JOB OF THE WEEK DIGITAL PROJECT MGR SHOWTIME NYCManage execution of digital marketing initiatives; maintain overall project roadmap & workflow. 4 to 5 yrs exp, thrives in small team; PM certification preferred but not essential.Apply here: www.sho.com/careers Cynopsis: Classified Advantage 12.03.13 Good morning. It’s Tuesday, December 3, […]
Editions
Tuesday, December 10th, 2013
Cynopsis: Sports 12.10.13 Good morning. It’s Tuesday, December 10, 2013, and this is your first early morning Sports briefing. After seeing NHL rights jump to Rogers Media, Canada’s Bell Media is now tackling the NFL. The company announced a new agreement with the league that extends and deepens its football broadcasts in a multi-year […]
Monday, December 9th, 2013
Cynopsis: Sports12.09.13 Good morning. It’s Monday, December 9, 2013, and this is your first early morning Sports briefing. As the first sport ever to hold a world championship and with nearly 22 million Americans who played last year, billiards/pool continues to carry the unfortunate label of fringe sport. Last week saw Kelly Fisher winning […]
Advertisement
Friday, December 6th, 2013
Cynopsis: Sports12.06.13 Good morning. It’s Friday, December 6, 2013, and this is your first early morning Sports briefing. SiriusXM and the NBA are launching an exclusive league channel that will tip off on Monday, December 9, and is designed to cover the league “24 hours a day, 365 days a year, and bring fans […]
Thursday, December 5th, 2013
Cynopsis: Sports12.05.13 Good morning. It’s Thursday, December 5, 2013, and this is your first early morning Sports briefing. At $4 million a pop, FOX Sports announced that the commercial inventory for its broadcast of Super Bowl XLVIII is officially off the market. The company announced that remaining inventory for the network’s first-ever live stream […]
Wednesday, December 4th, 2013
Cynopsis: Sports12.04.13 Good morning. It’s Wednesday, December 4, 2013, and this is your first early morning Sports briefing. INDYCAR revealed its broadcast schedule for the 2014 season, which will include ABC’s 50th consecutive telecast of the Indianapolis 500 on May 25. Overall, ABC will carry five races while NBCSN delivers 13. NBCSN coverage launches […]
Tuesday, December 3rd, 2013
JOB OF THE WEEK DIGITAL PROJECT MGRSHOWTIME NYC Manage execution of digital marketing initiatives; maintain overall project roadmap & workflow. 4 to 5 yrs exp, thrives in small team; PM certification preferred but not essential. Apply here: www.sho.com/careers Cynopsis: Classified Advantage12.03.13 Good morning. It’s Tuesday, December 3, 2013, and this is your weekly […]
Tuesday, December 3rd, 2013
Cynopsis: Sports12.03.13 Good morning. It’s Tuesday, December 3, 2013, and this is your first early morning Sports briefing. After alluding to it over the weekend, UFC officials confirmed plans to launch a new online distribution platform for the promotion. Executives told USA Today that the new subscription-based digital network would be formally unveiled later […]
Monday, December 2nd, 2013
A CYNOPSIS MESSAGE FROM AT&T ADWORKS AT&T AdWorks’ Advanced TV OfferingsTV Blueprint Our advanced audience targeting solution utilizes proprietary aggregate viewership data from 14MM set-top boxes and a predictive modeling algorithm to deliver a data optimized media plan with national distribution. Interactive TV 100% IPTV platform enables a suite of interactive TV […]
Monday, December 2nd, 2013
Cynopsis: Sports12.02.13 Good morning. It’s Monday, December 2, 2013, and this is your first early morning Sports briefing. With the Olympics dead ahead and ski/snowboard athletes in the spotlight, the U.S. Ski and Snowboard Association announced a deal with Eurovision to acquire the media rights to the 2015 and 2017 FIS Alpine and Nordic […]
CynCity
Cynsiders
AI and Accessibility Fuel a New Wave of Growth in CTV Advertising
By Dan Larkman, CEO and Founder of Keynes Digital Why are so many of today’s...Curation Fills In Gaps Left by Deal IDs on CTV
By Michael Shaughnessy, COO at Kargo Deal IDs have been around for over a decade,...Media Doesn’t Have to Work Harder — Just Smarter with Retail Data
Christine Foster, Senior Vice President of Kroger Precision Marketing Powered by 84.51°, offers her...
