Editions

New Report Looks at Influencer Fraud

Ninety percent of influencers reach less than half of their audience and 30 percent of influencers showed fraud levels for engagement purchasing in 4Q19 campaigns, according to research from Sylo that analyzed over 5000 influencers’ social media accounts. Among the highlights of the report, “Growing Levels of Influencer Fraud Swindling Ad Dollars”:   Metrics produced through […]

OTT Ad Fraud to Hit $4 Billion in 2020, Says CHEQ

OTT ad fraud is projected to cost marketers $4 billion globally this year, says cybersecurity company CHEQ. OTT spend will reach $23.8 billion in 2020, according to the report, with ad fraud levels reaching 17%. The most common OTT ad frauds involve networks of bots generating massive amounts of fraudulent traffic.  “Marketing budgets are steadily […]

Sundance Now acquires US rights to The Secrets She Keeps

Sundance Now nabbed US rights to six-part Australian drama series The Secrets She Keeps from DCD Rights. Based on the novel by Michael Robotham, the Lingo Pictures Production is written by Sarah Walker (All Saints, Home and Away, A Place to Call Home) and Jonathan Gavin (Offspring, A Beautiful Lie) and stars Laura Carmichael (Downton Abbey, Marcella, The Spanish Princess), Jessica de Gouw (The Crown, Arrow, Vienna Blood), […]

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The Coach Mike Podcast Premieres with Jessica Simpson

Life coach Mike Bayer, author of the New York Times bestseller “Best Self: Be You, Only Better,” sat down with guest Jessica Simpson for the launch of The Coach Mike Podcast, from Stage 29 Podcast Productions.  During the inaugural episode, Simpson opens up to Bayer about overcoming divorce, addressing sexual abuse she experienced as a child […]

AT&T, Singtel and Telefonica Team to Improve Threat Detection

AT&T, Singtel and Telefonica are collaborating to enhance their ability to detect and eliminate cybersecurity threats.  Members of  the Telco Security Alliance, the companies are working together, sharing the latest threat intelligence and indicators of compromise. Information comes from a variety of sources, including anonymous data from alliance members’ security operations centers and security team […]

Canoe Sees 4% Rise in VOD Ad Impressions

Canoe  ended the year up about 4% year-over-year in VOD ad impressions, with most networks starting to hit their ceiling with available inventory, according to the company’s 2019 Year End Insights Report. Its dynamic ad insertion capabilities cover 38 million homes, up from 36 million one year ago. Canoe, owned by Comcast, Charter and Cox, […]

Cadence13 Launching Podcast with Content Creators The Dolan Twins

Cadence13 announced an exclusive partnership with  content creators The Dolan Twins, brothers Ethan and Grayson Dolan, for the launch of their first podcast, Deeper with The Dolan Twins.  On the weekly show, the twenty-year-old Dolans will open up about their life experiences, inviting listeners to join them for unfiltered conversations on serious (and not-so-serious) topic. Ethan […]

Stage 29 Productions Gets in the Podcast Game

Stage 29 Productions (The Doctors, Bull) announced the creation of Stage 29 Podcast Productions. The new unit will premiere 500+ hours of programming in 2020 featuring topical conversations encompassing entertainment, health & wellness, self-improvement, relationships, business and more. Patty Ciano, executive producer of The Doctors, serves as executive producer of the podcasts, which will be […]

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