Friday February 23, 2024 Today’s Premieres Netflix: The Indrani Mukerjea Story: Buried Truth Prime Video: The Second Best Hospital in the Galaxy; Married to the Game; Poacher Saturday’s Premieres Oxygen: Cold Justice at 8p NatGeo Wild: Rock Rapids Vet 9-1-1 at 10p Sunday’s Premieres Oxygen: Sin City Murders at 7p A+E: WWE Rivals at 8p […]
Thursday February 22, 2024 Today’s Premieres Bravo: Summer House at 9p Max: Jellystone Netflix: Avatar: The Last Airbender; Death in the Dorms IN THE NEWS Comscore released an enhancement of its cross-platform audience measurement solution, Comscore Campaign Ratings. Comscore Campaign Ratings Local (CCR Local) gives advertisers access to deduplicated audience measurement at the local market […]
Thursday February 22, 2024 Good morning! It’s Thursday and this is your early morning Esports and Gaming brief. Gaming conglomerate Embracer Group’s restructuring is in “the final stretch,” but the company’s messaging could use some major work moving forward after CEO Lars Wingefors said its No. 1 value is to “maximize shareholder value in any […]
MANAGER, CONSUMER MARKETING TV One SILVER SPRING, MD – HYBRID REMOTE Contribute strategic thinking and new ideas to the building and development of consumers promotions and marketing campaigns and work on marketing strategies, in partnership with the internal research team and media agency, for programming initiatives to inform our understanding of the target audience. Full […]
Wednesday February 21, 2024 Hypermedia inked a 10-year deal with developer Nakheel granting Hypermedia, a subsidiary of W Group Holding, media rights and development privileges for Nakheel’s communities and assets across Dubai. The digital network to be installed across Palm Jumeirah features various formats, from digital unipoles at the entrance to large panels along the […]
Wednesday February 21, 2024 Today’s Premieres AppleTV+: Constellation; Messi’s World Cup: The Rise of a Legend Netflix: Can I Tell You a Secret? History: Pawn Stars Do America at 8p; Pawn Stars at 10p Disney+: Star Wars: The Bad Batch Today’s Finales Freeform: Chrissy & Dave Dine Out at 9:30p Paramount+: The Family Stallone IN […]
Tuesday February 20, 2024 Google responded to claims made about Privacy Sandbox in a report by the IAB Tech Lab. Google maintains the analysis contains inaccurate information and overlooks the goal of Privacy Sandbox to improve user privacy while still enabling effective digital advertising. The report said Privacy Sandbox could make it more difficult to […]
Tuesday February 20, 2024 Today’s Premieres ABC: Will Trent at 8p; The Rookie at 9p; The Good Doctor at 10p CW: Crime Nation at 8p HGTV: Renovation Aloha at 9p MHz Choice: Six Women Netflix: Risqué Business: Netherlands & Germany TLC: Little People, Big World at 9p Today’s Finales Fox: Name That Tune at 8p […]
MANAGER, CONSUMER MARKETING TV One SILVER SPRING, MD – HYBRID REMOTE Contribute strategic thinking and new ideas to the building and development of consumers promotions and marketing campaigns and work on marketing strategies, in partnership with the internal research team and media agency, for programming initiatives to inform our understanding of the target audience. Full […]
Friday February 16, 2024 Executive Summary By Lauren McCaffrey, The Cable & Broadcast Group Cynopsis’ Political Ad Spending Conference 2024 on February 15, 2024, brought together key players in the CTV and advertising space to discuss AI initiatives, political ad spending and optimizing CTV amid the 2024 election cycle. Below […]
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