Altice USA, the provider of Optimum and Suddenlink-branded broadband, video, and Altice Mobile service, is upgrading the in-home connectivity experience for its customers with the introduction of Smart WiFi, a whole-home intelligent mesh WiFi system. Benefits include: Simplified network connection with just one network name, eliminating the need for users to manually select between 2.4 […]
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Everday Edisons Revived on Crackle
Chicken Soup for the Soul Entertainment and Edison Nation announced that the fifth season of the Emmy Award–winning series, Everyday Edisons, will debut exclusively on Crackle in March. The series originally ran on PBS for four seasons beginning in 2006. Featuring real inventors, the reboot includes eight new episodes, four judges and 24 new inventors […]
Power Usage by Broadband Subscribers Set to Hit Milestone
Median monthly usage by broadband subscribers in 2020 is on a trajectory to surpass 250 GB for the first time, according to the Q4 2019 OVBI (OpenVault Broadband Industry) report, which notes that a 24.4% increase in average provisioned speed, from 103.1 Mbps to 128.3 Mbps, in 2019 was slightly outpaced by a 27.3% increase […]
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Maestro Rolls Out New Automation Tools to Boost Interactivity for Broadcasters
Maestro has rolled out a suite of new automation tools to help broadcasters incorporate interactivity into their streaming strategies, technology first put to use during the 62nd Grammy Awards on the Red Carpet Livestream as part of a partnership with IBM and the Recording Academy. IBM Watson programmatically detected artists on the red carpet and […]
SiriusXM Invests $75 Million in SoundCloud
Audio entertainment company SiriusXM has invested $75 million in SoundCloud, the open audio platform. “SoundCloud’s three consecutive years of strong financial performance directly reflect the success of our creator-led growth strategy,” said Kerry Trainor, CEO, SoundCloud. “We have an exciting roadmap focused on deepening the connections between creators and listeners that fuel creator discovery, career […]
ABC Drama For Life Gets the Podcast Treatment
For Life, the ABC legal drama series debuting today from Hank Steinberg, Curtis “50 Cent” Jackson, Doug Robinson and Alison Greenspan, will bow with a companion podcast series. Produced by Treefort Media with Sony Pictures Television and ABC, the six-part For Life: The Podcast shares first-person accounts of people who were wrongfully convicted and eventually […]
Streaming Accounts for 19% of TV Viewing, According to New Nielsen Report
Streaming made up 19% of TV viewing in OTT US homes during 4Q19, according to Nielsen’s Total Audience Report. Netflix accounted for 31% of that streaming time, followed by 21% for YouTube, 12% for Hulu, 8% for Amazon and 28% for other services. The report found 91% of respondents subscribed to a paid streaming service, […]
Mobile Web Traffic Keeps Growing
Mobile web traffic has grown by 30.6% since 2017, according to the “2020 State of Digital” report from SimilarWeb, but overall time by mobile users spent on websites dropped by 49 seconds. Versus desktop, mobile was found to be the dominant platform for adult sites, gambling sites, food and drink, pets and animals, healthy, community, […]
Chinese Military Hackers Charged in Equifax Theft
Four Chinese military hackers were charged over the 2017 Equifax cyberattack that affected 147 million credit reports. The indictment by US prosecutors said the hackers were part of a Beijing-backed group, APT10, that has been blamed for past attacks. “We hold [the Chinese military] hackers accountable for their criminal actions, and we remind the Chinese […]
Marketers Divided Over Impact of AI on Branding
While 3 out of 4 marketers believe automation and AI will affect branding, they’re divided about whether it will help or do harm in the long run, according to the “2020 State of Branding” report from Bynder. Fifty-six percent of respondents believe AI capabilities will negatively impact their branding efforts in 2020, either by diminishing […]
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Putting YouTube First
Before most legacy outlets had started thinking seriously about YouTube, Rachel Stockman, President of Law&Crime,...Gen Z Isn’t Loyal to Media Platforms – They’re Loyal to Relevance
By Julie Clark, SVP, Diversified Markets, Media & Entertainment Streaming habits, social behavior and content...From Automation to Alliance: Redefining the Publisher-Advertiser Relationship for the New Era
By Will Bachrach, Chief Revenue Officer at Next Millennium Media Many publishers today find themselves...
