Monday, April 16th, 2012

A CYNOPSIS MESSAGE FROM SCRIPPS NETWORKS


 

What happens when…

The Most Upscale and Most Ad Receptive Audience in Cable,
with the Highest Discretionary Spending of all Network Groups,
is Inspired to Try Your Products?

RESULTS HAPPEN.

Scripps Networks. Brands for Life.
HGTV DIY Network Food Network Cooking Channel Travel Channel  GAC
Source: Nielsen Npower and Experian Simmons, 2011. For details, visit scrippsnetworksadsales.com.


Cynopsis
04.16.12

Good morning. It’s Monday, April 16, 2012, and this is your first early morning briefing.

Tonight’s Premieres:
BBC America: Top Gear at 8p; Richard Hammond’s Crash Course at 10p
Syfy: Eureka at 9p; Lost Girl at 10p
Logo: Eden’s World at 10p


A CYNOPSIS MESSAGE FROM HISTORY


 

 

HISTORY® is the
#1 ENTERTAINMENT DESTINATION FOR MEN

5 OF THE TOP 10 SERIES IN CABLE
16.1 million Facebook fans
250 million plays of the Pawn Stars Facebook game

Tune in tonight to watch history unfold.

MAKE HISTORY WITH US
Click for sources..


 

~ MORE GOOD STUFF ~

Nearly three months ahead of its second season premiere, Showtime offers viewers a special half-hour preview episode of The Franchise: A Season with the Miami Marlins this Saturday at 9p.  The preview episode gives an opening look at what is in store for season two as cameras follow the operations and activities of the Marlins from spring training through the opening weeks of the baseball season.  Showtime has set the official date for the one-hour premiere episode on July 11 at 10p and subsequent episodes will air Wednesdays at 10p for seven weeks following. The Franchise is a collaboration between Showtime and Major League Baseball Productions.

Top 10 Weekend Box Office Estimates:  April 13-15, 2012
The Hunger Games (Lionsgate)             $21.5 million  4 wk total $337.1m
The Three Stooges (20th Century Fox)  $17.1 million  opening weekend
The Cabin in the Woods (Lionsgate)      $14.9 million  opening weekend
Titanic (Paramount)                            $11.6 million  2 wk total $44.4m
American Reunion (Universal)                $10.6 million  2 wk total $39.9m
Mirror Mirror (Relativity Media)              $7.0 million  3 wk total $49.5m
Wrath of the Titans (Warner Bros.)       $6.9 million  3 wk total $71.3m
21 Jump Street (Sony)                        $6.8 million  5 wk total $120.6m
Lockout (FilmDistrict)                          $6.3 million  opening weekend
Dr. Seuss’ The Lorax (Universal)           $3.0 million  7 wk total $204.5m
Source: Rentrak
        


A CYNOPSIS MESSAGE FROM UNIVISION


CHECK YOUR PLAN.
[    ]  Bigger
[    ]  Younger
[    ]  DVR Proof
[ X ]  All of the above.

UNIVISION. The New American Reality.

visit  www.univision.net/balanceyourplan
Source:  The Nielsen Company, NPM, 12/27/10-12/25/11, Mon-Sat 8-11pm/Sun 7-11pm, Live+SD, A18-49(000).
Live viewing data based on Live, Live+7 (UNI, ABC, CBS, NBC, FOX).  Qualifications available upon request.


 

 

~ PRODUCTION & DEVELOPMENT ~

Award-winning actress Ellen Burstyn is joining the cast of USA Network’s original series Political Animals which also stars Sigourney Weaver, Ciaran Hinds, Carla Gugino, James Wolk, Sebastian Stan and Brittany Ishibashi.  The six-hour drama series has Burstyn starring as Margaret Barrish, mother to current Secretary of State Elaine Barrish Hammond (Weaver).  Margaret is described as a tough Chicago woman and former Vegas showgirl who has a biting wit and is likely to turn to alcohol to help her cope with a political evening. Political Animals, slated to premiere this summer is from Berlanti Productions and Laurence Mark Productions in association with Warner Horizon Television.

Skyler Day, most recently seen on NBC’s Parenthood landed a recurring role on Lifetime’s Army Wives for its sixth season.  Day will play Sophie Clarke, the teenage daughter of Jackie Clarke (Kelli Williams) and Army Gen. Clarke (Robert John Burke).

This Sunday, BBC America will air a new two-hour Planet Earth special titled The Making of Planet Earth at 9p narrated by Dan Stevens (Downtown Abbey’s Matthew).  To celebrate Earth Day, BBC America is also airing the first ever US broadcast premiere of the full Planet Earth series over two days starting this Saturday at 6a through Sunday at 9p.  The Making of Planet Earth special will air on Sunday at 9p following the Planet Earth series.

Mark Your Calendars!On Tuesday April 24 in New York, the leaders in sports media will convene for the Cynopsis Sports Business Summit. Will you be joining us? Register now with this link: http://www.cynopsissportssummit.com .


  A CYNOPSIS MESSAGE FROM THE WEATHER CHANNEL


 

THE WEATHER CHANNEL IS BUILDING CHARACTER IN PRIME TIME

30% more hours of original programming every week

Get ready for real characters living, working and braving the elements.
Get ready for prime time on The Weather Channel.
Get Ready for Now.

COAST GUARD ALASKA   ICE PILOTS   LIFEGUARD! SOUTHERN CALIFORNIA   BRAVING THE ELEMENTS   HURRICANE HUNTERS


 

~RATINGS~

Thursday A18-49 Analysis:  FOX had a healthy lead over its competition Thursday night at 3.3/9 A18-49, according to final primetime national ratings from Nielsen.  At 8p, American Idol on FOX was #1 at 4.3/13 followed by CBS’ comedies The Big Bang Theory in repeat and Rules of Engagement at an average of 2.8/9.  ABC then topped the pack during 9p with Grey’s Anatomy at 2.9/8 and more sitcoms on CBS came next as a second rerun of The Big Bang Theory and an encore of 2 Broke Girls averaged a 2.6/7.  ABC’s newer drama series Scandal took first place at 10p with 2.0/6 and CBS’ repeat of Person of Interest and Univision’s La Que No Podia Amar tied for second place at 1.8/5 each.
  
Live + Same Day Household Ratings: Thursday, April 12, 2012  time period averages.  Source: NTI, Galaxy as dated. Live+SD.


FOX: 7.4/12           American Idol 9.7/16, Touch 5.1/8


CBS: 5.5/9              The Big Bang Theory [r] 5.9/10, Rules of Engagement 5.2/8, The Big Bang Theory [r] 6.2/10, 2 Broke Girls [r] 4.5/7, Person of Interest [r] 5.5/9


 

ABC: 5.4/9              Missing 5.2/9, Grey’s Anatomy 6.1/10, Scandal 5.0/8


UNIV: 2.2/4             Una Familia con Suerte 2.1/3, Abismo de Pasion 2.2/3, La Que No Podia Amar 2.2/4


NBC: 2.0/3               Community 1.9/3, 30 Rock 1.8/3, The Office 2.6/4, Up All Night 2.0/3, Awake 1.9/3


ION: 0.8/1               Cold Case 0.7/1, Cold Case 0.8/1, Criminal Minds 0.8/1


TELE: 0.7/1             Maid en Manhattan 0.8/1, Corazon Valiente 0.7/1, Relaciones Peligrosas 0.5/1


CW: 0.6/1                Vampire Diaries [r] 0.7/1, Secret Circle [r] 0.6/1


TF: 0.4/1                 Fiesta de Pelicula THR [7p start r] 0.2/0, Yo Soy Hijo de Capo 0.4.1, El Capo 0.5/1


A18-49:  FOX 3.3/9, CBS 2.4/7, ABC 2.1/6, UNIV 1.8/5, NBC 1.3/4, TELE 0.5/1, CW 0.4/1, ION 0.3/1, TF 0.3/1


 

 

~ EXECUTIVE MOVES ~

Curt Hecht was named Chief Global Revenue Officer at The Weather Channel Companies (TWCC).  In this newly-minted role, Curt will head all strategic definition and management of TWCC’s international business.  Additionally, Curt will oversee digital and cable ad sales revenue activities.  He reports to David Kenny, Chairman/CEO. 

HGTV and DIY Network appointed Steven Lerner as VP/Programming where he will head the network’s programming team based in Knoxville.  Steven reports to Kathleen Finch, SVP/GM, HGTV. 

Scott Basilotta has joined Danny Lipford Media, owned and operated by national home improvement expert Danny Lipford.  Scott’s new position is that of Director/Television Syndication for the nationally-syndicated show, Today’s Homeowner with Danny Lipford. Scott will be in charge of all syndication activities for this program.  Most recently, Scott was with American Latino TV as Director/Affiliate Relations and Distribution.  Congratulations on your new position, Scott!


 A CYNOPSIS MESSAGE FROM TELEVISION ACADEMY


 

CAN TELEVISION MAKE A DIFFERENCE?
Dr. Oz * Five * Harry’s Law “Head Games” * Hot Coffee
Men of a Certain Age “Let the Sunshine In” * Rescue Me “344” *  Women, War & Peace
ALL have used the power of television to create positive social change.

Dana Delany hosts the
FIFTH ANNUAL TELEVISION ACADEMY HONORS
Wednesday, May 2 | Beverly Hills Hotel
http://www.emmys.com/tvahonors
Be inspired and find out how you can attend this extraordinary evening!


This day in History: 1987 – FCC imposes a broader definition of indecency over airwaves.

Answer to Our Last Trivia Question: Harry Chapin’s song, WOLD, was the inspiration for what TV sitcom? WKRP in Cincinnati. Kudos to: Frank Belcastro-The Workshop/Bryn Mawr; Kathryn Tesoriero-GroupM/NYC; Mitchell Stein-Portland Maine; Russ Hodge-3 Roads Communications/Frederick, MD;Patti Rodriguez-KXRM Fox21 / KXTU CW57/Colorado; Dory Melman Petsrillo-Petry Media Corp./Dallas; Steve Belgard-Epix HD/Denver; Will Allmendinger-Captivate Network/Chicago; Dan Haberer, Creo Entertainment, Playa del Rey, CA; Kevin Kelton-Kelton Media/Santa Clarita CA; Bob Ware-KPSP Local 2/Thousand Palms, CA; Paul Blutter-General American Group, Inc./Northridge, CA; Keith MacKechnie-The Actors’ Network/Vancouver; Patrick Loomer-Fulcrum Tv/London.

Today’s Trivia Question: Who is the only member of the Star Trek cast to appear in all 80 episodes? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)


A CYNOPSIS MESSAGE


 

 

KEYNOTES ANNOUNCED FOR APRIL 24! REGISTER NOW 

Cynopsis: Sports Business Summit

9:00am: NASCAR: Steve Phelps, Sr. VP & CMO

12:00pm: MAGNAGLOBAL:
Brian Hughes, SVP Audience Analysis Practice Lead
Brian Monahan, EVP Managing Partner

3:45pm: Athletes First: David Dunn, Chairman & CEO



Later — Cyn & Lisa
04.16.12

Cynthia Turner – Founder and Publisher / [email protected]
Lisa Ball – Contributing Editor / [email protected]

Cynopsis Ad Sales:
Mike Farina – VP/Sales and Marketing – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 888-702-3858 / [email protected]

To subscribe to any Cynopsis edition(s) click here.
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Cynopsis CLASSIFIEDSFor More classifieds, visit the Cynopsis.com classifieds page here .


JOB OPENING: PROD MGR/NICKJR/NY: Animated series HQ office.Manage day-to-day prod scheduling, contracts, prod accounting. Knowledge of series animation pref’d.Resume to: [email protected] (4/21)

JOB OPENING: DIR, SCHEDULING/AMC/NYC: Long and short-term sched plan’g, maximize ratings via prgm inventory, determine stunts/events, create program platforms for AMC’s orig series. Apply: http://tinyurl.com/bwe357z (4/21)

JOB OPENING: ACCT EXEC, BD & GROUP SALES/CBS TV STATIONS/LA: Create/pitch multi-mkt integrated sales & mktg solutions. 7+yrs TV sales exp, bus. dvlpmnt exp a must. More info/apply: www.cbscorporation.com/careers (ID 11423BR (4/21)

JOB OPENING: ASST RSRCH DIR/NY: Lead rsrch projects, provide expertise to brand & activation teams, analyze synd data, knwldg of media plan’g/ buying & Nielsen systems, 4/5 yrs exp in Media ind. pref’d. Resume: home.eease.com (4/21)

JOB OPENING: DIRECTOR, EVENTS & TRADE/CONSUMER MARKETING/NYC: Responsible for strategic development/execution of marketing solutions for the integrated media group. Apply: www.nbcunicareers.com #4195 (4/21)

JOB OPENING: MANAGER, MARKETING & EVENTS/NBCUniversal/NYC: Responsible for development and implementation of trade and consumer marketing efforts and events for Integrated Media. Apply: www.nbcunicareers.com #4753 (4/21)

JOB OPENING: RESEARCH ANALYST/SCRIPPSNETWORKS/KNOXVILLE: 1+ years Research exp. in a national cable network or TV operator environment Info: http://www.scrippsnetworksinteractive.com/careers/career-opportunities #2998 (4/21)

JOB OPENING: ACCT MGR/TV Guide/NY: 2+ yrs digital exp. Plan/ execute online media plans, wrk w/mktg to devlp client presentations, monitor campaign delivery & deliver superior custmr service to clients [email protected] (4/20)

JOB OPENING: SR SALES PLANNER/BlogHer/NYC: Join our revenue team. Primary responsibilities include creating high quality presentations in response to proposal requests & supporting pre-sales efforts. Resumes: [email protected] (4/20)

JOB OPENING: VP RESEARCH/OWN: Oprah Winfrey Network/LA: Leads team responsible for all regular ratings/digital reports, show testing, custom surveys & ad-hoc analyses for both TV and digital. Apply at http://careers.own.tv (4/20)

JOB OPENING: ACCT EXEC/Turner/NY: 5+ yrs nat’l cable sales exp req’d. Support Adult Swim/Cartoon/tru. Present proposals to secure bus. Dvlp/mntain client & agency relationships. Sprvse ASRs & Pln’rs. Apply: careers.timewarner.com (4/20)

JOB OPENING: SALES PLANNER/GSTV/NEW YORK: Largest nat’l away from home TV network seeks a sales planner with strong exp working closely with advertising sales. Apply at: http://gstv.iapplicants.com/ViewJob-251375.html (4/19)

JOB OPENING: PROMO EDITOR-PRODUCER/MLB Network/NJ: Edit/produce topical/image promos and sizzle tapes. Min 3-5 yrs exp w/non-linear. Strong design, FinalCutPro & After Effects exp req. Send resume/ link to reel to [email protected] (4/19)

JOB OPENING: RESEARCH DIRECTOR/NFL/NY: Reporting of TV Audience Ratings for NFL games and competitive programming. Proficiency in all Nielson rating systems required.. Please apply www.nfl.apply2jobs.com (4/19)

JOB OPENING: RESEARCH ANALYST/NYC/Scripps Networks: Ad Sales Research team. Responsible for providing support and create solutions for rev goals. Info: http://www.scrippsnetworksinteractive.com/careers req#2977 (4/19)

JOB OPENING:  ASST DESIGN DIR/WEtv/NYC: manage on-air & print design team, production scheduling & budgets, art direction, some hands-on design work. Resumes to: [email protected] (4/18)

JOB OPENING: DIR-OPS/NYC/Brdcst set design comp: Plan, manage, track from conception thru implementation. Ensure & improve performance, effic & profit. Must read design docs. 7-10 yrs industry ops exp. Resume to [email protected] (4/17)

JOB OPENING: ASSOCIATE PRODUCER/NYC: NYC Game Show seeks AP to audition & produce contestants for show. Reports to Supervising Producer. Great communication skills & previous casting exp a plus! Resume to: [email protected] (4/17)

JOB OPENING: RESEARCH MGR/Sportsman Channel/NY: Wkly reprts, selling stories, rsrch. Bachelor’s deg, 2-3 yrs exp w/natl rated cable network. Full info/apply: www.thesportsmanchannel.com (4/17)

JOB OPENING: EVENT MGR/NASCAR/NY: Manage various sponsor hospitality services & commitments. 5+ yrs exp in event management/marketing/sports. www.employment.nascar.com (4/17)

JOB OPENING: APs and RESEARCHERS/National Talk show/NYC: Hiring for Conflict/Resolution driven stories. Main duties include booking guests, social media, research, etc. Job starts in May! Email resumes to: [email protected] (4/17)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at [email protected].

SITUATION WANTED: MEDIA PRO: with 9+ yrs of commercial operations exp looking for a training/manager/supervisor position within an established network or agency please use this email [email protected] (4/21)

SITUATION WANTED: Jeanne Intile Burns, VOICE-OVER ARTIST/VOICE COACH, Cell: 845-721-9681, E-Mail: [email protected], Web Links: www.castingnetworks.com/jburns, http://jburns.voices.com, www.allegro-music.com (“American Biographies”) (4/21)

SITUATION WANTED: RIGHTS CLEARANCES PROFESSIONAL/NY: 20+yrs exp.researcher & contract negotiator Intellectual Property commercial licensing: Music/Clips/Photos/People/etc.Copyright/TM/PD research specialist [email protected] (4/21)

SITUATION WANTED: MBA SUMMER INTERN (NYC, SF, LA): MarCom Specialist; focus in Strategy, Social Media Mgmt & Analytics; Ad Agency & Int’l exp; strong interest in technology + media space; http://about.me/jfchang (4/20)

SITUATION WANTED: NUTRITION EXPERT, HEALTH & LIFESTYLE HOST looking to host cooking/lifestyle shows/health reporter. Great on camera, trained host, Registered Dietitian.See www.lisadefazio.com . Contact [email protected] (4/19)

SITUATION WANTED:   CREATIVE PRODUCER/PRODUCTION EXECUTIVE: with 10+ years production and business finance background looking for new full time or freelance job opportunities. http://www.imdb.com/name/nm2735106/ (4/18)

SITUATION WANTED: DVLPMNT PRDCR/LA BASED: Non-Scripted. ABC; CBS; NBC; A&E; Bravo; Current; Dis; E!; Fox 21; Hist; LoGo; MTV; Spike; TLC; VH1; Travel; solid prod.co/agency/ntwrk/relationships, runs on batteries! [email protected] (4/17)

SITUATION WANTED: ON-AIR PROMO WRITER/PRODUCER/DIRECTOR: seeks freelance projects. 10+ years in kids TV. (Warner Bros., Cartoon Network, Disney, Hub) LA (Burbank) based. [email protected] Great children’s director! (4/17)

E-mail [email protected] or call Trish Pihonak at 888.702.3858 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.


WHAT’S ON TONIGHT – MONDAY, APRIL 16, 2012


ABC: Dancing with the Stars, Castle
AZTECA: Extra Normal, Al Extremo, Buenas Noches America
CBS: How I Met Your Mother, 2 Broke Girls, Two and a Half Men, Mike & Molly, Hawaii Five-0 [r]
CW: Gossip Girl, Hart of Dixie
FOX: Bones, House
ION: Cold Case, Cold Case, Criminal Minds
NBC: The Voice, Smash
PBS: Antiques Roadshow, Antiques Roadshow, America Revealed
TELE: Una Maid en Manhattan, Corazon Valiente, Relaciones Peligrosas
UNIV: Una Familia con Suerte; Abismo de Pasion, La Que No Podia Amar

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