A new esports reality show, GameMaster, is set to debut on a streaming service in spring 2020. Wil Wheaton will serve as the Commissioner/Host on the nine-parter, with 12 amateur esports contestants living together and competing in a house as their actions are broadcast on platforms around the globe. The reality show will promises ” […]
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Wondery Expands Podcast Slate
Wondery is expanding its podcast slate with new Wondery originals and exclusive partnerships. “Podcasts are evolving from nice-to-have to must-have for advertisers — by our estimate, over 100 million Americans are listening every month,” said Hernan Lopez, Wondery Founder and CEO. “Wondery is evolving too, by adding comedy, news and sports to our portfolio of […]
Perion Network Launches Privado Private Search Engine
Perion Network announced that CodeFuel, its search technology division, has launched Privado Private Search Engine, aimed at protecting users’ rights to online privacy. To ensure a search query is not associated with a specific user, Privado generates an anonymous ID, and users are presented with contextual information to their search queries, powered by Bing. “Search […]
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iHeartMedia Unveils iHeart Podcast AdSuite
iHeartMedia unveiled the iHeartPodcast AdSuite at Podfront LA 2020. “As the podcast industry continues to evolve and capture massive consumer attention, advertisers and brands are looking for tools and products to capture and measure the impact. They are often left without a system for quantitatively monitoring the success, impact and reach of podcast advertising,” said Conal […]
ENGINE Powers Up “Attitude Based Audience” Solution
Media and marketing services company ENGINE, in partnership with Clickagy, a data intelligence company, announced the launch of its “Attitude Based Audience” capability, which leverages survey research to enable digital marketers to accurately reach consumers online an average of 25% more effectively than traditional audience targeting solutions. The new capability draws upon ENGINE’s research and […]
Altice Upgrading In-Home Connectivity
Altice USA, the provider of Optimum and Suddenlink-branded broadband, video, and Altice Mobile service, is upgrading the in-home connectivity experience for its customers with the introduction of Smart WiFi, a whole-home intelligent mesh WiFi system. Benefits include: Simplified network connection with just one network name, eliminating the need for users to manually select between 2.4 […]
Everday Edisons Revived on Crackle
Chicken Soup for the Soul Entertainment and Edison Nation announced that the fifth season of the Emmy Award–winning series, Everyday Edisons, will debut exclusively on Crackle in March. The series originally ran on PBS for four seasons beginning in 2006. Featuring real inventors, the reboot includes eight new episodes, four judges and 24 new inventors […]
Power Usage by Broadband Subscribers Set to Hit Milestone
Median monthly usage by broadband subscribers in 2020 is on a trajectory to surpass 250 GB for the first time, according to the Q4 2019 OVBI (OpenVault Broadband Industry) report, which notes that a 24.4% increase in average provisioned speed, from 103.1 Mbps to 128.3 Mbps, in 2019 was slightly outpaced by a 27.3% increase […]
Maestro Rolls Out New Automation Tools to Boost Interactivity for Broadcasters
Maestro has rolled out a suite of new automation tools to help broadcasters incorporate interactivity into their streaming strategies, technology first put to use during the 62nd Grammy Awards on the Red Carpet Livestream as part of a partnership with IBM and the Recording Academy. IBM Watson programmatically detected artists on the red carpet and […]
SiriusXM Invests $75 Million in SoundCloud
Audio entertainment company SiriusXM has invested $75 million in SoundCloud, the open audio platform. “SoundCloud’s three consecutive years of strong financial performance directly reflect the success of our creator-led growth strategy,” said Kerry Trainor, CEO, SoundCloud. “We have an exciting roadmap focused on deepening the connections between creators and listeners that fuel creator discovery, career […]
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AI Ads Are Forcing the Industry to Get Privacy Right, Finally
By Jaime Schultheis, Head of Global Data Partnerships at Bombora Every major shift in digital...The question isn’t whether AI changes hiring. It’s whether leaders are paying attention
As AI absorbs more of the tasks that once defined early careers — the research,...Building the New Creator Studio
The entertainment industry has no shortage of networks, agencies, and production shops. But Max Cutler,...
