skills, knwldg of mktg and licensing, and good written and oral skills. Email:
(5/14)

SUMMER INTERNSHIP CREDITS ONLY: ECO-WEBSTORE INTERN/LA:  Phones/writg / editng / typng / resrch /website updtes. Strng comm skills & good attitude /Per asst CEO, begin ASAP. thru summer. Res/Cvr:
(5/14)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED … Interested in posting your Video Resume?  Contact
for more information ….

SITUATION WANTED:  MKTG CONSULTANT: Accomplished 23 yr Advrtsng Mktg Veteran exp’d in writing Mrktg Prgrms, with Sales Promotion, Direct Mktg, Strategy Dvlpmnt.
Will consider agency & freelance assignments: Contact
(5/15)

SITUATION WANTED: RESEARCHER: Skills tested under life & death circumstances: over nine years as an operative at a private investigative firm specializing in death penalty defense cases. What’s at stake for you? LA.
(5/13)

E-mail 
for rates and specs for Job Openings. 

Interested in posting your Video Resume?  Contact
for more information ….

Are you looking for a job? Post your Situation Wanted Ad here — Email
for specs.

WHAT’S ON TONIGHT – Tuesday, May 13, 2008

ABC: According to Jim, According to Jim, Dancing With The Stars (Results), Women’s Murder Club [f ]
AZTECA: Lo Que La Gente Cuenta, Fama, Bellezas Indomables
CBS: NCIS, Shark, Criminal Minds [r]
CW: Beauty and the Geek [f ], Reaper
FOX: American Idol, Hell’s Kitchen
ION: Mama’s Family, Mama’s Family, Quantum Leap, Drew Carey Show, Drew Carey Show
MNT: Street Patrol, Street Patrol [r], Jail, Jail [r]
NBC: Most Outrageous Moments, Most Outrageous Moments [r], Law & Order: SVU [r], Law & Order: SVU [f ]
PBS: Nova, Frontline
TELE: La Traicion, Victoria, Pecados Ajenos
UNIV: Al Diablo con los Guapos, Fuego en la Sangre, Aqui y Ahora

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