A CYNOPSIS MESSAGE FROM DISCOVERY COMMUNICATIONS UPSCALE MEN ARE RACING TO VELOCITY After our BEST QUARTER EVER1 , VELOCITY kick-started July with our BEST WEEK EVER2Velocity is in the TOP 3 for HIGHEST MEDIAN INCOME M18-49 in all of ad-supported cable3In the first three weeks of July Velocity M18-49 ratings are up 44% Burn […]
Cynopsis
Wednesday, July 18th, 2012
Cynopsis07.18.12 Good morning. It’s Wednesday, July 18, 2012, and this is your first early morning briefing. Tonight’s Premieres:DIY Network: America’s Most Desperate Landscape at 9pVH1: Mama Drama at 11p Tonight’s Finales:BBC America: Inside Men at 10pBravo: Around the World in 80 Plates at 10p ~ MORE STUFF ~ A new series on TLC introduces […]
Tuesday, July 17th, 2012
Cynopsis07.17.12 Good morning. It’s Tuesday, July 17, 2012, and this is your first early morning briefing. Tonight’s Premieres:The CW: The L.A. Complex at 9pNational Geographic Channel: American Gypsies at 9pPBS: History Detectives at 9p (check local listings)DIY Network: I Hate My Bath at 10p; I Hate My Kitchen at 1030pNat Geo WILD: Freaks and Creeps […]
Monday, July 16th, 2012
Cynopsis07.16.12 Good morning. It’s Monday, July 16, 2012, and this is your first early morning briefing. Tonight’s Premieres:G4: Lost at 8pUnivision: Por Ella Soy Eva (For Her, I’m Eva) at 8pPBS: Market Warriors at 9p (check local listings)The Weather Channel: Ice Pilots at 9p Tonight’s Finale:Syfy: Eureka (series finale) at 9p A CYNOPSIS MESSAGE FROM […]
Friday, July 13th, 2012
A CYNOPSIS MESSAGE FROM DISCOVERY COMMUNICATIONS ANIMAL PLANET IS MAKING HISTORY We had our BEST EVER Quarterly Prime Viewership among P25-54 & P18-49 Top 20 Cable Net for the Quarter Call of the Wildman & Gator Boys Achieved New Highs Last Sunday: 1.5M+ viewers LIKE US | FOLLOW US | WEBSITESource: […]
Thursday, July 12th, 2012
A CYNOPSIS MESSAGE FROM THE WEATHER CHANNEL The NEW prime time on The Weather Channel continues to deliver STRONG CHARACTERS and STRONGER AUDIENCESaPrime time delivery +12%+67% comp of $100K+ +48% comp 4+ years college+21% comp of white collar +17% comp A/B Counties aGet ready for prime time on The Weather Channel. Get […]
Wednesday, July 11th, 2012
A CYNOPSIS MESSAGE FROM ABC FAMILY ABC Family’s All New SIZZLING SUMMER is on! ALL NEW Reality Series BEVERLY HILLS NANNIES Premieres Tonight 9/8cYou’ve met the housewives. Now meet the help.Click here to learn more about the nannies New Comedy WednesdaysMELISSA & JOEY – BABY DADDYALL NEW Mondays ALL NEW TuesdaysSECRET LIFE – BUNHEADS […]
Tuesday, July 10th, 2012
A CYNOPSIS MESSAGE FROM THE WEATHER CHANNEL THE WEATHER CHANNEL IS GETTING THE JOB DONE IN PRIME TIME Prime time delivery +16% Get ready for real characters living, working and braving the elements. Get ready for prime time on The Weather Channel.Get Ready for Now. COAST GUARD ALASKA ICE PILOTS IRON MEN BRAVING THE […]
Monday, July 9th, 2012
A CYNOPSIS MESSAGE FROM E! Say Hello to the ALL NEW EONLINEThe Ultimate POP CULTURE and ENTERTAINMENT News Source EONLINE is the destination for fans-anytime, anywhere. You’ll love the revolutionary NEW DESIGN and DYNAMIC LIQUID EXPERIENCE. Never Go A Minute Without Your POP OF CULTURE Cynopsis07.09.12 Good morning. It’s Monday, July 9, 2012, […]
Friday, June 29th, 2012
Cynopsis06.29.12 Good morning. It’s Friday, June 29, 2012, and this is your first early morning briefing. Tonight’s Premieres:REELZCHANNEL: XIII at 9pNational Geographic Channel: Chasing UFOs at 9pSportsman Channel: Gold Tip’s Name the Game at 1030p Saturday’s Premieres:Animal Planet: My Cat From Hell at 8p; Bad Dog! at 9pSportsman Channel: The Boddington Experience at 9p; Trijicon’s […]
CynCity
Cynsiders
Media Doesn’t Have to Work Harder — Just Smarter with Retail Data
Christine Foster, Senior Vice President of Kroger Precision Marketing Powered by 84.51°, offers her...Recognition Is the New Relevance: What Nostalgia and Trust Tell Us About Today’s Consumer
By Crystal Foote, Founder and Head of Client Partnerships, Digital Culture Group (DCG) For...The Tipping Point in Media Buying: Where Data, Technology, and Creativity Converge
Former Havas Media executive Michele Madaris, now Media Director of Boathouse on the agency side,...