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Friday September 3, 2021 The PGA TOUR sunk a deal with Netflix for a new episodic documentary series, according to Golf.com. The show will offer fans “unprecedented behind-the-scenes access to some of the best golfers in the world” as they play the 2021-22 PGA Tour season, with production and filming set to begin […]
Thursday September 2, 2021 Good morning! This is your weekly Esports Brief. The streaming wars resumed this week with YouTube landing top content creators TimTheTatman and DrLupo in exclusivity deals. Tim’s departure was announced yesterday and comes after nine years with Twitch. Tim’s channel there boasts more than seven million followers, while his […]
Wednesday September 1, 2021 DAZN locked in a new global partnership with Snapchat for year-round content, from behind-the-scenes access and clips, to fight highlights and original features, to other build-up content. New show DAZN Fight Week debuted on Snapchat’s Discover platform globally on August 31, with a minimum of 18 new episodes throughout […]
Monday August 30, 2021 Just before the new NFL season, Yahoo Sports continues to power up its fantasy game, not only upgrading multiple facets of the annual contests, but also entering into a “first of its kind” season-long partnership with Chargers running back, fantasy star, and Gridiron Gaming Group founder Austin Ekeler. Ekeler […]
Friday August 27, 2021 Heineken locked in new partnerships with UEFA’s Women’s Champions League, UEFA Women’s EURO 2022 and 2025, and W Series, the international single-seater motor racing championship for female drivers. The announcement was celebrated in a new film featuring Heineken ambassadors Thierry Henry and David Coulthard, alongside Pernille Harder, Melanie Leupolz, […]
Thursday August 26, 2021 Good morning! This is your weekly Esports Brief. Riot Games’ activation blitz will hit full speed this weekend for the 2021 LCS Championship delivered by Grubhub with the company revealing a slate of unique brand partner activations. Grubhub will cook up the second annual “Feeding Frenzy,” that includes a pro-am exhibition […]
Wednesday August 25, 2021 The ACC, Big Ten and Pac-12 formally unveiled the expected “historic” alliance designed to leverage 41 institutions together on a collaborative approach surrounding the future evolution of college athletics and scheduling, with the move coming following news of the SEC’s expansion to 16 teams. The three conferences stated that […]
Monday August 23, 2021 ONE Championship roots continue to grow with the global promotion not only scoring a new exclusive global partnership with Theta Network, a blockchain platform, to launch ONE’s first-ever NFT, but the company is also notching serious numbers through its partner, WAVE.tv. The company reports that on the platform, ONE […]
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