A CYNOPSIS MESSAGE FROM OXYGEN Get Obsessed with Oxygen’s New Slate of Originals50%more original hours in 2012! Oxygen’s new line-up features everything young women are obsessed with, including relationships, fashion, performance and going for it! LA Style goes inside the Hollywood fashion world following four of the hottest celebrity stylists, including The Rachel Zoe […]
Cynopsis
Friday, March 23rd, 2012
A CYNOPSIS MESSAGE FROM SCRIPPS NETWORKS Scripps Networks. Brands for Life. The Formula: BUILD Trusted Brands. HGTV – DIY Network – Food Network – Cooking Channel – Travel Channel – GAC ENGAGE Upscale Viewers. #1 Most Upscale Audience in Cable, with the #1 Highest Discretionary Spending. INFLUENCE Purchase Decisions. #1 Most Ad Receptive Audience […]
Thursday, March 22nd, 2012
A CYNOPSIS MESSAGE FROM WE tv WE tv takes charge of the women in charge More WE tv viewers are BREADWINNERS!* They are 60% more likely to be sole breadwinners And 75% more likely to make more money than their spouses Reach WE tv’s Breadwinner Viewership – the ultimate household provider! For more information […]
Wednesday, March 21st, 2012
A CYNOPSIS MESSAGE FROM USA NETWORKS USA IS DEFINING SOCIALTVDriving the industry standard by embracing the second-screen Character Chatter: The home base of two-screen sync opportunities providing fans with a real time feed of social buzz around USA series Transmedia Storytelling: Immersive narratives by show creators & partners, includes critically-acclaimed Psych Hashtag Killer social game […]
Tuesday, March 20th, 2012
A CYNOPSIS MESSAGE FROM SCRIPPS NETWORKS Who says ONE is a lonely number? SCRIPPS NETWORKS#1 Most Upscale Audience in all Cable.#1 Most Ad Receptive Audience in all Cable.#1 Network Group for Inspiring Viewers to Try Your Products.#1 Highest Discretionary Spending of all Network Groups. Scripps Networks. Brands for Life.HGTV – DIY Network – Food […]
Monday, March 19th, 2012
A CYNOPSIS MESSAGE FROM BRAVO POWERED BY BRAVO Reach. Innovative. Solutions. Bravo offers greater… REACH with Affluencers, ranking #11 for A18-49 delivery on cable, INNOVATIVE content that drives the social conversation, and partner SOLUTIONS that create super-charged results for your brand. Get POWERED by Bravo. source . Cynopsis03.19.12 Good morning. It’s Monday, […]
Friday, March 16th, 2012
A CYNOPSIS MESSAGE FROM THE HUB Happy Days, Family Ties, Laverne & Shirley, Doogie Howser M.D., Dan Vs.,The Wonder Years, Batman, Are You Smarter Than a 5th Grader?, Family Game Night ALL ON THE HUB!!!Where kids, adults, and families tune-in for entertainment. And coming this Spring… The Facts of Life Mork & Mindy Sabrina […]
Thursday, March 15th, 2012
A CYNOPSIS MESSAGE FROM WE tv Braxton Family Values makes WE tv the #1 women’s network on Thursday night! THURSDAYS 9pm | 8cJoin the live social experience on WE tv Sync at wetv.com and Click here for a sneak peek of this week’s episode. Every kind of family. All kinds of drama.sales.wetv.comSource: […]
Wednesday, March 14th, 2012
A CYNOPSIS MESSAGE FROM DISNEY MEDIA DISNEY MEDIA IS STRONGER THAN EVEROur momentum and growth is unstoppable! Disney Channel: #1 Cable Network for Kids and Moms Disney Junior: Fastest growing preschool brand on Cable for Moms Disney XD: Longest growth streak on Kids Cable with 12 straight quarters Radio Disney: The only radio station […]
Tuesday, March 13th, 2012
A CYNOPSIS MESSAGE FROM DISNEY MEDIA DISNEY MEDIA IS STRONGER THAN EVEROur momentum and growth is unstoppable! Disney Channel: #1 Cable Network for Kids and Moms Disney Junior: Fastest growing preschool brand on Cable for Moms Disney XD: Longest growth streak on Kids Cable with 12 straight quarters Radio Disney: The only radio station […]
CynCity
Cynsiders
Overheard at AWNY
What’s the buzz at Advertising Week New York? “As is typical at industry conferences, we’re...The Pharma Ad Ban and the Future of CTV
By James Ramelli, Partner, Fyllo The federal government’s move to ban pharmaceutical advertising on linear...Let’s Make a (Bundle) Deal
Companies are getting inventive in the converged TV space, finding new ways to bridge linear...