Cynopsis

  A CYNOPSIS MESSAGE FROM NBC, A DIVISION OF NBC UNIVERSAL THE TONIGHT SHOW WITH CONAN O’BRIEN BEATS CBS LATE SHOWOverwhelming choice of young viewers: A18-24 +203%  |  A18-34 +178%  |  A18-49 +80%Grows The Tonight Show franchise: 6% on A18-49 and 39% on A18-34 LATE NIGHT WITH JIMMY FALLON ALSO BEATS CBS LATE SHOWA18-34 + […]

A CYNOPSIS MESSAGE FROM AMC “If you’re keeping track at home, the No. 1 and No. 2 dramas on all of television currently reside on AMC.”  San Francisco Chronicle CONSIDER THISMAD MEN | BREAKING BAD For Your Emmy® Consideration in All CategoriesOnly on AMC. Story Matters Here amctv.com/emmys Cynopsis 06.23.09 Good morning. It’s […]

Cynopsis: DIGITAL 06/23/09 Good morning, it’s Tuesday, June 23, 2009, and this is your first early morning digital briefing.  Perhaps the “S” stands for Super sales. Although it released the device in only 8 countries this time around, Apple sold over 1 million new iPhone 3G S units during the weekend. (The better-than-expected results no […]

  Cynopsis: Kids! 06/23/09 Good morning. It’s Tuesday, June 23, 2009, and this is your first early morning Kids briefing. Publisher Random House Children’s Books (RHCB) and Komixx Entertainment have partnered to create Random House Children’s Screen Entertainment (RHCSE), which will produce animated and live-action kid/family centric content for both movies and TV.  RHCSE will […]

  Cynopsis: Kids! 06/22/09 Good morning. It’s Monday, June 22, 2009, and this is your first early morning Kids briefing. Australia’s ABC TV will launch its new free-to-air kid/tween channel, ABC3, before Christmas 2009. Targeted to K6-15, with a core demographic of K8-12, ABC3 is designed to be multi-platform experience and world and will air […]

A CYNOPSIS MESSAGE FROM DISCOVERY CHANNEL For Your EMMY® Consideration DIRTY JOBSOutstanding Reality Program“Offers a wonderful lesson that nobody’s life is boring” – Entertainment Weekly MIKE ROWEHost for a Reality or Reality Competition ProgramHe’s funny, he’s a little twisted, and he’s one of the best hosts on television, anywhere. Period. Only on Discovery Channel.  Watch […]

A CYNOPSIS MESSAGE FROM SCRIPPS NETWORKS Scripps Networks. Brands for Life. Delivering the Right Audience, at the Right Time, with the Right Mindset, to Buy Your Products. HGTV #1 · Food Network #2 · FLN #3 · DIY Network #6T · Great American Country #6T Source: Simmons Multi-Media Engagement Study, Wave 6-9, 1Q-4Q08 . W25-54 HHI $75k+; […]

  Cynopsis: Kids! 06/19/09 Good morning. It’s Friday, June 19, 2009, and this is your first early morning Kids briefing. CBeebies has commissioned Initial, an Endemol Company, to produce a new cooking show, I Can Cook.  With the goal of getting preschoolers interested in food and cooking, I Can Cook offers a hands-on approach to […]

A CYNOPSIS MESSAGE FROM SCRIPPS NETWORKS Scripps Networks. Brands for Life. Delivering the Right Audience, at the Right Time, with the Right Mindset, to Buy Your Products. HGTV #1 · Food Network #2  FLN #3 · DIY Network #6T · Great American Country #6T Tune in this Sunday for The Next Food Network Star at 9p and […]

Cynopsis: DIGITAL 06/19/09 Good morning, it’s Friday, June 19, 2009, and this is your first early morning digital briefing.  The cable industry continues to struggle with how to standardize interactive advertising applications across multiple MSOs, systems and set-tops. Cable’s Canoe Ventures group has decided to shutter its initial Community Addressable Messaging ad plan before it […]